{"title":"Fujifilm Cameras","description":"","products":[{"product_id":"fujifilm-x-h2s-mirrorless-camera","title":"FUJIFILM X-H2S Mirrorless Camera","description":"\u003ch3\u003eX-H2S: The New FUJIFILM Hybrid\u003c\/h3\u003e\n\u003cp\u003eBalancing strong photo and video capabilities, the \u003cb\u003eFUJIFILM X-H2S\u003c\/b\u003e is a multimedia mirrorless camera featuring a newly developed X-Trans stacked sensor, refined AF and subject detection, and impressive 6.2K video recording. Topping the X System, this camera mixes the intuitiveness, design, and image quality FUJIFILM is known for with a fresh, speedy approach to video and continuous shooting applications.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eStacked Sensor and 64-Bit Processing\u003c\/h3\u003e\n\u003ch4\u003eX-Trans 5 Stacked BSI Sensor\u003c\/h4\u003e\n\u003cp\u003eThe first X Series camera to feature a stacked sensor, the X-H2S sports an APS-C-format 26.1MP X-Trans 5 stacked BSI sensor, which ups the readout speeds and improves low-light performance compared to previous generations. First, as an X-Trans sensor, it uses the unique color filter array that inherently minimizes moiré and contributes to more natural color rendering; next, the BSI design helps reduce noise and improve tonality and clarity; and, finally, the stacked design greatly reduces rolling shutter and other motion distortion to better suit high-speed video and photo photo applications.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch4\u003eX-Processor 5\u003c\/h4\u003e\n\u003cp\u003ePartner to the newly designed sensor is a fresh engine—the X-Processor 5—which uses 64-bit processing to realize 3x faster speeds for both video and photo tasks compared to the X-T4. On the video side, this enables recording at up to 6.2K with high bitrates like ProRes 422 HQ or at high speeds, like with 240 fps recording at Full HD.\u003c\/p\u003e\n\u003cp\u003eOn the stills end, this quick processing means faster shooting to suit photographing moving subjects. When working with an electronic shutter, shooting at up to 40 fps is possible, with a buffer of 140 consecutive uncompressed raw frame. With the mechanical shutter, shooting speeds up to 15 fps are possible, along with the ability to shoot upwards of 1000 raw frames in a single burst.\u003c\/p\u003e\n\u003cp\u003eBenefitting both video and stills applications, this processing also benefits the sophisticated and AI-backed autofocus system, helps achieve a 14-stop dynamic range, and enables a broad sensitivity range from ISO 160-12800.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003ePowerful Video Capabilities\u003c\/h3\u003e\n\u003ch4\u003e4K 120p and 6.2K 30p Internal Recording\u003c\/h4\u003e\n\u003cp\u003eWith a penchant for video, the X-H2S has a well-rounded recording system that places this camera squarely in the 'hybrid' category and performs equally well for video as it does for video. Internal 4:2:2 10-bit recording is possible in both DCI\/UHD 4K at up to 120p and Full HD at up to 240p as well as an open-gate 3:2 6.2K setting that's suitable for anamorphic applications. A variety of codecs are supported as well, including H.265 and three tiers of ProRes: the high bitrate 422 HQ, the standard 422, and the more compressed 422 LT. Also, continuous recording times up to 90 minutes are possible at all frame rates and resolutions.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch4\u003eExternal Raw Recording\u003c\/h4\u003e\n\u003cp\u003eUsing the full-size HDMI port, raw video recording is possible when paired with a compatible external recorder. Both ProRes RAW and Blackmagic RAW recording is possible, along with the ability to work with F-Log or F-Log 2 profiles, and either format supports working in resolutions up to the open-gate 6.2K.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eImproved Autofocus and Image Stabilization\u003c\/h3\u003e\n\u003ch4\u003eHybrid AF with Deep Learning AI\u003c\/h4\u003e\n\u003cp\u003eBenefitted by the improved processing, autofocus performance is noticeably faster and more intelligent. This hybrid focusing system uses 425 phase-detection points and is now sensitive down to -7 EV for working in truly low-light conditions. Also, backed by deep learning, an AI adaptive algorithm means this focusing system is better suited to automatically detect and track a variety of subject types. Compared to previous focusing systems, the X-H2S's Face and Eye Detection capabilities have been refined for greater accuracy and to account for unique features, like glasses, face coverings, and hairlines. Also, the range of recognized subjects types has been expanded to include cars, planes, trains, motorcyclists, birds, horses, dogs, cats and more.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch4\u003eIn-Body Image Stabilization\u003c\/h4\u003e\n\u003cp\u003eBuilt-in 5-axis sensor-shift image stabilization helps to minimize the appearance of camera shake by up to 7 stops. This system works in conjunction with most X Series lenses, including non-stabilized ones, and benefits working with slower shutter speeds and when shooting in difficult lighting conditions. Additionally, digital image stabilization can also be used during video recording to further aid in steadying footage, especially when recording handheld.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eBody Design\u003c\/h3\u003e\n\u003ch4\u003ePractical and Durable Design\u003c\/h4\u003e\n\u003cli\u003eLarge OLED electronic viewfinder features a crisp 5.76m-dot resolution and a 0.8x magnification for bright, clear, and detailed eye-level viewing.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eRear 3.0\" LCD has a high 1.62m-dot resolution and a touchscreen interface for intuitive control. Also, its vari-angle design means the screen can be flipped out to the side, tilted up or down, and closed with the screen against the body for protection.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003e1.28\" monochrome LCD screen on the top plate is a simple means for quickly reviewing shooting settings.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eDual memory card slots include one CFexpress Type B slot and one SD UHS-II slot for file-saving flexibility. The CFexpress Type B slot should be prioritized for higher bitrate video recording and fast continuous shooting, and the SD slot is a convenient alternative for backups or less speed-critical shooting.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eNP-W235 battery provides approximately 720 frames per charge when working with the EVF in Economy Mode, or approximately 580 frames in Normal Mode.\u003c\/li\u003e\n\u003cbr\u003e\n\u003ch4\u003eConnectivity\u003c\/h4\u003e\n\u003cli\u003eFull-size HDMI Type A port for outputting video to an external recorder or monitor.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eUSB 3.2 Gen 2 Type-C port supports tethering, data transfer, and in-camera battery charging.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003e3.5mm headphone and external microphone ports for greater control over audio recording.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003ePC sync port for flash sync.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003e2.5mm remote port for using wired remote controllers.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003cbr\u003e\n\u003ch3\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003cp\u003eFilm Simulation modes allow you to reproduce the look and feel of several of FUJIFILM's film types, including Provia, Velvia, Astia, Classic Chrome, Classic Neg., Nostalgic Neg., Pro Neg. Hi, Pro Neg. Standard, Eterna, Eterna Bleach Bypass, Acros, Monochrome, and Sepia. Additionally, Grain Effect can be adjusted as well as Color Chrome effect to fine-tune the look of imagery.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":42231356948642,"sku":"16756924","price":2699.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/products\/fujifilm-x-h2s-mirrorless-camera-procam-1.png?v=1768430953"},{"product_id":"fujifilm-x-h2-mirrorless-camera-with-xf-16-80mm-f-4-r-ois-wr-lens-kit","title":"FUJIFILM X-H2 Mirrorless Camera with XF 16-80mm f\/4 R OIS WR Lens Kit","description":"\u003ch3\u003eFUJIFILM X-H2 Mirrorless Camera\u003c\/h3\u003e\n\u003ch4\u003eFUJIFILM X-H2: Life in Detail\u003c\/h4\u003e\n\u003cp\u003ePushing the boundaries of APS-C imaging, the FUJIFILM X-H2 is a high-resolution mirrorless crop-sensor camera featuring a groundbreaking 40MP BSI sensor and an arsenal of cutting-edge features packed into a small and durable X-series body. Standing atop the X-System lineup, this high performing camera inherits many of the GFX system's advances in digital capture technology to provide image quality, detail, and color rendition never before seen in a crop-sensor camera, while retaining its characteristic compact form factor and sleek design that has garnered the X-System a loyal following worldwide.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eBackside-Illuminated Sensor and 64-Bit Processing\u003c\/h3\u003e\n\u003ch4\u003eX-Trans 5 BSI Sensor\u003c\/h4\u003e\n\u003cp\u003eIdeal for architectural, travel, and landscape photographers, the X-H2 sports a backside-illuminated, APS-C-format 40MP X-Trans 5 HR sensor, which ups the resolution and improves low-light performance compared to previous generations. First, as an X-Trans sensor, it uses the unique color filter array that inherently minimizes moiré and contributes to more natural color rendering; next, the BSI design helps reduce noise and improve tonality and clarity; and, finally, the design greatly reduces rolling shutter and other motion distortion to better suit high-speed video and photo applications. The remarkable resolution allows for 2x digital zoom and has up to 13 stops of dynamic range.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch4\u003eX-Processor 5\u003c\/h4\u003e\n\u003cp\u003ePartner to the newly designed sensor is a fresh engine—the X-Processor 5—which uses 64-bit processing to realize 3x faster speeds for both video and photo tasks compared to the X-T4. On the video side, this enables recording at bit rates of up to 720 mb\/s.\u003c\/p\u003e\n\u003cp\u003eOn the stills end, this quick processing means faster shooting to suit photographing moving subjects. When working with an electronic shutter, shooting at up to 20 fps is possible, with a buffer of 202 consecutive uncompressed raw frames. With the mechanical shutter, shooting speeds of up to 15 fps are possible, along with the ability to shoot upwards of 1000 raw frames in a single burst.\u003c\/p\u003e\n\n\u003cp\u003eBenefitting both video and stills applications, this processing also benefits the sophisticated and AI-backed autofocus system, helps achieve a 14-stop dynamic range, and enables an enhanced sensitivity range from ISO 125-12800.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003ePowerful Video Capabilities\u003c\/h3\u003e\n\u003ch4\u003e4K 120p and 8K 30p Internal Recording\u003c\/h4\u003e\n\u003cp\u003eDespite its focus on photography, the X-H2 has an impressive video system capable of 4:2:2 10-bit internal recording in 8K at 30fps and in both DCI\/UHD 4K at up to 60 fps and Full HD at up to 240p. A variety of codecs are supported as well, including H.265 and three tiers of ProRes: the high bitrate 422 HQ, the standard 422, and the more compressed 422 LT. Also, continuous recording times up to 160 minutes are possible at all frame rates and resolutions and can be extended to 240 minutes with the external clip-on fan.\u003c\/p\u003e\n\u003ch4\u003eExternal Raw Recording\u003c\/h4\u003e\n\u003cp\u003eUsing the full-size HDMI port, 12-bit raw video recording is possible when paired with a compatible external recorder. Both ProRes RAW and Blackmagic RAW recording is possible, along with the ability to work with F-Log or F-Log 2 profiles, and either format supports working in resolutions up to the open-gate 8K.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eImproved Autofocus and Image Stabilization\u003c\/h3\u003e\n\u003ch4\u003eHybrid AF with Deep Learning AI\u003c\/h4\u003e\n\u003cp\u003eBenefitted by the improved processing, autofocus performance is noticeably faster and more intelligent. This hybrid focusing system uses 425 phase-detection points and is now sensitive down to -7 EV for working in truly low-light conditions. Also, backed by deep learning, an AI adaptive algorithm means this focusing system is better suited to automatically detect and track a variety of subject types.\u003c\/p\u003e\n\u003cp\u003ePixel Shift Multishot\u003c\/p\u003e\n\u003cp\u003ePixel Shift Multishot takes multiple exposures in rapid succession, each one precisely shifting the image sensor by half a pixel, capturing the subject on a different part of the image sensor each time and yielding a single 160-Megapixel image with the help of the Pixel Shift Combiner software.\u003c\/p\u003e\n\u003cp\u003eIn-Body Image Stabilization\u003c\/p\u003e\n\u003cp\u003eBuilt-in 5-axis sensor-shift image stabilization helps to minimize the appearance of camera shake by up to 7 stops. This system works in conjunction with most X Series lenses, including non-stabilized ones, and benefits working with slower shutter speeds and when shooting in difficult lighting conditions. Additionally, digital image stabilization can also be used during video recording to further aid in steadying footage, especially when recording handheld.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eBody Design\u003c\/h3\u003e\n\u003ch4\u003ePractical and Durable Design\u003c\/h4\u003e\n\u003cli\u003eLarge OLED electronic viewfinder features a crisp 5.76m-dot resolution and a 0.8x magnification for bright, clear, and detailed eye-level viewing.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eRear 3.0\" LCD has a high 1.62m-dot resolution and a touchscreen interface for intuitive control. Also, its vari-angle design means the screen can be flipped out to the side, tilted up or down, and closed with the screen against the body for protection.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003e1.28\" monochrome LCD screen on the top plate is a simple means for quickly reviewing shooting settings.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eDual memory card slots include one CFexpress Type B slot and one SD UHS-II slot for file-saving flexibility. The CFexpress Type B slot should be prioritized for higher bitrate video recording and fast continuous shooting, and the SD slot is a convenient alternative for backups or less speed-critical shooting.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eNP-W235 battery provides approximately 720 frames per charge when working with the EVF in Economy Mode, or approximately 580 frames in Normal Mode.\u003c\/li\u003e\n\u003cbr\u003e\n\u003ch4\u003eConnectivity\u003c\/h4\u003e\n\u003cli\u003eFull-size HDMI Type A port for outputting video to an external recorder or monitor.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eUSB 3.2 Gen 2 Type-C port supports tethering, data transfer, and in-camera battery charging.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003e3.5mm headphone and external microphone ports for greater control over audio recording.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003ePC sync port for flash sync.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003e2.5mm remote port for using wired remote controllers.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003cbr\u003e\n\u003ch3\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003cp\u003eFilm Simulation modes allow you to reproduce the look and feel of several of FUJIFILM's film types, including Provia, Velvia, Astia, Classic Chrome, Classic Neg., Nostalgic Neg., Pro Neg. Hi, Pro Neg. Standard, Eterna, Eterna Bleach Bypass, Acros, Monochrome, and Sepia. Additionally, Grain Effect can be adjusted as well as Color Chrome effect to fine-tune the look of imagery.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eFUJIFILM XF 16-80mm f\/4 R OIS WR Lens\u003c\/h3\u003e\n\u003cp\u003eWell-suited for a wide variety of shooting situations, the \u003cb\u003eFUJIFILM XF 16-80mm f\/4 R OIS WR\u003c\/b\u003e is a versatile 24-120mm-equivalent zoom, spanning wide-angle to medium-telephoto, and featuring a constant f\/4 maximum aperture. Complementing this flexible design is an advanced optical layout, which includes a trio of aspherical elements and one ED aspherical element that help to minimize a variety of aberrations in order to produce high sharpness and clarity. A Super EBC coating also improves contrast and color neutrality by reducing flare and ghosting when working in strong lighting conditions. Also benefitting use in a variety of situations is a quick and quiet autofocus system along with a six stop-effective image stabilization system that minimizes the appearance of camera shake. Additionally, the lens is fully weather-sealed for working in inclement conditions.\u003c\/p\u003e\n\n\u003cli\u003eStandard zoom is designed for APS-C-format Fujifilm X-mount mirrorless cameras and offers a 24-120mm equivalent focal length range.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eOne extra-low dispersion aspherical element is used greatly reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eThree aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eA Super EBC (Electron Beam Coating) coating has been applied to the entire surface of each element to for controlling ghosting and flare for greater contrast and color accuracy.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eQuick and quiet autofocus performance benefits both stills and video applications.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eAn advanced Optical Image Stabilization system minimizes the appearance of camera shake by up to six stops to enable sharper imaging when working with longer focal lengths or slower shutter speeds.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eWeather-sealed lens body protects against dust and moisture, and to enable worry-free use in inclement conditions and freezing temperatures as low as 14°F.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eRounded nine-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":42590797070498,"sku":"16781591","price":2599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/products\/fujifilm-x-h2-mirrorless-camera-with-xf-16-80mm-f4-r-ois-wr-lens-kit-procam-1.png?v=1768432843"},{"product_id":"fujifilm-x-h2-mirrorless-camera","title":"FUJIFILM X-H2 Mirrorless Camera","description":"\u003cp\u003ePushing the boundaries of APS-C imaging, the \u003cb\u003eFUJIFILM X-H2\u003c\/b\u003e is a high-resolution mirrorless crop-sensor camera featuring a groundbreaking 40MP BSI sensor and an arsenal of cutting-edge features packed into a small and durable X-series body. Standing atop the X-System lineup, this high performing camera inherits many of the GFX system's advances in digital capture technology to provide image quality, detail, and color rendition never before seen in a crop-sensor camera, while retaining its characteristic compact form factor and sleek design that has garnered the X-System a loyal following worldwide.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eBackside-Illuminated Sensor and 64-Bit Processing\u003c\/h3\u003e\n\u003ch4\u003eX-Trans 5 BSI Sensor\u003c\/h4\u003e\n\u003cp\u003eIdeal for architectural, travel, and landscape photographers, the X-H2 sports a backside-illuminated, APS-C-format 40MP X-Trans 5 HR sensor, which ups the resolution and improves low-light performance compared to previous generations. First, as an X-Trans sensor, it uses the unique color filter array that inherently minimizes moiré and contributes to more natural color rendering; next, the BSI design helps reduce noise and improve tonality and clarity; and, finally, the design greatly reduces rolling shutter and other motion distortion to better suit high-speed video and photo applications. The remarkable resolution allows for 2x digital zoom and has up to 13 stops of dynamic range.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch4\u003eX-Processor 5\u003c\/h4\u003e\n\u003cp\u003ePartner to the newly designed sensor is a fresh engine—the X-Processor 5—which uses 64-bit processing to realize 3x faster speeds for both video and photo tasks compared to the X-T4. On the video side, this enables recording at bit rates of up to 720 mb\/s.\nOn the stills end, this quick processing means faster shooting to suit photographing moving subjects. When working with an electronic shutter, shooting at up to 20 fps is possible, with a buffer of 202 consecutive uncompressed raw frames. With the mechanical shutter, shooting speeds of up to 15 fps are possible, along with the ability to shoot upwards of 1000 raw frames in a single burst.\u003c\/p\u003e\n\n\u003cp\u003eBenefitting both video and stills applications, this processing also benefits the sophisticated and AI-backed autofocus system, helps achieve a 14-stop dynamic range, and enables an enhanced sensitivity range from ISO 160-12800, a first for the X-System.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003ePowerful Video Capabilities\u003c\/h3\u003e\n\u003ch4\u003e4K 120p and 8K 30p Internal Recording\u003c\/h4\u003e\n\u003cp\u003eDespite its focus on photography, the X-H2 has an impressive video system capable of 4:2:2 10-bit internal recording in 8K at 30fps and in both DCI\/UHD 4K at up to 60 fps and Full HD at up to 240p. A variety of codecs are supported as well, including H.265 and three tiers of ProRes: the high bitrate 422 HQ, the standard 422, and the more compressed 422 LT. Also, continuous recording times up to 160 minutes are possible at all frame rates and resolutions and can be extended to 240 minutes with the external clip-on fan.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch4\u003eExternal Raw Recording\u003c\/h4\u003e\n\u003cp\u003eUsing the full-size HDMI port, 12-bit raw video recording is possible when paired with a compatible external recorder. Both ProRes RAW and Blackmagic RAW recording is possible, along with the ability to work with F-Log or F-Log 2 profiles, and either format supports working in resolutions up to the open-gate 8K.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eImproved Autofocus and Image Stabilization\u003c\/h3\u003e\n\u003ch4\u003eHybrid AF with Deep Learning AI\u003c\/h4\u003e\n\u003cp\u003eBenefitted by the improved processing, autofocus performance is noticeably faster and more intelligent. This hybrid focusing system uses 425 phase-detection points and is now sensitive down to -7 EV for working in truly low-light conditions. Also, backed by deep learning, an AI adaptive algorithm means this focusing system is better suited to automatically detect and track a variety of subject types.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch4\u003eIn-Body Image Stabilization\u003c\/h4\u003e\n\u003cp\u003eBuilt-in 5-axis sensor-shift image stabilization helps to minimize the appearance of camera shake by up to 7 stops. This system works in conjunction with most X Series lenses, including non-stabilized ones, and benefits working with slower shutter speeds and when shooting in difficult lighting conditions. Additionally, digital image stabilization can also be used during video recording to further aid in steadying footage, especially when recording handheld.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eBody Design\u003c\/h3\u003e\n\u003ch4\u003ePractical and Durable Design\u003c\/h4\u003e\n\u003cli\u003eLarge OLED electronic viewfinder features a crisp 5.76m-dot resolution and a 0.8x magnification for bright, clear, and detailed eye-level viewing.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eRear 3.0\" LCD has a high 1.62m-dot resolution and a touchscreen interface for intuitive control. Also, its vari-angle design means the screen can be flipped out to the side, tilted up or down, and closed with the screen against the body for protection.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003e1.28\" monochrome LCD screen on the top plate is a simple means for quickly reviewing shooting settings.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eDual memory card slots include one CFexpress Type B slot and one SD UHS-II slot for file-saving flexibility. The CFexpress Type B slot should be prioritized for higher bitrate video recording and fast continuous shooting, and the SD slot is a convenient alternative for backups or less speed-critical shooting.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eNP-W235 battery provides approximately 720 frames per charge when working with the EVF in Economy Mode, or approximately 580 frames in Normal Mode.\u003c\/li\u003e\n\u003cbr\u003e\n\u003ch4\u003eConnectivity\u003c\/h4\u003e\n\u003cli\u003eFull-size HDMI Type A port for outputting video to an external recorder or monitor.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eUSB 3.2 Gen 2 Type-C port supports tethering, data transfer, and in-camera battery charging.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003e3.5mm headphone and external microphone ports for greater control over audio recording.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003ePC sync port for flash sync.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003e2.5mm remote port for using wired remote controllers.\u003c\/li\u003e\n\u003cbr\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003cbr\u003e\n\u003ch3\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003cp\u003eFilm Simulation modes allow you to reproduce the look and feel of several of FUJIFILM's film types, including Provia, Velvia, Astia, Classic Chrome, Classic Neg., Nostalgic Neg., Pro Neg. 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The X-S20 excels at video and features a Vlog mode enabling professional-quality footage with easy touchscreen settings adjustments while recording. The Product Priority and Background Defocus modes tailor the camera's autofocus function for optimal content production. Two 3.5mm jacks, one each for an external microphone and headphones, allow next-level audio to accompany the camera's eye-popping imagery. Streaming in 4K at 60 fps and Full HD via a USB-C port unlocks high-quality broadcasting, while the micro-HDMI output supports recording raw video on external devices.\u003c\/p\u003e\n\n\u003cp\u003eThe X-S20 also sports an intuitive design with a sleek approach to seamless handling and shooting efficiency. The camera features larger dials and more pronounced buttons. The X-S20 also features a bright 2.36m-dot electronic viewfinder and rear 3.0\" 1.84m-dot touchscreen LCD, which uses a vari-angle design to suit working from high, low, and front-facing angles. The camera has a USB-C connector for tethering and other digital interfacing, and it supports both Wi-Fi and Bluetooth wireless connections. The proprietary FUJIFILM XApp can be used to view and transfer images, see the camera's Live View, and operate the camera remotely. The rechargeable lithium-ion NP-W235 battery delivers longer shooting times, aided in part by the processor's higher efficiency.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eStalwart Sensor, Premium Processor\u003c\/h3\u003e\n\u003ch4\u003e26.1MP APS-C X-Trans BSI CMOS 4 Sensor and X-Processor 5\u003c\/h4\u003e\n\u003cp\u003eThe X-S20 combines the versatile and proven APS-C-format 26.1MP X-Trans CMOS 4 sensor with the X-Processor 5, allowing the camera to render its smooth tones and colors at a higher speed for a longer time. The improved low-light performance, and a wide native sensitivity range of ISO 160-12800, are further improved by the in-body image stabilization. As an X-Trans sensor, it utilizes a randomized pixel array, too, which provides a high degree of image quality and sharpness due to the omission of an optical low-pass filter. Versus conventional pixel patterns, the X-Trans design more closely mimics the organic nature of film in order to produce nuanced colors and tonal transitions, while also reducing moiré and aliasing. The continuous shooting's faster performance tops out at a burst of a cropped 30 fps and uncropped 20 fps with the electronic shutter and a 1.25x crop and full-resolution 8 fps shooting rate with the mechanical shutter.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eUnprecedented Video Performance\u003c\/h3\u003e\n\u003ch4\u003e6K, 4K, and Full HD Video Recording\u003c\/h4\u003e\n\u003cp\u003eThe X-S20 also offers a versatile array of video capabilities, including internal 6K recording at up to 30 fps and Full HD recording up to 240 fps for ultra slow-motion playback. Greatly benefitting overall video performance, the speed of the X-Processor 5 enables fast read speeds when recording video and helps to reduce rolling shutter distortion when filming moving subjects. Also, a micro-HDMI port enables 12-bit 4:2:2 recording to an optional external recorder for improved quality and the camera features a 3.5mm microphone jack for more advanced audio recording and another 3.5mm headphone jack for audio monitoring.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch4\u003eUser-Friendly Video Modes\u003c\/h4\u003e\n\u003cp\u003eThe X-S20 offers a range of shooting modes tailored to different needs. The new Vlog mode, etched into the camera's mode dial, allows for easy adjustment of camera settings using the touchscreen while recording videos. In Product Priority mode, the focus naturally transitions from your face to the subject in front of you, making it ideal for product videos or unboxing content. The Background Defocus mode allows you to effortlessly blur out the background, achieving that cinematic look with a simple touch. Additionally, a 1080 LP mode was included to ease the camera's load during extended recording at 50p or 59.94p, using a 1.29x crop that demands less of the processor, resulting in 32 minutes recording in 104°F heat, or 78 minutes equipped with the FAN-001.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch4\u003eImproved Autofocus\u003c\/h4\u003e\n\u003cp\u003ePowered by the X-Processor 5 and Deep-Learning AI Technology, its subject-detection AF tracks and detects human faces and eyes, along with a wide range of subjects, from animals and birds to cars, motorcycles, and even drones. The X-S20 also incorporates an improved auto-focus prediction algorithm, ensuring stable focusing even when capturing continuously moving subjects, and is particularly noticeable in Zone AF and low-contrast situations. 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This audio is associated to a unique QR code on the print, and audio playback is possible by reading the QR code with a smartphone.\u003c\/li\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":44944876273826,"sku":"16835196","price":189.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/Screenshot2024-10-02at10.01.05AM.png?v=1768452295"},{"product_id":"fujifilm-gfx100rf-digital-camera-black","title":"FUJIFILM GFX100RF Digital Camera (Black)","description":"\u003ch3\u003e102MP Medium Format Sensor \u0026amp; X-Processor 5\u003c\/h3\u003e\n\u003cp\u003eUtilizing the proven sensor from the GFX 100S II, this 102MP 43.8 x 32.9mm BSI CMOS sensor offers incredible resolution, 16-bit raw files, 10-bit HEIFs, wide dynamic range, low noise with a base ISO 80, and cropping versatility for working with nine distinct aspect ratios. Additionally, this camera uses FUJIFILM's top tier X Processor 5, which further contributes to fast overall performance for continuously shooting at up to 6 fps, recording 4K video, and using the Intelligent Hybrid AF system for quick and accurate autofocus.\u003c\/p\u003e\n\n\u003ch4\u003eAspect Ratio Dial and Digital Teleconverter\u003c\/h4\u003e\n\u003cp\u003eIn addition to the impressive image quality the 102MP sensor provides, it also facilitates working in different aspect ratios or at different effective focal lengths (crops) while maintaining a high effective resolution. Encouraging the use of these creative tools, the GFX100RF includes a dedicated Aspect Ratio Dial on the back of the camera and a lever beneath the shutter button to control Digital Teleconverter settings:\u003c\/p\u003e\n\n\u003cp\u003eLocated on the back of the camera, above the LCD, is a dedicated dial for switching through nine distinct aspect ratios: 4:3, 3:4, 5:4, 1:1, 3:2, 7:6, 65:24, 17:6, and 16:9. Many of these options recall FUJIFILM's own past medium format film camera systems, ranging from the native 4:3 ratio that is shared by the GX680 system; the 7:6 format shared by the GW670 and GF670 cameras; the ultra-wide panoramic 65:24 from the TX-1 rangefinder; and the unique 3:4 vertical ratio, which recalls some of the GA645 and GS645-series 6 x 4.5 cameras.\u003c\/p\u003e\n\n\u003cp\u003eThe chosen aspect ratio will be visible when working with either the EVF or the rear LCD when shooting JPEG + Raw or JPEG only, but aspect ratio selections will not be visible if working in raw-only recording.\u003c\/p\u003e\n\n\u003cp\u003eOn the front of the camera is a rocker lever that is programmed to shuffle through three different Digital Teleconverter settings, 45mm, 63mm, and 80mm—recalling three of FUJIFILM's GF lenses for their interchangeable-lens GFX system. Since the GFX100RF has a fixed 35mm f\/4 lens, this tool makes use of the massive 102MP resolution and crops into the image to simulate the field of view as if working with different focal lengths, all while maintaining reasonable resolution.\u003c\/p\u003e\n\n\n\u003ch3\u003eWide-Angle 35mm f\/4 Built-In Lens\u003c\/h3\u003e\n\u003cp\u003eThe main contributor to the GFX100RF's uniqueness is the built-in GF 35mm f\/4 wide-angle prime lens; effectively turning this camera into a fun, intuitive, and always-ready point-and-shoot that retains the exceptional image quality you'd expect from medium format.\u003c\/p\u003e\n\n\u003cp\u003eThe 35mm focal length is equivalent to 28mm on full-frame cameras, giving a general wide-angle field of view that suits a broad array of subjects, ranging from street and documentary applications to landscapes, interiors, and travel situations to even close-up subjects thanks to a 7.8\" minimum focusing distance. The f\/4 maximum aperture is effective for available light shooting and offers some depth of field control but mainly helps to keep the overall size and weight of the camera down for everyday carry.\u003c\/p\u003e\n\n\u003ch4\u003eInternal ND and Leaf Shutter\u003c\/h4\u003e\n\u003cp\u003eTaking a page from the X100-series cameras, the GFX100RF's lens design also incorporates an internal 4-stop neutral density (ND) filter and uses for leaf shutter for more exposure flexibility.\u003c\/p\u003e\n\u003cp\u003eThe 4-stop ND gives access to slower shutter speeds or wider aperture settings when working in bright conditions; perfect for situations when you want to exaggerate subject movement with motion blur or if you want shallower depth of field in bright, sunny conditions.\u003c\/p\u003e\n\u003cp\u003eThe leaf shutter design, in typical medium format fashion, affords the ability to sync flash with any mechanical shutter speed (up to 1\/4000 sec) for creative fill flash techniques or to better freeze motion while maintaining sufficient background exposure.\u003c\/p\u003e\n\n\u003ch3\u003eCompact, Stylish, and Functional Design\u003c\/h3\u003e\n\n\u003ch4\u003eBuilt for Everyday Carry, Travel, and More\u003c\/h4\u003e\n\u003cp\u003eA sleek all-in-one package, the GFX100RF sports an especially portable and intuitive design that suits travel photographers, everyday carry, and any other situation where a combination of high image quality and a sleek, dedicated is appreciated.\u003c\/p\u003e\n\u003cp\u003eRangefinder-inspired design with an offset viewfinder is comfortable and easy to use and reminiscent of classic rangefinder film cameras as well as FUJIFILM's more recent X100-series and GFX 50R digital cameras.\u003c\/p\u003e\n\n\u003cli\u003eSmall and lightweight, the camera measures 5.3 x 3.6 x 3\" and weighs 1.6 lb with the battery and memory cards—this is nearly half an inch smaller in every dimension and 3.5 oz lighter compared to the GFX 100S II camera body without a lens.\u003c\/li\u003e\n\u003cli\u003eMachined aluminum dedicated dials for direct adjustment over shutter speed and exposure compensation, as well as dual control dials, digital teleconverter rocker lever, aspect ratio dial, focus mode switch, and a manual aperture ring.\u003c\/li\u003e\n\u003cli\u003eDual SD memory card slots for flexible file storage.\u003c\/li\u003e\n\u003cli\u003eLeft side of the camera body features 3.5mm headphone and microphone ports, a USB-C port for in-camera battery charging and file transfers, and a micro-HDMI port for video needs.\u003c\/li\u003e\n\u003cli\u003ePowered by an NP-W235 lithium-ion battery, which is rated to provide approximately 820 frames per charge.\u003c\/li\u003e\n\u003cli\u003eWeather-resistant design once the included. adapter ring and filter are attached for safe, confident use in a variety of weather conditions.\u003c\/li\u003e\n\n\u003ch4\u003eElectronic Viewfinder and Rear LCD\u003c\/h4\u003e\n\u003cli\u003eA 5.76m-dot OLED EVF displays a bright, clear, and lifelike image and has a 0.84x magnification. The information inside the finder will rotate along with the camera when switching between horizontal and vertical shooting orientations and the viewfinder will also display the image field that corresponds to the chosen aspect ratio.\u003c\/li\u003e\n\u003cli\u003eLarge 3.2\" 2.1m-dot LCD has a 3-way tilting design to benefit low-angle shooting in both horizontal and vertical orientations. The display also has a touchscreen design for intuitive settings adjustment and focus point selection.\u003c\/li\u003e\n\n\u003ch4\u003eIncluded Accessories\u003c\/h4\u003e\n\u003cp\u003eBeyond the typical included accessories, such as a battery and charging cable, the GFX100RF also includes a custom push-on metal lens cap, an adapter ring, a protector filter, a matching square lens hood with a hood cap, and a rope-style shoulder strap. The adapter ring attaches to the front of the built-in lens and provides 49mm threads for attaching screw-on accessories, like the included clear filter.\u003c\/p\u003e\n\n\u003ch3\u003e4K Video Recording\u003c\/h3\u003e\n\u003cp\u003ePrimarily designed as a camera for photographers, the GFX100RF still leverages the sensor and processing power to enable high-quality DCI\/UHD 4K video recording up to 30p with 10-bit color. H.265 and H.264 video can be recorded internally to the SD cards while ProRes 422 codecs can be used when recording directly to an external SSD via the USB-C port.\u003c\/p\u003e\n\n\u003ch3\u003eFilm Simulations\n\u003c\/h3\u003e\u003cp\u003eIn classic FUJIFILM fashion, the GFX100RF of course sports their full line of 20 different Film Simulation modes: Provia, Velvia, Astia, Classic Chrome, REALA ACE, PRO Neg. Std, PRO Neg. Hi, Classic Neg., Nostalgic Neg., Eterna Cinema, Eterna Bleach Bypass, Acros, Acros + Ye Filter, Acros + R Filter, Acros + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45353738928290,"sku":"16938039","price":5599.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1742453140_1884990_387dd562-916a-4692-a6cc-5e2b717f64e6.jpg?v=1768466315"},{"product_id":"fujifilm-gfx100rf-digital-camera-silver","title":"FUJIFILM GFX100RF Digital Camera (Silver)","description":"\u003ch3\u003e102MP Medium Format Sensor \u0026amp; X-Processor 5\u003c\/h3\u003e\n\u003cp\u003eUtilizing the proven sensor from the GFX 100S II, this 102MP 43.8 x 32.9mm BSI CMOS sensor offers incredible resolution, 16-bit raw files, 10-bit HEIFs, wide dynamic range, low noise with a base ISO 80, and cropping versatility for working with nine distinct aspect ratios. Additionally, this camera uses FUJIFILM's top tier X Processor 5, which further contributes to fast overall performance for continuously shooting at up to 6 fps, recording 4K video, and using the Intelligent Hybrid AF system for quick and accurate autofocus.\u003c\/p\u003e\n\n\u003ch4\u003eAspect Ratio Dial and Digital Teleconverter\u003c\/h4\u003e\n\u003cp\u003eIn addition to the impressive image quality the 102MP sensor provides, it also facilitates working in different aspect ratios or at different effective focal lengths (crops) while maintaining a high effective resolution. Encouraging the use of these creative tools, the GFX100RF includes a dedicated Aspect Ratio Dial on the back of the camera and a lever beneath the shutter button to control Digital Teleconverter settings:\u003c\/p\u003e\n\n\u003cp\u003eLocated on the back of the camera, above the LCD, is a dedicated dial for switching through nine distinct aspect ratios: 4:3, 3:4, 5:4, 1:1, 3:2, 7:6, 65:24, 17:6, and 16:9. Many of these options recall FUJIFILM's own past medium format film camera systems, ranging from the native 4:3 ratio that is shared by the GX680 system; the 7:6 format shared by the GW670 and GF670 cameras; the ultra-wide panoramic 65:24 from the TX-1 rangefinder; and the unique 3:4 vertical ratio, which recalls some of the GA645 and GS645-series 6 x 4.5 cameras.\u003c\/p\u003e\n\n\u003cp\u003eThe chosen aspect ratio will be visible when working with either the EVF or the rear LCD when shooting JPEG + Raw or JPEG only, but aspect ratio selections will not be visible if working in raw-only recording.\u003c\/p\u003e\n\n\u003cp\u003eOn the front of the camera is a rocker lever that is programmed to shuffle through three different Digital Teleconverter settings, 45mm, 63mm, and 80mm—recalling three of FUJIFILM's GF lenses for their interchangeable-lens GFX system. Since the GFX100RF has a fixed 35mm f\/4 lens, this tool makes use of the massive 102MP resolution and crops into the image to simulate the field of view as if working with different focal lengths, all while maintaining reasonable resolution.\u003c\/p\u003e\n\n\n\u003ch3\u003eWide-Angle 35mm f\/4 Built-In Lens\u003c\/h3\u003e\n\u003cp\u003eThe main contributor to the GFX100RF's uniqueness is the built-in GF 35mm f\/4 wide-angle prime lens; effectively turning this camera into a fun, intuitive, and always-ready point-and-shoot that retains the exceptional image quality you'd expect from medium format.\u003c\/p\u003e\n\n\u003cp\u003eThe 35mm focal length is equivalent to 28mm on full-frame cameras, giving a general wide-angle field of view that suits a broad array of subjects, ranging from street and documentary applications to landscapes, interiors, and travel situations to even close-up subjects thanks to a 7.8\" minimum focusing distance. The f\/4 maximum aperture is effective for available light shooting and offers some depth of field control but mainly helps to keep the overall size and weight of the camera down for everyday carry.\u003c\/p\u003e\n\n\u003ch4\u003eInternal ND and Leaf Shutter\u003c\/h4\u003e\n\u003cp\u003eTaking a page from the X100-series cameras, the GFX100RF's lens design also incorporates an internal 4-stop neutral density (ND) filter and uses for leaf shutter for more exposure flexibility.\u003c\/p\u003e\n\u003cp\u003eThe 4-stop ND gives access to slower shutter speeds or wider aperture settings when working in bright conditions; perfect for situations when you want to exaggerate subject movement with motion blur or if you want shallower depth of field in bright, sunny conditions.\u003c\/p\u003e\n\u003cp\u003eThe leaf shutter design, in typical medium format fashion, affords the ability to sync flash with any mechanical shutter speed (up to 1\/4000 sec) for creative fill flash techniques or to better freeze motion while maintaining sufficient background exposure.\u003c\/p\u003e\n\n\u003ch3\u003eCompact, Stylish, and Functional Design\u003c\/h3\u003e\n\n\u003ch4\u003eBuilt for Everyday Carry, Travel, and More\u003c\/h4\u003e\n\u003cp\u003eA sleek all-in-one package, the GFX100RF sports an especially portable and intuitive design that suits travel photographers, everyday carry, and any other situation where a combination of high image quality and a sleek, dedicated is appreciated.\u003c\/p\u003e\n\u003cp\u003eRangefinder-inspired design with an offset viewfinder is comfortable and easy to use and reminiscent of classic rangefinder film cameras as well as FUJIFILM's more recent X100-series and GFX 50R digital cameras.\u003c\/p\u003e\n\n\u003cli\u003eSmall and lightweight, the camera measures 5.3 x 3.6 x 3\" and weighs 1.6 lb with the battery and memory cards—this is nearly half an inch smaller in every dimension and 3.5 oz lighter compared to the GFX 100S II camera body without a lens.\u003c\/li\u003e\n\u003cli\u003eMachined aluminum dedicated dials for direct adjustment over shutter speed and exposure compensation, as well as dual control dials, digital teleconverter rocker lever, aspect ratio dial, focus mode switch, and a manual aperture ring.\u003c\/li\u003e\n\u003cli\u003eDual SD memory card slots for flexible file storage.\u003c\/li\u003e\n\u003cli\u003eLeft side of the camera body features 3.5mm headphone and microphone ports, a USB-C port for in-camera battery charging and file transfers, and a micro-HDMI port for video needs.\u003c\/li\u003e\n\u003cli\u003ePowered by an NP-W235 lithium-ion battery, which is rated to provide approximately 820 frames per charge.\u003c\/li\u003e\n\u003cli\u003eWeather-resistant design once the included. adapter ring and filter are attached for safe, confident use in a variety of weather conditions.\u003c\/li\u003e\n\n\u003ch4\u003eElectronic Viewfinder and Rear LCD\u003c\/h4\u003e\n\u003cli\u003eA 5.76m-dot OLED EVF displays a bright, clear, and lifelike image and has a 0.84x magnification. The information inside the finder will rotate along with the camera when switching between horizontal and vertical shooting orientations and the viewfinder will also display the image field that corresponds to the chosen aspect ratio.\u003c\/li\u003e\n\u003cli\u003eLarge 3.2\" 2.1m-dot LCD has a 3-way tilting design to benefit low-angle shooting in both horizontal and vertical orientations. The display also has a touchscreen design for intuitive settings adjustment and focus point selection.\u003c\/li\u003e\n\n\u003ch4\u003eIncluded Accessories\u003c\/h4\u003e\n\u003cp\u003eBeyond the typical included accessories, such as a battery and charging cable, the GFX100RF also includes a custom push-on metal lens cap, an adapter ring, a protector filter, a matching square lens hood with a hood cap, and a rope-style shoulder strap. The adapter ring attaches to the front of the built-in lens and provides 49mm threads for attaching screw-on accessories, like the included clear filter.\u003c\/p\u003e\n\n\u003ch3\u003e4K Video Recording\u003c\/h3\u003e\n\u003cp\u003ePrimarily designed as a camera for photographers, the GFX100RF still leverages the sensor and processing power to enable high-quality DCI\/UHD 4K video recording up to 30p with 10-bit color. H.265 and H.264 video can be recorded internally to the SD cards while ProRes 422 codecs can be used when recording directly to an external SSD via the USB-C port.\u003c\/p\u003e\n\n\u003ch3\u003eFilm Simulations\n\u003c\/h3\u003e\u003cp\u003eIn classic FUJIFILM fashion, the GFX100RF of course sports their full line of 20 different Film Simulation modes: Provia, Velvia, Astia, Classic Chrome, REALA ACE, PRO Neg. Std, PRO Neg. Hi, Classic Neg., Nostalgic Neg., Eterna Cinema, Eterna Bleach Bypass, Acros, Acros + Ye Filter, Acros + R Filter, Acros + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45353738961058,"sku":"16938065","price":5599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1742453140_1884991_449f84bc-cb88-4811-905c-2aae2294514e.jpg?v=1768466366"},{"product_id":"fujifilm-x-half-digital-camera-silver","title":"FUJIFILM X half Digital Camera  (Silver)","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/t-icEQTjfeg?si=9SUlMj8qEAmpUhxa\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003eEnjoy film camera creativity and simple sharing with FUJIFILM X half digital camera. It features 25 analog-inspired film and filter options; alongside unique functionality that will make content stand out. Combine two still images, two videos, or one of each with the unique 2-in-1 mode, or relive the experience of using film with Film Camera mode, which lets you create without distraction.\u003c\/p\u003e\n\u003cp\u003eCompact and lightweight, X half can be carried wherever you go and is so easy to use that it can be handed around to friends and family to make great memories. The one-inch sensor and fixed, wide-angle lens will help you make content you’ll want to share – and it’s so easy to do it.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e18MP 1\" Sensor, 3:4 Vertical Aspect Ratio\u003c\/h3\u003e\n\u003cp\u003eRiffing on the half-frame concept from the film world, the X half features an appropriately sleek 1\" sensor, which is vertically oriented, that produces 18MP 3:4 stills and videos. This sensor works alongside the Film Simulation modes to produce filmic and expressive images and is benefitted by a +\/-3 EV exposure compensation dial and manual exposure control settings that are adjustable via the lens's aperture ring and from the rear touchscreen.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFilm Camera Mode\u003c\/h3\u003e\n\u003cp\u003eAnother nod to the film world, the X half can be configured to record in Film Camera Mode: a shooting style that requires you to choose one specific Film Simulation setting and a 36, 54, or 72-shot \"roll\" of film, with the results only visible after you've finished the roll and digitally \"developed\" your shots using the FUJIFILM app or transferred the files to your computer. Also, after finishing your roll, the camera will automatically produce an additional contact sheet image, fit with film strip borders, to review all of your shots at a glance.\u003c\/p\u003e\n\u003cp\u003eWhen working in this mode, the rear LCD will only display a frame counter, an AF\/MF toggle, an option to imprint a timestamp onto the images (a la a point-and-shoot film camera), and a zone focusing scale if working with manual focus—image previews and reviews are disabled. You'll need to use the built-in Frame Advance Lever to advance frames, and this shooting method requires you to frame your compositions solely using the optical window viewfinder and use either autofocus with no confirmation or zone focus manually.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003cp\u003eIntegral to and pairing perfectly with the Film Camera Mode, the X half heavily emphasizes the use of their Film Simulation modes while shooting. The secondary sub LCD next to the main rear LCD mimics the look of a rear window on a film camera to check which kind of film you have loaded, and this small touchscreen display also allows you to intuitively cycle through the different Film Simulation modes by swiping up or down.\u003c\/p\u003e\n\u003cp\u003eThere are 13 distinct Film Simulations, including the ultra-vibrant Velvia, the nostalgic Classic Chrome, and the artistic black-and-white Acros; and the Grain Effect setting allows you to adjust the apparent graininess of each film type. Additionally, there are 26 filters to add on top of the Film Simulations, all inspired by the distinct traits of film, including Light Leak, Halation, Expired Film, and Double Exposure.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e2-in-1 Shooting Mode\u003c\/h3\u003e\n\u003cp\u003eA common method of sharing half-frame film photos is to show two sequential frames next to each other as a diptych; since two half frames comprise a single full frame, this method makes it easier for film trimming, printing, and sharing. Mimicking this, the X half has a 2-in-1 function to automatically create in-camera diptychs from two sequential exposures—either photo or video. After shooting the first frame, use the Frame Advance Lever to activate this mode and then the second subsequent frame will form the finished diptych, resulting in a single file. Custom settings allow you to adjust the background color, border width, and border style of the diptych composition.\u003c\/p\u003e\n\u003ch3\u003eWide-Angle Prime Lens\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFixed FUJINON Aspherical 10.8mm f\/2.8 lens offers a 32mm equivalent focal length—this versatile wide-angle field of view suits everyday shooting and working with a variety of subjects.\u003c\/li\u003e\n\u003cli\u003eManual aperture ring surrounds the lens and incorporates a tab to make aperture switching easier. Also, there's an 'A' position on the ring to force the camera into shutter-speed priority or program exposure modes.\u003c\/li\u003e\n\u003cli\u003eFront focusing ring for manually adjusting focus down to a minimum 4\" distance. When working in the Film Mode, this ring can still shift focus with the set distance shown on the zone focusing scale.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eDesign Details\u003c\/h3\u003e\n\u003cp\u003eMeant to be especially compact and portable, the X half incorporates a handful of additional unique design elements to make it more fun to use, more akin to shooting film, and faster to operate for on-the-fly shooting.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOptical window viewfinder is placed in the corner to mimic the look of a rangefinder; this simple finder matches the field of view and aspect ratio and does not offer any shooting or focusing information. There is an eye sensor that automatically turns off the rear LCD when using the viewfinder.\u003c\/li\u003e\n\u003cli\u003eRear LCD is vertically oriented to match the vertical sensor and features a touchscreen design to navigate the menu and configure shooting settings.\u003c\/li\u003e\n\u003cli\u003eLocated next to the main LCD is a smaller pill-shaped sub LCD touchscreen that commonly displays the chosen Film Simulation mode in use; when in the menu, it is used for navigation.\u003c\/li\u003e\n\u003cli\u003eThe camera lacks a Menu button, opting instead to use swiping methods on the rear touchscreen to access different areas of the menu—swiping down from the top reveals the Film Camera Mode and wireless connection options; swiping from the right accesses the main menu, with category options selectable from the separate sub LCD display; and swiping up from the bottom opens a quick menu for faster settings switching on select parameters.\u003c\/li\u003e\n\u003cli\u003eShutter button on the top plate is surrounded by an exposure compensation dial, allowing for +\/-3 EV adjustment. Also, the shutter release button is threaded to accept conventional cable releases.\u003c\/li\u003e\n\u003cli\u003eIntegrated Frame Advance Lever mimics the function of winding on a film camera. When shooting in the Film Camera Mode, this lever lets you advance to the next frame and, when shooting normally, is used to active the 2-in-1 shooting mode. Additionally, when pressed into the body, the last photo is displayed on the LCD for review without entering the playback mode.\u003c\/li\u003e\n\u003cli\u003eBuilt-in flash to illuminate subjects in low-light conditions.\u003c\/li\u003e\n\u003cli\u003eCold shoe on the top plate can be used to hold optional accessories, such as external lights.\u003c\/li\u003e\n\u003cli\u003eSingle SD memory card slot.\u003c\/li\u003e\n\u003cli\u003ePowered by an NP-W126S rechargeable lithium-ion battery.\u003c\/li\u003e\n\u003cli\u003eUSB-C port on the side of the camera can be used for battery charging, file transferring, and for audio monitoring via headphones.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eVertical Video\u003c\/h3\u003e\n\u003cp\u003eWhile clearly paying homage to a film photography camera, this camera can also be used to record video that's perfectly formatted for sharing straight to social media, thanks to its vertical orientation and small file size. The unique sensor records 1080 x 1440 at 24 fps, there are dedicated slow-motion settings up to 200%, and there's a built-in stereo mic on top of the camera.\u003c\/p\u003e\n\u003ch3\u003eSharing and Printing\u003c\/h3\u003e\n\u003cp\u003eA camera built for sharing, it can wirelessly connect directly to an optional INSTAX printer for immediate printing and sharing of your shots. The dedicated X half app also makes it easy to digitally share your photos or videos and this app can also be used to develop your images made in the Film Camera mode.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45525989097634,"sku":"16954095","price":549.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1_911fe113-f3a4-4785-8f98-af0d23e0155c.jpg?v=1768471295"},{"product_id":"fujifilm-x-half-digital-camera-charcoal-silver","title":"FUJIFILM X half Digital Camera (Charcoal Silver)","description":"\u003cp\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/t-icEQTjfeg?si=9SUlMj8qEAmpUhxa\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003eEnjoy film camera creativity and simple sharing with FUJIFILM X half digital camera. It features 25 analog-inspired film and filter options; alongside unique functionality that will make content stand out. Combine two still images, two videos, or one of each with the unique 2-in-1 mode, or relive the experience of using film with Film Camera mode, which lets you create without distraction.\u003c\/p\u003e\n\u003cp\u003eCompact and lightweight, X half can be carried wherever you go and is so easy to use that it can be handed around to friends and family to make great memories. The one-inch sensor and fixed, wide-angle lens will help you make content you’ll want to share – and it’s so easy to do it.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e18MP 1\" Sensor, 3:4 Vertical Aspect Ratio\u003c\/h3\u003e\n\u003cp\u003eRiffing on the half-frame concept from the film world, the X half features an appropriately sleek 1\" sensor, which is vertically oriented, that produces 18MP 3:4 stills and videos. This sensor works alongside the Film Simulation modes to produce filmic and expressive images and is benefitted by a +\/-3 EV exposure compensation dial and manual exposure control settings that are adjustable via the lens's aperture ring and from the rear touchscreen.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFilm Camera Mode\u003c\/h3\u003e\n\u003cp\u003eAnother nod to the film world, the X half can be configured to record in Film Camera Mode: a shooting style that requires you to choose one specific Film Simulation setting and a 36, 54, or 72-shot \"roll\" of film, with the results only visible after you've finished the roll and digitally \"developed\" your shots using the FUJIFILM app or transferred the files to your computer. Also, after finishing your roll, the camera will automatically produce an additional contact sheet image, fit with film strip borders, to review all of your shots at a glance.\u003c\/p\u003e\n\u003cp\u003eWhen working in this mode, the rear LCD will only display a frame counter, an AF\/MF toggle, an option to imprint a timestamp onto the images (a la a point-and-shoot film camera), and a zone focusing scale if working with manual focus—image previews and reviews are disabled. You'll need to use the built-in Frame Advance Lever to advance frames, and this shooting method requires you to frame your compositions solely using the optical window viewfinder and use either autofocus with no confirmation or zone focus manually.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003cp\u003eIntegral to and pairing perfectly with the Film Camera Mode, the X half heavily emphasizes the use of their Film Simulation modes while shooting. The secondary sub LCD next to the main rear LCD mimics the look of a rear window on a film camera to check which kind of film you have loaded, and this small touchscreen display also allows you to intuitively cycle through the different Film Simulation modes by swiping up or down.\u003c\/p\u003e\n\u003cp\u003eThere are 13 distinct Film Simulations, including the ultra-vibrant Velvia, the nostalgic Classic Chrome, and the artistic black-and-white Acros; and the Grain Effect setting allows you to adjust the apparent graininess of each film type. Additionally, there are 26 filters to add on top of the Film Simulations, all inspired by the distinct traits of film, including Light Leak, Halation, Expired Film, and Double Exposure.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e2-in-1 Shooting Mode\u003c\/h3\u003e\n\u003cp\u003eA common method of sharing half-frame film photos is to show two sequential frames next to each other as a diptych; since two half frames comprise a single full frame, this method makes it easier for film trimming, printing, and sharing. Mimicking this, the X half has a 2-in-1 function to automatically create in-camera diptychs from two sequential exposures—either photo or video. After shooting the first frame, use the Frame Advance Lever to activate this mode and then the second subsequent frame will form the finished diptych, resulting in a single file. Custom settings allow you to adjust the background color, border width, and border style of the diptych composition.\u003c\/p\u003e\n\u003ch3\u003eWide-Angle Prime Lens\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFixed FUJINON Aspherical 10.8mm f\/2.8 lens offers a 32mm equivalent focal length—this versatile wide-angle field of view suits everyday shooting and working with a variety of subjects.\u003c\/li\u003e\n\u003cli\u003eManual aperture ring surrounds the lens and incorporates a tab to make aperture switching easier. Also, there's an 'A' position on the ring to force the camera into shutter-speed priority or program exposure modes.\u003c\/li\u003e\n\u003cli\u003eFront focusing ring for manually adjusting focus down to a minimum 4\" distance. When working in the Film Mode, this ring can still shift focus with the set distance shown on the zone focusing scale.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eDesign Details\u003c\/h3\u003e\n\u003cp\u003eMeant to be especially compact and portable, the X half incorporates a handful of additional unique design elements to make it more fun to use, more akin to shooting film, and faster to operate for on-the-fly shooting.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOptical window viewfinder is placed in the corner to mimic the look of a rangefinder; this simple finder matches the field of view and aspect ratio and does not offer any shooting or focusing information. There is an eye sensor that automatically turns off the rear LCD when using the viewfinder.\u003c\/li\u003e\n\u003cli\u003eRear LCD is vertically oriented to match the vertical sensor and features a touchscreen design to navigate the menu and configure shooting settings.\u003c\/li\u003e\n\u003cli\u003eLocated next to the main LCD is a smaller pill-shaped sub LCD touchscreen that commonly displays the chosen Film Simulation mode in use; when in the menu, it is used for navigation.\u003c\/li\u003e\n\u003cli\u003eThe camera lacks a Menu button, opting instead to use swiping methods on the rear touchscreen to access different areas of the menu—swiping down from the top reveals the Film Camera Mode and wireless connection options; swiping from the right accesses the main menu, with category options selectable from the separate sub LCD display; and swiping up from the bottom opens a quick menu for faster settings switching on select parameters.\u003c\/li\u003e\n\u003cli\u003eShutter button on the top plate is surrounded by an exposure compensation dial, allowing for +\/-3 EV adjustment. Also, the shutter release button is threaded to accept conventional cable releases.\u003c\/li\u003e\n\u003cli\u003eIntegrated Frame Advance Lever mimics the function of winding on a film camera. When shooting in the Film Camera Mode, this lever lets you advance to the next frame and, when shooting normally, is used to active the 2-in-1 shooting mode. Additionally, when pressed into the body, the last photo is displayed on the LCD for review without entering the playback mode.\u003c\/li\u003e\n\u003cli\u003eBuilt-in flash to illuminate subjects in low-light conditions.\u003c\/li\u003e\n\u003cli\u003eCold shoe on the top plate can be used to hold optional accessories, such as external lights.\u003c\/li\u003e\n\u003cli\u003eSingle SD memory card slot.\u003c\/li\u003e\n\u003cli\u003ePowered by an NP-W126S rechargeable lithium-ion battery.\u003c\/li\u003e\n\u003cli\u003eUSB-C port on the side of the camera can be used for battery charging, file transferring, and for audio monitoring via headphones.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eVertical Video\u003c\/h3\u003e\n\u003cp\u003eWhile clearly paying homage to a film photography camera, this camera can also be used to record video that's perfectly formatted for sharing straight to social media, thanks to its vertical orientation and small file size. The unique sensor records 1080 x 1440 at 24 fps, there are dedicated slow-motion settings up to 200%, and there's a built-in stereo mic on top of the camera.\u003c\/p\u003e\n\u003ch3\u003eSharing and Printing\u003c\/h3\u003e\n\u003cp\u003eA camera built for sharing, it can wirelessly connect directly to an optional INSTAX printer for immediate printing and sharing of your shots. The dedicated X half app also makes it easy to digitally share your photos or videos and this app can also be used to develop your images made in the Film Camera mode.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45525989458082,"sku":"16954112","price":549.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/2v3qtwger.jpg?v=1768471313"},{"product_id":"fujifilm-x-half-digital-camera-black","title":"FUJIFILM X half Digital Camera (Black)","description":"\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/t-icEQTjfeg?si=9SUlMj8qEAmpUhxa\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003eEnjoy film camera creativity and simple sharing with FUJIFILM X half digital camera. It features 25 analog-inspired film and filter options; alongside unique functionality that will make content stand out. Combine two still images, two videos, or one of each with the unique 2-in-1 mode, or relive the experience of using film with Film Camera mode, which lets you create without distraction.\u003c\/p\u003e\n\u003cp\u003eCompact and lightweight, X half can be carried wherever you go and is so easy to use that it can be handed around to friends and family to make great memories. The one-inch sensor and fixed, wide-angle lens will help you make content you’ll want to share – and it’s so easy to do it.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e18MP 1\" Sensor, 3:4 Vertical Aspect Ratio\u003c\/h3\u003e\n\u003cp\u003eRiffing on the half-frame concept from the film world, the X half features an appropriately sleek 1\" sensor, which is vertically oriented, that produces 18MP 3:4 stills and videos. This sensor works alongside the Film Simulation modes to produce filmic and expressive images and is benefitted by a +\/-3 EV exposure compensation dial and manual exposure control settings that are adjustable via the lens's aperture ring and from the rear touchscreen.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFilm Camera Mode\u003c\/h3\u003e\n\u003cp\u003eAnother nod to the film world, the X half can be configured to record in Film Camera Mode: a shooting style that requires you to choose one specific Film Simulation setting and a 36, 54, or 72-shot \"roll\" of film, with the results only visible after you've finished the roll and digitally \"developed\" your shots using the FUJIFILM app or transferred the files to your computer. Also, after finishing your roll, the camera will automatically produce an additional contact sheet image, fit with film strip borders, to review all of your shots at a glance.\u003c\/p\u003e\n\u003cp\u003eWhen working in this mode, the rear LCD will only display a frame counter, an AF\/MF toggle, an option to imprint a timestamp onto the images (a la a point-and-shoot film camera), and a zone focusing scale if working with manual focus—image previews and reviews are disabled. You'll need to use the built-in Frame Advance Lever to advance frames, and this shooting method requires you to frame your compositions solely using the optical window viewfinder and use either autofocus with no confirmation or zone focus manually.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003cp\u003eIntegral to and pairing perfectly with the Film Camera Mode, the X half heavily emphasizes the use of their Film Simulation modes while shooting. The secondary sub LCD next to the main rear LCD mimics the look of a rear window on a film camera to check which kind of film you have loaded, and this small touchscreen display also allows you to intuitively cycle through the different Film Simulation modes by swiping up or down.\u003c\/p\u003e\n\u003cp\u003eThere are 13 distinct Film Simulations, including the ultra-vibrant Velvia, the nostalgic Classic Chrome, and the artistic black-and-white Acros; and the Grain Effect setting allows you to adjust the apparent graininess of each film type. Additionally, there are 26 filters to add on top of the Film Simulations, all inspired by the distinct traits of film, including Light Leak, Halation, Expired Film, and Double Exposure.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e2-in-1 Shooting Mode\u003c\/h3\u003e\n\u003cp\u003eA common method of sharing half-frame film photos is to show two sequential frames next to each other as a diptych; since two half frames comprise a single full frame, this method makes it easier for film trimming, printing, and sharing. Mimicking this, the X half has a 2-in-1 function to automatically create in-camera diptychs from two sequential exposures—either photo or video. After shooting the first frame, use the Frame Advance Lever to activate this mode and then the second subsequent frame will form the finished diptych, resulting in a single file. Custom settings allow you to adjust the background color, border width, and border style of the diptych composition.\u003c\/p\u003e\n\u003ch3\u003eWide-Angle Prime Lens\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFixed FUJINON Aspherical 10.8mm f\/2.8 lens offers a 32mm equivalent focal length—this versatile wide-angle field of view suits everyday shooting and working with a variety of subjects.\u003c\/li\u003e\n\u003cli\u003eManual aperture ring surrounds the lens and incorporates a tab to make aperture switching easier. Also, there's an 'A' position on the ring to force the camera into shutter-speed priority or program exposure modes.\u003c\/li\u003e\n\u003cli\u003eFront focusing ring for manually adjusting focus down to a minimum 4\" distance. When working in the Film Mode, this ring can still shift focus with the set distance shown on the zone focusing scale.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eDesign Details\u003c\/h3\u003e\n\u003cp\u003eMeant to be especially compact and portable, the X half incorporates a handful of additional unique design elements to make it more fun to use, more akin to shooting film, and faster to operate for on-the-fly shooting.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOptical window viewfinder is placed in the corner to mimic the look of a rangefinder; this simple finder matches the field of view and aspect ratio and does not offer any shooting or focusing information. There is an eye sensor that automatically turns off the rear LCD when using the viewfinder.\u003c\/li\u003e\n\u003cli\u003eRear LCD is vertically oriented to match the vertical sensor and features a touchscreen design to navigate the menu and configure shooting settings.\u003c\/li\u003e\n\u003cli\u003eLocated next to the main LCD is a smaller pill-shaped sub LCD touchscreen that commonly displays the chosen Film Simulation mode in use; when in the menu, it is used for navigation.\u003c\/li\u003e\n\u003cli\u003eThe camera lacks a Menu button, opting instead to use swiping methods on the rear touchscreen to access different areas of the menu—swiping down from the top reveals the Film Camera Mode and wireless connection options; swiping from the right accesses the main menu, with category options selectable from the separate sub LCD display; and swiping up from the bottom opens a quick menu for faster settings switching on select parameters.\u003c\/li\u003e\n\u003cli\u003eShutter button on the top plate is surrounded by an exposure compensation dial, allowing for +\/-3 EV adjustment. Also, the shutter release button is threaded to accept conventional cable releases.\u003c\/li\u003e\n\u003cli\u003eIntegrated Frame Advance Lever mimics the function of winding on a film camera. When shooting in the Film Camera Mode, this lever lets you advance to the next frame and, when shooting normally, is used to active the 2-in-1 shooting mode. Additionally, when pressed into the body, the last photo is displayed on the LCD for review without entering the playback mode.\u003c\/li\u003e\n\u003cli\u003eBuilt-in flash to illuminate subjects in low-light conditions.\u003c\/li\u003e\n\u003cli\u003eCold shoe on the top plate can be used to hold optional accessories, such as external lights.\u003c\/li\u003e\n\u003cli\u003eSingle SD memory card slot.\u003c\/li\u003e\n\u003cli\u003ePowered by an NP-W126S rechargeable lithium-ion battery.\u003c\/li\u003e\n\u003cli\u003eUSB-C port on the side of the camera can be used for battery charging, file transferring, and for audio monitoring via headphones.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eVertical Video\u003c\/h3\u003e\n\u003cp\u003eWhile clearly paying homage to a film photography camera, this camera can also be used to record video that's perfectly formatted for sharing straight to social media, thanks to its vertical orientation and small file size. The unique sensor records 1080 x 1440 at 24 fps, there are dedicated slow-motion settings up to 200%, and there's a built-in stereo mic on top of the camera.\u003c\/p\u003e\n\u003ch3\u003eSharing and Printing\u003c\/h3\u003e\n\u003cp\u003eA camera built for sharing, it can wirelessly connect directly to an optional INSTAX printer for immediate printing and sharing of your shots. The dedicated X half app also makes it easy to digitally share your photos or videos and this app can also be used to develop your images made in the Film Camera mode.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45525989818530,"sku":"16954071","price":549.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/egyerht.jpg?v=1768471327"},{"product_id":"fujifilm-x-e5-mirrorless-camera-silver","title":"FUJIFILM X-E5 Mirrorless Camera (Silver)","description":"\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/IJ1K8L1E-yM?si=yS5f1oAC9FqTE76w\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003eEnjoy a classic image making experience with FUJIFILM X-E5 digital camera. Offering an analog-inspired, rangefinder style body similar to the iconic X100VI, plus the flexibility of interchangeable lenses, X-E5 is the ultimate every day carry for stills-focused creatives.\u003c\/p\u003e\n\u003cp\u003eWith its machined aluminum top-plate delivering premium build quality and durability, this compact and high portable addition to the X Series features the latest 40.2-megapixel X-Trans 5 HR imaging sensor with digital teleconverter, up to seven stops of in-body image stabilization, and a customizable Film Simulation dial so you can create, save and instantly recall your own unique recipes. Add in a fully featured electronic viewfinder to compose your way, AI-powered subject detection autofocus, and an all-new XF23mmF2.8 R WR available with the body as a kit and you have all you need to produce outstanding images wherever your photographic journey may take you.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45603280224418,"sku":"16949923","price":1699.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/fujifilm_16949923_x_e5_mirrorless_camera_silver_1749707184_1900552.jpg?v=1768472559"},{"product_id":"fujifilm-x-e5-mirrorless-camera-black","title":"FUJIFILM X-E5 Mirrorless Camera (Black)","description":"\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/IJ1K8L1E-yM?si=yS5f1oAC9FqTE76w\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003eEnjoy a classic image making experience with FUJIFILM X-E5 digital camera. Offering an analog-inspired, rangefinder style body similar to the iconic X100VI, plus the flexibility of interchangeable lenses, X-E5 is the ultimate every day carry for stills-focused creatives.\u003c\/p\u003e\n\u003cp\u003eWith its machined aluminum top-plate delivering premium build quality and durability, this compact and high portable addition to the X Series features the latest 40.2-megapixel X-Trans 5 HR imaging sensor with digital teleconverter, up to seven stops of in-body image stabilization, and a customizable Film Simulation dial so you can create, save and instantly recall your own unique recipes. Add in a fully featured electronic viewfinder to compose your way, AI-powered subject detection autofocus, and an all-new XF23mmF2.8 R WR available with the body as a kit and you have all you need to produce outstanding images wherever your photographic journey may take you.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45603280388258,"sku":"16949844","price":1699.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/fujifilm_16949844_x_e5_mirrorless_camera_black_1749707184_1900550.jpg?v=1768472591"},{"product_id":"fujifilm-x-e5-mirrorless-camera-with-xf-23mm-f-2-8-lens-black","title":"FUJIFILM X-E5 Mirrorless Camera with XF 23mm f\/2.8 Lens (Black)","description":"\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/IJ1K8L1E-yM?si=yS5f1oAC9FqTE76w\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003eEnjoy a classic image making experience with FUJIFILM X-E5 digital camera. Offering an analog-inspired, rangefinder style body similar to the iconic X100VI, plus the flexibility of interchangeable lenses, X-E5 is the ultimate every day carry for stills-focused creatives.\u003c\/p\u003e\n\u003cp\u003eWith its machined aluminum top-plate delivering premium build quality and durability, this compact and high portable addition to the X Series features the latest 40.2-megapixel X-Trans 5 HR imaging sensor with digital teleconverter, up to seven stops of in-body image stabilization, and a customizable Film Simulation dial so you can create, save and instantly recall your own unique recipes. Add in a fully featured electronic viewfinder to compose your way, AI-powered subject detection autofocus, and an all-new XF23mmF2.8 R WR available with the body as a kit and you have all you need to produce outstanding images wherever your photographic journey may take you.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45603281305762,"sku":"16949882","price":1899.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/fujifilm_16949882_x_e5_mirrorless_camera_with_1749707184_1900551.jpg?v=1768472605"},{"product_id":"fujifilm-x-e5-mirrorless-camera-with-xf-23mm-f-2-8-lens-silver","title":"FUJIFILM X-E5 Mirrorless Camera with XF 23mm f\/2.8 Lens (Silver)","description":"\u003cp\u003e\u003ciframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/IJ1K8L1E-yM?si=yS5f1oAC9FqTE76w\" title=\"YouTube video player\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp\u003eEnjoy a classic image making experience with FUJIFILM X-E5 digital camera. Offering an analog-inspired, rangefinder style body similar to the iconic X100VI, plus the flexibility of interchangeable lenses, X-E5 is the ultimate every day carry for stills-focused creatives.\u003c\/p\u003e\n\u003cp\u003eWith its machined aluminum top-plate delivering premium build quality and durability, this compact and high portable addition to the X Series features the latest 40.2-megapixel X-Trans 5 HR imaging sensor with digital teleconverter, up to seven stops of in-body image stabilization, and a customizable Film Simulation dial so you can create, save and instantly recall your own unique recipes. Add in a fully featured electronic viewfinder to compose your way, AI-powered subject detection autofocus, and an all-new XF23mmF2.8 R WR available with the body as a kit and you have all you need to produce outstanding images wherever your photographic journey may take you.\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45603281404066,"sku":"16949961","price":1899.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/fujifilm_16949961_x_e5_mirrorless_camera_with_1749707184_1900553_ea6b46f1-d84d-417d-bcff-59b7467c012c.jpg?v=1768472619"},{"product_id":"fujifilm-x100vi-digital-camera-black-1","title":"Fujifilm X100VI Digital Camera (Black)","description":"\u003ch3\u003eTimeless Design, Cutting-Edge Tech, Unforgettable Imagery\u003c\/h3\u003e\n\u003cp\u003eHaving refined the retro styling and ergonomics of the rangefinder-inspired X100-series in its viral fifth iteration, \u003cb\u003eFUJIFILM\u003c\/b\u003e follows up with the tricked-out \u003cb\u003eX100VI Mirrorless Camera\u003c\/b\u003e, filling out the timeless, compact, touch-friendly body with the speed, power, and pixel count of its flagship APS-C sensor-and-processor combo. Featuring unsurpassed design and a wealth of upgraded tech, the X100VI is poised to be the everyday, everywhere darling of photographers who yearn to transform the mundane into the magical.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003e40MP X-Trans CMOS 5 HR Sensor, X-Processor 5\u003c\/h4\u003e\n\u003cp\u003eThe high-resolution 40.2MP X-Trans CMOS 5 HR sensor has an enhanced image-processing algorithm that boosts resolution without compromising the signal-to-noise ratio, delivering astonishing image quality. This sensor has an improved pixel structure, allowing light to be received more efficiently. Partner to the newly designed sensor is a fresh engine-the X-Processor 5-which uses 64-bit processing to realize 3x faster speeds for both video and photo tasks. The combination of this high-resolution sensor and processor achieves remarkably fast operation, wide dynamic range, and incredible photo quality, even at higher ISO sensitivities.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003ePowerful Video Capabilities\u003c\/h4\u003e\n\u003cp\u003eThe powerful video function afforded with the sensor-processor combo means movies can be recorded internally at up to 6.2K at 30p in 10-bit color, along with a 4K HQ mode which oversamples 6.2K footage for superior 4K output. Higher frame rate videos, at 4K 60p or FHD 240p, are also available.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003eIn-Body Image Stabilization, Improved Autofocus\u003c\/h4\u003e\n\u003cp\u003eThe upgraded sensor-processor combination allows the X100VI to be the first in the series to feature in-body image stabilization. The five-axis sensor-shift IBIS helps to minimize the appearance of camera shake by up to six stops. The improved processing also benefits autofocus performance, producing a faster, more intelligent hybrid focusing system using 425 phase-detection points. Backed by deep learning, an AI adaptive algorithm means this focusing system is better suited to automatically detect and track a variety of subject types, ensuring the magic moment is never missed.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003eBuilt for Speed, Built for the Street\u003c\/h4\u003e\n\u003cp\u003eFurther benefiting street photographers, the X100VI is ready for action, no matter how fast the subject is moving. A top electronic shutter speed of 1\/180,000 sec and a maximum mechanical shutter speed of 1\/4000 sec will stop any subject in its tracks. Keep your finger down, and the X100VI records images at up to 20 fps with the electronic shutter at a 1.29x crop, and 11 fps with the mechanical shutter.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFujinon 23mm f\/2 Lens\u003c\/h3\u003e\n\u003cp\u003eUpdated in the fifth generation, the camera's Fujinon 23mm f\/2 lens features a revised optical design that includes two aspherical elements for improved sharpness and clarity through the reduction of spherical aberrations and distortion. With a 35mm full-frame equivalency, the lens' bright f\/2 design handles low-light conditions and affords shallow depth of field. When it's bright, the built-in 4-stop ND filter can also be used for more control over your exposures and to better enable working with shallow depth of field. While the lens is a fixed focal length, the X100VI integrates 1.4x and 2x digital teleconverter settings to simulate the look of working with the longer focal lengths of 49mm and 70mm, respectively.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eAdvanced Hybrid Viewfinder\u003c\/h3\u003e\n\u003cp\u003eBoth optical and electronic viewfinder types are incorporated into the unique Advanced Hybrid Viewfinder, which lets you select from the simplicity and familiarity of an OVF as well as the versatility of an EVF. The optical viewfinder provides a clear, lifelike view of the scene for easier composition and subject tracking. Its enhanced design incorporates an Electronic Rangefinder function, which mimics the functionality of a mechanical rangefinder, and simultaneously overlays information from the electronic viewfinder on top of the optical viewfinder for comparative manual focus control.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003cp\u003eFilm Simulation modes allow you to reproduce the look and feel of several of FUJIFILM's film types. The X100VI boasts FUJIFILM's latest recipe-REALA ACE-and also includes 19 other modes, including Provia, Velvia, Astia, Classic Chrome, PRO Neg.Std, PRO Neg. Hi, Classic Neg., Nostalgic Neg., Eterna Cinema, Eterna Bleach Bypass, Acros, Acros + Ye Filter, Acros + R Filter, Acros + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia. In addition to simulating specific film types, a Grain Effect mode is also available to replicate the look of old film photos with an organic textured appearance, which is especially noticeable when printing. Color Chrome and Color Chrome Blue effects are also available to deepen color, tonal response, and gradation with higher saturation colors.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFrame.io Camera-to-Cloud integration\u003c\/h3\u003e\n\u003cp\u003eDeliver photos or video straight to the cloud moments after they're created with the first accessory-free integration for Frame.io Camera to Cloud. Use the camera's built-in Wi-Fi or Ethernet LAN connection to connect to Frame.io and deliver hi-res raw or JPEG images, send h.264 video proxies, or upload video securely for review.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eBody Design\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWith the same 5 x 3 x 2.1\" dimensions of its predecessor, it weighs just 1.5 oz more for a portable 1.1 lb total weight.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTilting 3.0\" 1.62m-dot LCD has a touchscreen design for intuitive operation and playback.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDurable design can be made weather resistant when paired with the optional AR-X100 Adapter Ring and optional weather-sealing protection ring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe top plate incorporates a series of locking dials and levers for fast, intuitive control over exposure settings, including dials for shutter speed and exposure compensation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFront and rear command dials integrate a push function for easier use and settings selection.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRear joystick is available for intuitive selecting and switching of AF points as well as menu navigation and image playback.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSingle SD memory card slot supports up to the UHS-I standard.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIncluded NP-W126S battery provides approximately 310 frames per charge when working with the EVF or 450 frames per charge when working with the OVF.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820800434338,"sku":"16953924","price":2499.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749128555_1899778.jpg?v=1768479900"},{"product_id":"fujifilm-x-t5-mirrorless-camera-with-xf-16-50mm-f-2-8-4-8-lens-silver","title":"Fujifilm X-T5 Mirrorless Camera with XF 16-50mm f\/2.8-4.8 Lens (Silver)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePowerful Multimedia Mirrorless\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA portable and powerful multimedia mirrorless camera, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM X-T5\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efeatures the newly developed 40MP APS-C X-Trans CMOS 5 HR BSI sensor for simply stunning results. Comparable in size to the original X-T1 and lighter than its predecessor, this camera provides a classic, dial-based layout and cutting-edge technology that includes a seven-stop in-body image stabilization system, Pixel Shift Multi-Shot mode for 160MP files, and action-freezing shutter speeds up to 1\/180,000 sec from the electronic shutter. In addition to its versatile suite of stills capabilities, the X-T5 is also a highly capable moviemaking machine, recording up to 6.2K in 4:2:2 10-bit color internally or 12-bit ProRes RAW and Blackmagic RAW via HDMI.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e40MP APS-C X-Trans CMOS 5 HR BSI Sensor\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eOffering the ultimate in image quality, the X-T5 features a 40MP X-Trans 5 HR CMOS sensor in a compact, lightweight body that maximizes functionality and portability. Imaging performance is in no way compromised by the camera's diminutive proportions. Instead, the X-T5's improved image processing algorithm delivers outstanding results and is packed with details right across the native ISO range.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePowerful Video Capabilities and External Raw Recording\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA dynamic camera with powerful video functions, movies can be recorded internally at up to 6.2K at 30p in 4:2:2 10-bit color, plus there's a 4K HQ mode which oversamples 6.2K footage for superior 4K output. This higher video resolution unlocks 2x digital zoom functionality, providing additional in-camera versatility without a noticeable drop in quality.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e425-Point Intelligent Hybrid AF System\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFeaturing outstanding autofocus performance, the X-T5 utilizes 425 phase-detection points and is now sensitive down to -7 EV for working in truly low-light conditions. Also, backed by deep learning, an AI adaptive algorithm means this focusing system is better suited to automatically detect and track animals, athletes, birds, cars, motorcycles, and moving subjects.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eIn-Body Image Stabilization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThanks to the camera's in-body image stabilization (IBIS) system, quality-sapping camera shake is minimized. Built-in 5-axis sensor-shift image stabilization helps to minimize the appearance of camera shake by up to 7 stops. This system works in conjunction with most X Series lenses, including non-stabilized ones, and provides benefits when working with slower shutter speeds and shooting in difficult lighting conditions. Additionally, digital image stabilization can also be used during video recording to further aid in steadying footage, especially when recording handheld.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePixel Shift Multishot\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eUtilizing the camera's IBIS system to precisely shift the sensor, Pixel Shift Multishot automatically records 20 separate frames with one press of the shutter release. Resulting files are combined using Pixel Shift Combiner software to quadruple the camera's resolution and produce a detail-rich, 160MP file. Perfect for commercial applications or digital archiving, it's also ideal for any static subject where image quality is of primary importance.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eBuilt for Speed\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T5 provides powerful image-making performance to ensure it's ready for action, no matter how fast your subject is moving. A top electronic shutter speed of 1\/180,000 sec and a maximum mechanical shutter speed of 1\/8000 sec will stop any subject in its tracks, while a lag time of just 35 ms gives an almost instantaneous response when the shutter release is pressed. Keep a finger down, and the X-T5 will record images at up to 15 fps with the mechanical shutter, or 20 fps with the electronic shutter. Either way, no important moment will be missed.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFilm Simulation modes allow you to reproduce the look and feel of several of FUJIFILM's film types, including Provia, Velvia, Astia, Classic Chrome, PRO Neg.Std, PRO Neg. Hi, Classic Neg., Nostalgic Neg., Eterna Cinema, Eterna Bleach Bypass, Acros, Acros + Ye Filter, Acros + R Filter, Acros + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eEnhanced Body Design\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T5 has a weather-resistant body that features 56 weather-sealed points for high levels of dust and moisture resistance. It can also operate in temperatures as low as 14°F.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eLarge OLED electronic viewfinder with 0.8x magnification features a crisp 3.69m-dot resolution for bright, clear, and detailed eye-level viewing. Additionally, a 100 fps refresh rate offers smooth, realistic performance.\u003c\/li\u003e\n\u003cli\u003eLarge 3.0\" 1.84m-dot LCD touchscreen for intuitive operation and playback, and the tilting design greatly benefits working from high and low shooting angles.\u003c\/li\u003e\n\u003cli\u003eUtilizing an NP-W235 battery, up to 580 frames can be recorded from a single charge, plus the mechanical shutter guarantees 500,000 actuations, delivering long-term accuracy and reliability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eBoth F-Log and F-Log2 recording are possible, with the latter providing an expanded dynamic range of 13+ stops. Additionally, 12-bit ProRes RAW and Blackmagic RAW can be output via HDMI to Atomos and Blackmagic devices accordingly.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820805349538,"sku":"16953895","price":2299.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129290_1899775.jpg?v=1768479914"},{"product_id":"fujifilm-x-t50-mirrorless-camera-silver","title":"Fujifilm X-T50 Mirrorless Camera (Silver)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation in the Forefront\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePairing flagship DNA with unprecedented film simulation access,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eintroduces the \u003cb\u003eX-T50 Mirrorless Camera\u003c\/b\u003e. With its dedicated film simulation dial, this is an obvious choice for those looking to explore the full potential of FUJIFILM's numerous film replications, which includes the brand's latest REALA ACE. Many of the same features offered by the X100VI are available with the X-T50, including the same 40.2-megapixel X-Trans CMOS 5 HR sensor and X-Processor 5 combination. However, this camera provides the added benefit of being able to interchange lenses. With its lightweight and streamlined design, the X-T50 is travel-friendly and delivers impressive photo and video with the full realm of film simulation at your fingertips.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDedicated Film Simulation Dial\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWith it being the first X-Series camera to feature a dial dedicated to FUJIFILM's film simulation, the X-T5 is optimized for users who want to quickly adjust the style of their images instead of navigating through menus. While the dial provides access to numerous film style options, there are also custom notches that can be assigned based on your preferences.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eX-Series Lens Support, 1.4x \u0026amp; 2x Digital Teleconverter\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAside from having access to all X-series lenses, this camera also features a 1.4x and 2x digital teleconverter for expanding your framing capabilities.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Benefits\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eNative frame.io camera to cloud integration\u003c\/li\u003e\n\u003cli\u003e6.2K\/30P, 4K\/60P, FHD\/240P, 4:2:2 10-bit video\u003c\/li\u003e\n\u003cli\u003eUp to seven stops of in-body image stabilization\u003c\/li\u003e\n\u003cli\u003eRemodeled hand grip with a more curved design for precision handling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820805415074,"sku":"16953986","price":1499.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129241_1899784.jpg?v=1768479947"},{"product_id":"fujifilm-x-t5-mirrorless-camera-silver-1","title":"Fujifilm X-T5 Mirrorless Camera (Silver)","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eComparable in size to the original X-T1 and 50g lighter than its predecessor, X-T5 features the latest high-resolution, 40-megapixel X-Trans 5 HR sensor for simply stunning results. Quick and easy to use thanks to its classic, dial-based layout, the camera features cutting-edge technology. This includes a seven-stop in-body image stabilization system, Pixel Shift Multi-Shot mode for 160-megapixel files, three-way tilting LCD with 1.84 million pixels and action-freezing shutter speeds up to 1\/180,000 sec from the electronic shutter.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eIn addition to its versatile suite of stills capabilities, X-T5 is also a highly capable moviemaking machine, recording up to 6.2K in 4:2:2 10-bit color internally - or 12-bit Apple ProRes RAW and Blackmagic RAW via HDMI.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e40MP APS-C X-Trans CMOS 5 HR BSI Sensor\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eOffering the ultimate in image quality, the X-T5 features a 40MP X-Trans 5 HR CMOS sensor in a compact, lightweight body that maximizes functionality and portability. Imaging performance is in no way compromised by the camera's diminutive proportions. Instead, the X-T5's improved image processing algorithm delivers outstanding results and is packed with details right across the native ISO range.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePowerful Video Capabilities and External Raw Recording\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA dynamic camera with powerful video functions, movies can be recorded internally at up to 6.2K at 30p in 4:2:2 10-bit color, plus there's a 4K HQ mode which oversamples 6.2K footage for superior 4K output. This higher video resolution unlocks 2x digital zoom functionality, providing additional in-camera versatility without a noticeable drop in quality.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eBoth F-Log and F-Log2 recording are possible, with the latter providing an expanded dynamic range of 13+ stops. Additionally, 12-bit ProRes RAW and Blackmagic RAW can be output via HDMI to Atomos and Blackmagic devices accordingly.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003ch3 class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e425-Point Intelligent Hybrid AF System\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eFeaturing outstanding autofocus performance, the X-T5 utilizes 425 phase-detection points and is now sensitive down to -7 EV for working in truly low-light conditions. Also, backed by deep learning, an AI adaptive algorithm means this focusing system is better suited to automatically detect and track animals, athletes, birds, cars, motorcycles, and moving subjects.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eIn-Body Image Stabilization\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003eThanks to the camera's in-body image stabilization (IBIS) system, quality-sapping camera shake is minimized. Built-in 5-axis sensor-shift image stabilization helps to minimize the appearance of camera shake by up to 7 stops. This system works in conjunction with most X Series lenses, including non-stabilized ones, and provides benefits when working with slower shutter speeds and shooting in difficult lighting conditions. Additionally, digital image stabilization can also be used during video recording to further aid in steadying footage, especially when recording handheld.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePixel Shift Multishot\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eUtilizing the camera's IBIS system to precisely shift the sensor, Pixel Shift Multishot automatically records 20 separate frames with one press of the shutter release. Resulting files are combined using Pixel Shift Combiner software to quadruple the camera's resolution and produce a detail-rich, 160MP file. Perfect for commercial applications or digital archiving, it's also ideal for any static subject where image quality is of primary importance.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eBuilt for Speed\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T5 provides powerful image-making performance to ensure it's ready for action, no matter how fast your subject is moving. A top electronic shutter speed of 1\/180,000 sec and a maximum mechanical shutter speed of 1\/8000 sec will stop any subject in its tracks, while a lag time of just 35 ms gives an almost instantaneous response when the shutter release is pressed. Keep a finger down, and the X-T5 will record images at up to 15 fps with the mechanical shutter, or 20 fps with the electronic shutter. Either way, no important moment will be missed.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFilm Simulation modes allow you to reproduce the look and feel of several of FUJIFILM's film types, including Provia, Velvia, Astia, Classic Chrome, PRO Neg.Std, PRO Neg. Hi, Classic Neg., Nostalgic Neg., Eterna Cinema, Eterna Bleach Bypass, Acros, Acros + Ye Filter, Acros + R Filter, Acros + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eEnhanced Body Design\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T5 has a weather-resistant body that features 56 weather-sealed points for high levels of dust and moisture resistance. It can also operate in temperatures as low as 14°F.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eLarge OLED electronic viewfinder with 0.8x magnification features a crisp 3.69m-dot resolution for bright, clear, and detailed eye-level viewing. Additionally, a 100 fps refresh rate offers smooth, realistic performance.\u003c\/li\u003e\n\u003cli\u003eLarge 3.0\" 1.84m-dot LCD touchscreen for intuitive operation and playback, and the tilting design greatly benefits working from high and low shooting angles.\u003c\/li\u003e\n\u003cli\u003eUtilizing an NP-W235 battery, up to 580 frames can be recorded from a single charge, plus the mechanical shutter guarantees 500,000 actuations, delivering long-term accuracy and reliability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eMicro-HDMI port for outputting video to an external recorder or monitor.\u003c\/li\u003e\n\u003cli\u003eUSB 3.2 Gen 2 port supports tethering, data transfer, and in-camera battery charging.\u003c\/li\u003e\n\u003cli\u003e3.5mm external microphone port for greater control over audio recording.\u003c\/li\u003e\n\u003cli\u003ePC sync port for flash sync.\u003c\/li\u003e\n\u003cli\u003e2.5mm remote port for using wired remote controllers.\u003c\/li\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device, or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820805513378,"sku":"16953883","price":1899.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129419_IMG_1861523.jpg?v=1768479979"},{"product_id":"fujifilm-x-m5-mirrorless-camera-with-xc-15-45mm-f-3-5-5-6-lens-silver-1","title":"Fujifilm X-M5 Mirrorless Camera with XC 15-45mm f\/3.5-5.6 Lens (Silver)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM X-M5 Mirrorless Camera (Silver)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv data-selenium=\"overviewLongDescription\" class=\"productDescription_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eElevate What You Create. Elevate How You Create.\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFor ambitious creators eager to ditch the smartphone and elevate their content,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eoffers the silver\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eX-M5 Mirrorless Camera\u003c\/b\u003e, whose slight footprint is complemented by a powerful, APS-C X-Trans 4 CMOS sensor, an audio and video-friendly interface, and an interchangeable lens mount accepting the entirety of FUJIFILM's X-mount lens family. Throw in 20 of their acclaimed film simulation recipes, their latest in AI-driven subject detection autofocus, and the company's timeless, retro-inspired design, and the X-M5 is poised to transform the way you create.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eBigger Sensor, Better Image\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe first X-M camera in more than a decade, the X-M5 boasts the same 26.1 MP X-Trans 4 CMOS sensor as its viral cousin, the X100V, and the same X-Processor 5 as the X100VI. More than 16 times the size of an average smartphone sensor, the X-Trans 4's superior light-gathering abilities mean richer colors, more detail, and better low-light performance. The sensor's design features a randomized pixel array that mimics the organic nature of film, producing nuanced colors and transitions while reducing digital artifacts. The larger, APS-C sensor creates a shallower depth of field, unlocking deeper background blur and subject separation.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eOptimized Audio, 6K Video\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-M5 was designed to address the full spectrum of contemporary content creation, excelling in both audio and video capture. The camera has three built-in microphones and four sound capture modes - Surround, Front Priority, Back Priority, and Front \u0026amp; Back Priority - to optimize sound-gathering for specific situations. A 3.5mm microphone socket allows further control over the soundscape, while new in-camera algorithms enable both voice enhancement and environmental noise reduction.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eCapable of delivering open-gate, 6.2K video at up to 29.97 fps, the X-M5 can deploy every pixel on the 3:2 native aspect ratio sensor toward high-quality video. The camera combines this elevated image quality with several self-tape-oriented features, most of which are easily accessible in the camera's Vlog mode.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eBackground Defocus mode blurs the background to focus on the camera's main subject.\u003c\/li\u003e\n\u003cli\u003eProduct Priority mode automatically switches focus to a product placed closer to the camera, ideal for reviews and demonstrations.\u003c\/li\u003e\n\u003cli\u003ePortrait Enhancer mode applies skin-smoothening algorithms in Weak, Medium, and Strong options.\u003c\/li\u003e\n\u003cli\u003e9:16 Short Movie mode offers a cropped 9:16 vertical recording option in 15, 30, and 60 second options for internet-ready content straight from the camera.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAdditionally, a prominent red outline appears around the screen when the camera is recording. The X-M5 further augments the video recording experience with the X-Processor 5's AI-assisted autofocus, which includes eye-tracking and subject recognition. Two Log modes for color grading simplify the post-production process, and the camera's variety of video sizes and frame rates includes slow-motion video at 60 fps in 4K and up to 240 fps in Full HD.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulations and Color Science\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eRenowned for its color science, FUJIFILM has outfitted the X-M5 with 20 Film Simulation modes to reproduce the look and feel of several of the company's storied film types. The camera's true-to-life results can be interpreted with these film simulations, eight of which are accessible on one of the camera's top dials. The modes can simplify workflows by producing edited material straight out of the camera.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eIn addition to simulating specific film types, a Grain Effect mode is also available to replicate the look of old film photos with an organic textured appearance. Color Chrome and Color Chrome Blue effects are also available to deepen color, tonal response, and gradation with higher saturation colors.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDesign and Build\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-M5 is the smallest and lightest X-series body, weighing 12.5 oz without a lens and spanning 4.4\" wide. Keeping with the FUJIFILM aesthetic and X-series design philosophy, the silver rangefinder-style body comes with a series of top dials to set mode, film simulation, and adjust settings. The interchangeable lens mount accepts any of the more than 35 X-series lenses, with the option to connect other lenses with an appropriate, optional adapter.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe camera features a 3\" articulating LCD touchscreen optimized for self-taping. Anticipating the needs of creators, FUJIFILM has shifted the locations of connector ports to the right side of the camera, eliminating wires interference with the monitor. The microphone port has also been moved from the side of the camera to the rear to further accommodate content creation accessories.\n\u003cul\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003cli\u003eFrame.io Camera to Cloud integration allows delivery of photos or video straight to the cloud moments after they're created.\u003c\/li\u003e\n\u003cli\u003eSingle SD memory card slot supports up to the UHS-I standard.\u003c\/li\u003e\n\u003cli\u003eIncluded NP-W126S battery provides up to approximately 45 minutes of continuous 6K capture or up to 440 images in Economy mode.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ Lens (Black)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv data-selenium=\"overviewLongDescription\" class=\"productDescription_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003eSporting a sleek profile and a versatile focal length range, the black\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXC 15-45mm f\/3.5-5.6 OIS PZ\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis a 23-69mm-equivalent zoom characterized by its compact, retractable design. The first power zoom lens in the X-series lineup, this lens allows for electronic zoom control for smooth focal length adjustments. It also features an optical image stabilization system that minimizes the appearance of camera shake by three stops for sharper handheld images. Complementing the handling assets, the optical design incorporates both aspherical and extra-low dispersion elements, to improve sharpness and clarity, and has a Super EBC coating that suppresses flare and ghosting in order to achieve greater contrast and color accuracy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eStandard zoom is designed for FUJIFILM X-mount mirrorless cameras and provides a 23-69mm equivalent focal length range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eTwo extra-low dispersion elements are used to reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eThree aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003ePower zoom design allows for easy switching between focal lengths and two separate speeds can be selected depending on how the zoom ring is rotated. When recording video, the zoom will move at a constant speed in order to produce a smoother, more pleasing motion.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eUsing the power zoom capability, the lens also features a retractable design for a more compact form factor when not in use. Additionally, when the camera is turned on, the lens will automatically extend into position for shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eOptical image stabilization minimizes the appearance of camera shake by 3 stops to better enable handheld shooting with slower shutter speeds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\n\u003cdiv data-selenium=\"videoIframe\" class=\"videoContainer_pdnKDph4rT\"\u003e\n\u003cdiv data-selenium=\"videoPlayerVimeo\" class=\"container_Nvv9thaUIK\"\u003e\n\u003cdiv class=\"videoWrapper_Nvv9thaUIK\"\u003e\n\u003cdiv data-vimeo-initialized=\"true\" data-vimeo-defer=\"true\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820805611682,"sku":"16953962","price":999.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129078_IMG_2352795.jpg?v=1768480005"},{"product_id":"fujifilm-x-t50-mirrorless-camera-with-xf-16-50mm-f-2-8-4-8-lens-charcoal-silver","title":"Fujifilm X-T50 Mirrorless Camera with XF 16-50mm f\/2.8-4.8 Lens (Charcoal Silver)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM X-T50 Mirrorless Camera (Charcoal Silver)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation in the Forefront\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePairing flagship DNA with unprecedented film simulation access,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eintroduces the charcoal silver\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eX-T50 Mirrorless Camera\u003c\/b\u003e. With its dedicated film simulation dial, this is an obvious choice for those looking to explore the full potential of FUJIFILM's numerous film replications, which includes the brand's latest REALA ACE. Many of the same features offered by the X100VI are available with the X-T50, including the same 40.2-megapixel X-Trans CMOS 5 HR sensor and X-Processor 5 combination. However, this camera provides the added benefit of being able to interchange lenses. With its lightweight and streamlined design, the X-T50 is travel-friendly and delivers impressive photo and video with the full realm of film simulation at your fingertips.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDedicated Film Simulation Dial\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWith it being the first X-Series camera to feature a dial dedicated to FUJIFILM's film simulation, the X-T5 is optimized for users who want to quickly adjust the style of their images instead of navigating through menus. While the dial provides access to numerous film style options, there are also custom notches that can be assigned based on your preferences.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eX-Series Lens Support, 1.4x \u0026amp; 2x Digital Teleconverter\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAside from having access to all X-series lenses, this camera also features a 1.4x and 2x digital teleconverter for expanding your framing capabilities.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Benefits\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eNative frame.io camera to cloud integration\u003c\/li\u003e\n\u003cli\u003e6.2K\/30P, 4K\/60P, FHD\/240P, 4:2:2 10-bit video\u003c\/li\u003e\n\u003cli\u003eUp to seven stops of in-body image stabilization\u003c\/li\u003e\n\u003cli\u003eRemodeled hand grip with a more curved design for precision handling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM XF 16-50mm f\/2.8-4.8 R LM WR Lens\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAll-Encompassing Range\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWell-suited for countless shooting scenarios, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXF 16-50mm f\/2.8-4.8 R LM WR Lens\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eoffers striking image quality and a broad zoom range. A full-frame equivalence of 24-76mm is given, making this lens ideal for general shooters who regularly capture various subjects. A bright maximum f\/2.8 aperture allows shooting in dim conditions and also provides flattering bokeh for portraits and detail shots.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eLens Construction\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFeaturing an internal zooming mechanism, the XF 16-50mm f\/2.8-4.8 maintains an overall compact build. When paired with a travel-friendly camera body, such as the X-T50, an optimal setup is created that you can take anywhere without fatigue. The optical design includes three extra-low dispersion and three aspherical elements to reduce aberrations, create sharper images, and allow for a lighter weight. Additionally, this lens is weather resistant, increasing its resilience while out in the field.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/h4\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eLinear Motor AF System\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eDriving lens focusing is a linear AF motor that ensures rapid and quiet performance with impressive tracking and subject detection, which benefits still shooting and video capturing alike.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Lens Features\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e58mm filter thread\u003c\/li\u003e\n\u003cli\u003eMinimum focusing distance: 9.45\"\u003c\/li\u003e\n\u003cli\u003eRounded 9-blade diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"upc_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\u003cimg data-selenium=\"overviewUpcImage\" class=\"upcIcon_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820805677218,"sku":"16954021","price":1899.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749128902_IMG_2245275.jpg?v=1768480030"},{"product_id":"fujifilm-x-m5-mirrorless-camera-silver-1","title":"Fujifilm X-M5 Mirrorless Camera (Silver)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eElevate What You Create. Elevate How You Create.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFor ambitious creators eager to ditch the smartphone and elevate their content,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eoffers the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eX-M5 Mirrorless Camera\u003c\/b\u003e, whose slight footprint is complemented by a powerful, APS-C X-Trans 4 CMOS sensor, an audio and video-friendly interface, and an interchangeable lens mount accepting the entirety of FUJIFILM's X-mount lens family. Throw in 20 of their acclaimed film simulation recipes, their latest in AI-driven subject detection autofocus, and the company's timeless, retro-inspired design, and the X-M5 is poised to transform the way you create.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eBigger Sensor, Better Image\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe first X-M camera in more than a decade, the X-M5 boasts the same 26.1 MP X-Trans 4 CMOS sensor as its viral cousin, the X100V, and the same X-Processor 5 as the X100VI. More than 16 times the size of an average smartphone sensor, the X-Trans 4's superior light-gathering abilities mean richer colors, more detail, and better low-light performance. The sensor's design features a randomized pixel array that mimics the organic nature of film, producing nuanced colors and transitions while reducing digital artifacts. The larger, APS-C sensor creates a shallower depth of field, unlocking deeper background blur and subject separation.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eOptimized Audio, 6K Video\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-M5 was designed to address the full spectrum of contemporary content creation, excelling in both audio and video capture. The camera has three built-in microphones and four sound capture modes - Surround, Front Priority, Back Priority, and Front \u0026amp; Back Priority - to optimize sound-gathering for specific situations. A 3.5mm microphone socket allows further control over the soundscape, while new in-camera algorithms enable both voice enhancement and environmental noise reduction.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eCapable of delivering open-gate, 6.2K video at up to 29.97 fps, the X-M5 can deploy every pixel on the 3:2 native aspect ratio sensor toward high-quality video. The camera combines this elevated image quality with several self-tape-oriented features, most of which are easily accessible in the camera's Vlog mode.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eBackground Defocus mode blurs the background to focus on the camera's main subject.\u003c\/li\u003e\n\u003cli\u003eProduct Priority mode automatically switches focus to a product placed closer to the camera, ideal for reviews and demonstrations.\u003c\/li\u003e\n\u003cli\u003ePortrait Enhancer mode applies skin-smoothening algorithms in Weak, Medium, and Strong options.\u003c\/li\u003e\n\u003cli\u003e9:16 Short Movie mode offers a cropped 9:16 vertical recording option in 15, 30, and 60 second options for internet-ready content straight from the camera.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAdditionally, a prominent red outline appears around the screen when the camera is recording. The X-M5 further augments the video recording experience with the X-Processor 5's AI-assisted autofocus, which includes eye-tracking and subject recognition. Two Log modes for color grading simplify the post-production process, and the camera's variety of video sizes and frame rates includes slow-motion video at 60 fps in 4K and up to 240 fps in Full HD.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulations and Color Science\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eRenowned for its color science, FUJIFILM has outfitted the X-M5 with 20 Film Simulation modes to reproduce the look and feel of several of the company's storied film types. The camera's true-to-life results can be interpreted with these film simulations, eight of which are accessible on one of the camera's top dials. The modes can simplify workflows by producing edited material straight out of the camera.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eIn addition to simulating specific film types, a Grain Effect mode is also available to replicate the look of old film photos with an organic textured appearance. Color Chrome and Color Chrome Blue effects are also available to deepen color, tonal response, and gradation with higher saturation colors.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDesign and Build\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-M5 is the smallest and lightest X-series body, weighing 12.5 oz without a lens and spanning 4.4\" wide. Keeping with the FUJIFILM aesthetic and X-series design philosophy, the black rangefinder-style body comes with a series of top dials to set mode, film simulation, and adjust settings. The interchangeable lens mount accepts any of the more than 35 X-series lenses, with the option to connect other lenses with an appropriate, optional adapter.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe camera features a 3\" articulating LCD touchscreen optimized for self-taping. Anticipating the needs of creators, FUJIFILM has shifted the locations of connector ports to the right side of the camera, eliminating wires interference with the monitor. The microphone port has also been moved from the side of the camera to the rear to further accommodate content creation accessories.\n\u003cul\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003cli\u003eFrame.io Camera to Cloud integration allows delivery of photos or video straight to the cloud moments after they're created.\u003c\/li\u003e\n\u003cli\u003eSingle SD memory card slot supports up to the UHS-I standard.\u003c\/li\u003e\n\u003cli\u003eIncluded NP-W126S battery provides up to approximately 45 minutes of continuous 6K capture or up to 440 images in Economy mode.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820805775522,"sku":"16953948","price":899.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129102_1899780.jpg?v=1768480062"},{"product_id":"fujifilm-x-t50-mirrorless-camera-with-xf-16-50mm-f-2-8-4-8-lens-black","title":"Fujifilm X-T50 Mirrorless Camera with XF 16-50mm f\/2.8-4.8 Lens (Black)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM X-T50 Mirrorless Camera (Black)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation in the Forefront\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePairing flagship DNA with unprecedented film simulation access,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eintroduces the black\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eX-T50 Mirrorless Camera\u003c\/b\u003e. With its dedicated film simulation dial, this is an obvious choice for those looking to explore the full potential of FUJIFILM's numerous film replications, which includes the brand's latest REALA ACE. Many of the same features offered by the X100VI are available with the X-T50, including the same 40.2-megapixel X-Trans CMOS 5 HR sensor and X-Processor 5 combination. However, this camera provides the added benefit of being able to interchange lenses. With its lightweight and streamlined design, the X-T50 is travel-friendly and delivers impressive photo and video with the full realm of film simulation at your fingertips.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDedicated Film Simulation Dial\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWith it being the first X-Series camera to feature a dial dedicated to FUJIFILM's film simulation, the X-T5 is optimized for users who want to quickly adjust the style of their images instead of navigating through menus. While the dial provides access to numerous film style options, there are also custom notches that can be assigned based on your preferences.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eX-Series Lens Support, 1.4x \u0026amp; 2x Digital Teleconverter\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAside from having access to all X-series lenses, this camera also features a 1.4x and 2x digital teleconverter for expanding your framing capabilities.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Benefits\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eNative frame.io camera to cloud integration\u003c\/li\u003e\n\u003cli\u003e6.2K\/30P, 4K\/60P, FHD\/240P, 4:2:2 10-bit video\u003c\/li\u003e\n\u003cli\u003eUp to seven stops of in-body image stabilization\u003c\/li\u003e\n\u003cli\u003eRemodeled hand grip with a more curved design for precision handling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM XF 16-50mm f\/2.8-4.8 R LM WR Lens\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAll-Encompassing Range\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWell-suited for countless shooting scenarios, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXF 16-50mm f\/2.8-4.8 R LM WR Lens\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eoffers striking image quality and a broad zoom range. A full-frame equivalence of 24-76mm is given, making this lens ideal for general shooters who regularly capture various subjects. A bright maximum f\/2.8 aperture allows shooting in dim conditions and also provides flattering bokeh for portraits and detail shots.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\n\u003cdiv class=\"videoContainer_pdnKDph4rT\" data-selenium=\"videoIframe\"\u003e\n\u003cdiv class=\"container_Nvv9thaUIK\" data-selenium=\"videoPlayerYouTube\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"container_Nvv9thaUIK\" data-selenium=\"videoPlayerYouTube\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eLens Construction\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFeaturing an internal zooming mechanism, the XF 16-50mm f\/2.8-4.8 maintains an overall compact build. When paired with a travel-friendly camera body, such as the X-T50, an optimal setup is created that you can take anywhere without fatigue. The optical design includes three extra-low dispersion and three aspherical elements to reduce aberrations, create sharper images, and allow for a lighter weight. Additionally, this lens is weather resistant, increasing its resilience while out in the field.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eLinear Motor AF System\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eDriving lens focusing is a linear AF motor that ensures rapid and quiet performance with impressive tracking and subject detection, which benefits still shooting and video capturing alike.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Lens Features\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e58mm filter thread\u003c\/li\u003e\n\u003cli\u003eMinimum focusing distance: 9.45\"\u003c\/li\u003e\n\u003cli\u003eRounded 9-blade diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820805841058,"sku":"16954007","price":1899.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129130_IMG_2245232.jpg?v=1768480081"},{"product_id":"fujifilm-x-t50-mirrorless-camera-with-15-45mm-f-3-5-5-6-lens-silver","title":"Fujifilm X-T50 Mirrorless Camera with 15-45mm f\/3.5-5.6 Lens (Silver)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM X-T50 Mirrorless Camera (Black)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation in the Forefront\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePairing flagship DNA with unprecedented film simulation access,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eintroduces the \u003cb\u003eX-T50 Mirrorless Camera\u003c\/b\u003e. With its dedicated film simulation dial, this is an obvious choice for those looking to explore the full potential of FUJIFILM's numerous film replications, which includes the brand's latest REALA ACE. Many of the same features offered by the X100VI are available with the X-T50, including the same 40.2-megapixel X-Trans CMOS 5 HR sensor and X-Processor 5 combination. However, this camera provides the added benefit of being able to interchange lenses. With its lightweight and streamlined design, the X-T50 is travel-friendly and delivers impressive photo and video with the full realm of film simulation at your fingertips.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDedicated Film Simulation Dial\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWith it being the first X-Series camera to feature a dial dedicated to FUJIFILM's film simulation, the X-T5 is optimized for users who want to quickly adjust the style of their images instead of navigating through menus. While the dial provides access to numerous film style options, there are also custom notches that can be assigned based on your preferences.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eX-Series Lens Support, 1.4x \u0026amp; 2x Digital Teleconverter\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAside from having access to all X-series lenses, this camera also features a 1.4x and 2x digital teleconverter for expanding your framing capabilities.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Benefits\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eNative frame.io camera to cloud integration\u003c\/li\u003e\n\u003cli\u003e6.2K\/30P, 4K\/60P, FHD\/240P, 4:2:2 10-bit video\u003c\/li\u003e\n\u003cli\u003eUp to seven stops of in-body image stabilization\u003c\/li\u003e\n\u003cli\u003eRemodeled hand grip with a more curved design for precision handling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ Lens (Black)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003eSporting a sleek profile and a versatile focal length range, the black\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXC 15-45mm f\/3.5-5.6 OIS PZ\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis a 23-69mm-equivalent zoom characterized by its compact, retractable design. The first power zoom lens in the X-series lineup, this lens allows for electronic zoom control for smooth focal length adjustments. It also features an optical image stabilization system that minimizes the appearance of camera shake by three stops for sharper handheld images. Complementing the handling assets, the optical design incorporates both aspherical and extra-low dispersion elements, to improve sharpness and clarity, and has a Super EBC coating that suppresses flare and ghosting in order to achieve greater contrast and color accuracy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eStandard zoom is designed for FUJIFILM X-mount mirrorless cameras and provides a 23-69mm equivalent focal length range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eTwo extra-low dispersion elements are used to reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eThree aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003ePower zoom design allows for easy switching between focal lengths and two separate speeds can be selected depending on how the zoom ring is rotated. When recording video, the zoom will move at a constant speed in order to produce a smoother, more pleasing motion.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eUsing the power zoom capability, the lens also features a retractable design for a more compact form factor when not in use. Additionally, when the camera is turned on, the lens will automatically extend into position for shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eOptical image stabilization minimizes the appearance of camera shake by 3 stops to better enable handheld shooting with slower shutter speeds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820805906594,"sku":"16954045","price":1599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749128932_IMG_2245221.jpg?v=1768480119"},{"product_id":"fujifilm-x-m5-mirrorless-camera-black-1","title":"Fujifilm X-M5 Mirrorless Camera (Black)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eElevate What You Create. Elevate How You Create.\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFor ambitious creators eager to ditch the smartphone and elevate their content,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eoffers the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eX-M5 Mirrorless Camera\u003c\/b\u003e, whose slight footprint is complemented by a powerful, APS-C X-Trans 4 CMOS sensor, an audio and video-friendly interface, and an interchangeable lens mount accepting the entirety of FUJIFILM's X-mount lens family. Throw in 20 of their acclaimed film simulation recipes, their latest in AI-driven subject detection autofocus, and the company's timeless, retro-inspired design, and the X-M5 is poised to transform the way you create.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eBigger Sensor, Better Image\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe first X-M camera in more than a decade, the X-M5 boasts the same 26.1 MP X-Trans 4 CMOS sensor as its viral cousin, the X100V, and the same X-Processor 5 as the X100VI. More than 16 times the size of an average smartphone sensor, the X-Trans 4's superior light-gathering abilities mean richer colors, more detail, and better low-light performance. The sensor's design features a randomized pixel array that mimics the organic nature of film, producing nuanced colors and transitions while reducing digital artifacts. The larger, APS-C sensor creates a shallower depth of field, unlocking deeper background blur and subject separation.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eOptimized Audio, 6K Video\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-M5 was designed to address the full spectrum of contemporary content creation, excelling in both audio and video capture. The camera has three built-in microphones and four sound capture modes - Surround, Front Priority, Back Priority, and Front \u0026amp; Back Priority - to optimize sound-gathering for specific situations. A 3.5mm microphone socket allows further control over the soundscape, while new in-camera algorithms enable both voice enhancement and environmental noise reduction.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eCapable of delivering open-gate, 6.2K video at up to 29.97 fps, the X-M5 can deploy every pixel on the 3:2 native aspect ratio sensor toward high-quality video. The camera combines this elevated image quality with several self-tape-oriented features, most of which are easily accessible in the camera's Vlog mode.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eBackground Defocus mode blurs the background to focus on the camera's main subject.\u003c\/li\u003e\n\u003cli\u003eProduct Priority mode automatically switches focus to a product placed closer to the camera, ideal for reviews and demonstrations.\u003c\/li\u003e\n\u003cli\u003ePortrait Enhancer mode applies skin-smoothening algorithms in Weak, Medium, and Strong options.\u003c\/li\u003e\n\u003cli\u003e9:16 Short Movie mode offers a cropped 9:16 vertical recording option in 15, 30, and 60 second options for internet-ready content straight from the camera.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAdditionally, a prominent red outline appears around the screen when the camera is recording. The X-M5 further augments the video recording experience with the X-Processor 5's AI-assisted autofocus, which includes eye-tracking and subject recognition. Two Log modes for color grading simplify the post-production process, and the camera's variety of video sizes and frame rates includes slow-motion video at 60 fps in 4K and up to 240 fps in Full HD.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulations and Color Science\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eRenowned for its color science, FUJIFILM has outfitted the X-M5 with 20 Film Simulation modes to reproduce the look and feel of several of the company's storied film types. The camera's true-to-life results can be interpreted with these film simulations, eight of which are accessible on one of the camera's top dials. The modes can simplify workflows by producing edited material straight out of the camera.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eIn addition to simulating specific film types, a Grain Effect mode is also available to replicate the look of old film photos with an organic textured appearance. Color Chrome and Color Chrome Blue effects are also available to deepen color, tonal response, and gradation with higher saturation colors.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDesign and Build\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-M5 is the smallest and lightest X-series body, weighing 12.5 oz without a lens and spanning 4.4\" wide. Keeping with the FUJIFILM aesthetic and X-series design philosophy, the black rangefinder-style body comes with a series of top dials to set mode, film simulation, and adjust settings. The interchangeable lens mount accepts any of the more than 35 X-series lenses, with the option to connect other lenses with an appropriate, optional adapter.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe camera features a 3\" articulating LCD touchscreen optimized for self-taping. Anticipating the needs of creators, FUJIFILM has shifted the locations of connector ports to the right side of the camera, eliminating wires interference with the monitor. The microphone port has also been moved from the side of the camera to the rear to further accommodate content creation accessories.\n\u003cul\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003cli\u003eFrame.io Camera to Cloud integration allows delivery of photos or video straight to the cloud moments after they're created.\u003c\/li\u003e\n\u003cli\u003eSingle SD memory card slot supports up to the UHS-I standard.\u003c\/li\u003e\n\u003cli\u003eIncluded NP-W126S battery provides up to approximately 45 minutes of continuous 6K capture or up to 440 images in Economy mode.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820805939362,"sku":"16953936","price":899.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129048_1899779.jpg?v=1768480163"},{"product_id":"fujifilm-x-t50-mirrorless-camera-charcoal-silver","title":"Fujifilm X-T50 Mirrorless Camera (Charcoal Silver)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e \u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation in the Forefront\u003c\/h3\u003e \u003c\/div\u003e \u003cdiv class=\"\"\u003e \u003cdiv\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePairing flagship DNA with unprecedented film simulation access,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eintroduces the charcoal silver\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eX-T50 Mirrorless Camera\u003c\/b\u003e. With its dedicated film simulation dial, this is an obvious choice for those looking to explore the full potential of FUJIFILM's numerous film replications, which includes the brand's latest REALA ACE. Many of the same features offered by the X100VI are available with the X-T50, including the same 40.2-megapixel X-Trans CMOS 5 HR sensor and X-Processor 5 combination. However, this camera provides the added benefit of being able to interchange lenses. With its lightweight and streamlined design, the X-T50 is travel-friendly and delivers impressive photo and video with the full realm of film simulation at your fingertips.\u003c\/div\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e \u003cmeta charset=\"utf-8\"\u003e \u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e \u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDedicated Film Simulation Dial\u003c\/h3\u003e \u003c\/div\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWith it being the first X-Series camera to feature a dial dedicated to FUJIFILM's film simulation, the X-T5 is optimized for users who want to quickly adjust the style of their images instead of navigating through menus. While the dial provides access to numerous film style options, there are also custom notches that can be assigned based on your preferences.\u003c\/div\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e \u003cmeta charset=\"utf-8\"\u003e \u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e \u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e \u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eX-Series Lens Support, 1.4x \u0026amp; 2x Digital Teleconverter\u003c\/h3\u003e \u003c\/div\u003e \u003cdiv\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAside from having access to all X-series lenses, this camera also features a 1.4x and 2x digital teleconverter for expanding your framing capabilities.\u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e \u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e \u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/h3\u003e \u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Benefits\u003c\/h3\u003e \u003c\/div\u003e \u003cdiv\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e \u003cul\u003e \u003cli\u003eNative frame.io camera to cloud integration\u003c\/li\u003e \u003cli\u003e6.2K\/30P, 4K\/60P, FHD\/240P, 4:2:2 10-bit video\u003c\/li\u003e \u003cli\u003eUp to seven stops of in-body image stabilization\u003c\/li\u003e \u003cli\u003eRemodeled hand grip with a more curved design for precision handling\u003c\/li\u003e \u003c\/ul\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820805972130,"sku":"16953998","price":1499.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129197_1899785_88bdefdd-fa18-462b-a658-2090b1cf6cb1.jpg?v=1768480181"},{"product_id":"fujifilm-x-t5-mirrorless-camera-with-xf-16-50mm-f-2-8-4-8-lens-black","title":"Fujifilm X-T5 Mirrorless Camera with XF 16-50mm f\/2.8-4.8 Lens (Black)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch2 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eFUJIFILM X-T5 Mirrorless Camera (Black)\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePowerful Multimedia Mirrorless\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA portable and powerful multimedia mirrorless camera, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM X-T5\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efeatures the newly developed 40MP APS-C X-Trans CMOS 5 HR BSI sensor for simply stunning results. Comparable in size to the original X-T1 and lighter than its predecessor, this camera provides a classic, dial-based layout and cutting-edge technology that includes a seven-stop in-body image stabilization system, Pixel Shift Multi-Shot mode for 160MP files, and action-freezing shutter speeds up to 1\/180,000 sec from the electronic shutter. In addition to its versatile suite of stills capabilities, the X-T5 is also a highly capable moviemaking machine, recording up to 6.2K in 4:2:2 10-bit color internally or 12-bit ProRes RAW and Blackmagic RAW via HDMI.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e40MP APS-C X-Trans CMOS 5 HR BSI Sensor\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eOffering the ultimate in image quality, the X-T5 features a 40MP X-Trans 5 HR CMOS sensor in a compact, lightweight body that maximizes functionality and portability. Imaging performance is in no way compromised by the camera's diminutive proportions. Instead, the X-T5's improved image processing algorithm delivers outstanding results and is packed with details right across the native ISO range.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePowerful Video Capabilities and External Raw Recording\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA dynamic camera with powerful video functions, movies can be recorded internally at up to 6.2K at 30p in 4:2:2 10-bit color, plus there's a 4K HQ mode which oversamples 6.2K footage for superior 4K output. This higher video resolution unlocks 2x digital zoom functionality, providing additional in-camera versatility without a noticeable drop in quality.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eBoth F-Log and F-Log2 recording are possible, with the latter providing an expanded dynamic range of 13+ stops. Additionally, 12-bit ProRes RAW and Blackmagic RAW can be output via HDMI to Atomos and Blackmagic devices accordingly.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e425-Point Intelligent Hybrid AF System\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFeaturing outstanding autofocus performance, the X-T5 utilizes 425 phase-detection points and is now sensitive down to -7 EV for working in truly low-light conditions. Also, backed by deep learning, an AI adaptive algorithm means this focusing system is better suited to automatically detect and track animals, athletes, birds, cars, motorcycles, and moving subjects.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eIn-Body Image Stabilization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThanks to the camera's in-body image stabilization (IBIS) system, quality-sapping camera shake is minimized. Built-in 5-axis sensor-shift image stabilization helps to minimize the appearance of camera shake by up to 7 stops. This system works in conjunction with most X Series lenses, including non-stabilized ones, and provides benefits when working with slower shutter speeds and shooting in difficult lighting conditions. Additionally, digital image stabilization can also be used during video recording to further aid in steadying footage, especially when recording handheld.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePixel Shift Multishot\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eUtilizing the camera's IBIS system to precisely shift the sensor, Pixel Shift Multishot automatically records 20 separate frames with one press of the shutter release. Resulting files are combined using Pixel Shift Combiner software to quadruple the camera's resolution and produce a detail-rich, 160MP file. Perfect for commercial applications or digital archiving, it's also ideal for any static subject where image quality is of primary importance.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eBuilt for Speed\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T5 provides powerful image-making performance to ensure it's ready for action, no matter how fast your subject is moving. A top electronic shutter speed of 1\/180,000 sec and a maximum mechanical shutter speed of 1\/8000 sec will stop any subject in its tracks, while a lag time of just 35 ms gives an almost instantaneous response when the shutter release is pressed. Keep a finger down, and the X-T5 will record images at up to 15 fps with the mechanical shutter, or 20 fps with the electronic shutter. Either way, no important moment will be missed.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFilm Simulation modes allow you to reproduce the look and feel of several of FUJIFILM's film types, including Provia, Velvia, Astia, Classic Chrome, PRO Neg.Std, PRO Neg. Hi, Classic Neg., Nostalgic Neg., Eterna Cinema, Eterna Bleach Bypass, Acros, Acros + Ye Filter, Acros + R Filter, Acros + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eEnhanced Body Design\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T5 has a weather-resistant body that features 56 weather-sealed points for high levels of dust and moisture resistance. It can also operate in temperatures as low as 14°F.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eLarge OLED electronic viewfinder with 0.8x magnification features a crisp 3.69m-dot resolution for bright, clear, and detailed eye-level viewing. Additionally, a 100 fps refresh rate offers smooth, realistic performance.\u003c\/li\u003e\n\u003cli\u003eLarge 3.0\" 1.84m-dot LCD touchscreen for intuitive operation and playback, and the tilting design greatly benefits working from high and low shooting angles.\u003c\/li\u003e\n\u003cli\u003eUtilizing an NP-W235 battery, up to 580 frames can be recorded from a single charge, plus the mechanical shutter guarantees 500,000 actuations, delivering long-term accuracy and reliability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eMicro-HDMI port for outputting video to an external recorder or monitor.\u003c\/li\u003e\n\u003cli\u003eUSB 3.2 Gen 2 port supports tethering, data transfer, and in-camera battery charging.\u003c\/li\u003e\n\u003cli\u003e3.5mm external microphone port for greater control over audio recording.\u003c\/li\u003e\n\u003cli\u003ePC sync port for flash sync.\u003c\/li\u003e\n\u003cli\u003e2.5mm remote port for using wired remote controllers.\u003c\/li\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device, or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch2 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM XF 16-50mm f\/2.8-4.8 R LM WR Lens\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAll-Encompassing Range\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWell-suited for countless shooting scenarios, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXF 16-50mm f\/2.8-4.8 R LM WR Lens\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eoffers striking image quality and a broad zoom range. A full-frame equivalence of 24-76mm is given, making this lens ideal for general shooters who regularly capture various subjects. A bright maximum f\/2.8 aperture allows shooting in dim conditions and also provides flattering bokeh for portraits and detail shots.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eLens Construction\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFeaturing an internal zooming mechanism, the XF 16-50mm f\/2.8-4.8 maintains an overall compact build. When paired with a travel-friendly camera body, such as the X-T50, an optimal setup is created that you can take anywhere without fatigue. The optical design includes three extra-low dispersion and three aspherical elements to reduce aberrations, create sharper images, and allow for a lighter weight. Additionally, this lens is weather resistant, increasing its resilience while out in the field.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eLinear Motor AF System\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eDriving lens focusing is a linear AF motor that ensures rapid and quiet performance with impressive tracking and subject detection, which benefits still shooting and video capturing alike.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Lens Features\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e58mm filter thread\u003c\/li\u003e\n\u003cli\u003eMinimum focusing distance: 9.45\"\u003c\/li\u003e\n\u003cli\u003eRounded 9-blade diaphragm\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820806070434,"sku":"16953869","price":2299.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129263_1899772.jpg?v=1768480191"},{"product_id":"fujifilm-x-m5-mirrorless-camera-with-xc-15-45mm-f-3-5-5-6-lens-black-1","title":"Fujifilm X-M5 Mirrorless Camera with XC 15-45mm f\/3.5-5.6 Lens (Black)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM X-M5 Mirrorless Camera (Black)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv data-selenium=\"overviewLongDescription\" class=\"productDescription_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eElevate What You Create. Elevate How You Create.\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFor ambitious creators eager to ditch the smartphone and elevate their content,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eoffers the black\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eX-M5 Mirrorless Camera\u003c\/b\u003e, whose slight footprint is complemented by a powerful, APS-C X-Trans 4 CMOS sensor, an audio and video-friendly interface, and an interchangeable lens mount accepting the entirety of FUJIFILM's X-mount lens family. Throw in 20 of their acclaimed film simulation recipes, their latest in AI-driven subject detection autofocus, and the company's timeless, retro-inspired design, and the X-M5 is poised to transform the way you create.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eBigger Sensor, Better Image\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe first X-M camera in more than a decade, the X-M5 boasts the same 26.1 MP X-Trans 4 CMOS sensor as its viral cousin, the X100V, and the same X-Processor 5 as the X100VI. More than 16 times the size of an average smartphone sensor, the X-Trans 4's superior light-gathering abilities mean richer colors, more detail, and better low-light performance. The sensor's design features a randomized pixel array that mimics the organic nature of film, producing nuanced colors and transitions while reducing digital artifacts. The larger, APS-C sensor creates a shallower depth of field, unlocking deeper background blur and subject separation.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eOptimized Audio, 6K Video\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-M5 was designed to address the full spectrum of contemporary content creation, excelling in both audio and video capture. The camera has three built-in microphones and four sound capture modes - Surround, Front Priority, Back Priority, and Front \u0026amp; Back Priority - to optimize sound-gathering for specific situations. A 3.5mm microphone socket allows further control over the soundscape, while new in-camera algorithms enable both voice enhancement and environmental noise reduction.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eCapable of delivering open-gate, 6.2K video at up to 29.97 fps, the X-M5 can deploy every pixel on the 3:2 native aspect ratio sensor toward high-quality video. The camera combines this elevated image quality with several self-tape-oriented features, most of which are easily accessible in the camera's Vlog mode.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eBackground Defocus mode blurs the background to focus on the camera's main subject.\u003c\/li\u003e\n\u003cli\u003eProduct Priority mode automatically switches focus to a product placed closer to the camera, ideal for reviews and demonstrations.\u003c\/li\u003e\n\u003cli\u003ePortrait Enhancer mode applies skin-smoothening algorithms in Weak, Medium, and Strong options.\u003c\/li\u003e\n\u003cli\u003e9:16 Short Movie mode offers a cropped 9:16 vertical recording option in 15, 30, and 60 second options for internet-ready content straight from the camera.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAdditionally, a prominent red outline appears around the screen when the camera is recording. The X-M5 further augments the video recording experience with the X-Processor 5's AI-assisted autofocus, which includes eye-tracking and subject recognition. Two Log modes for color grading simplify the post-production process, and the camera's variety of video sizes and frame rates includes slow-motion video at 60 fps in 4K and up to 240 fps in Full HD.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulations and Color Science\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eRenowned for its color science, FUJIFILM has outfitted the X-M5 with 20 Film Simulation modes to reproduce the look and feel of several of the company's storied film types. The camera's true-to-life results can be interpreted with these film simulations, eight of which are accessible on one of the camera's top dials. The modes can simplify workflows by producing edited material straight out of the camera.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eIn addition to simulating specific film types, a Grain Effect mode is also available to replicate the look of old film photos with an organic textured appearance. Color Chrome and Color Chrome Blue effects are also available to deepen color, tonal response, and gradation with higher saturation colors.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDesign and Build\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-M5 is the smallest and lightest X-series body, weighing 12.5 oz without a lens and spanning 4.4\" wide. Keeping with the FUJIFILM aesthetic and X-series design philosophy, the silver rangefinder-style body comes with a series of top dials to set mode, film simulation, and adjust settings. The interchangeable lens mount accepts any of the more than 35 X-series lenses, with the option to connect other lenses with an appropriate, optional adapter.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe camera features a 3\" articulating LCD touchscreen optimized for self-taping. Anticipating the needs of creators, FUJIFILM has shifted the locations of connector ports to the right side of the camera, eliminating wires interference with the monitor. The microphone port has also been moved from the side of the camera to the rear to further accommodate content creation accessories.\n\u003cul\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003cli\u003eFrame.io Camera to Cloud integration allows delivery of photos or video straight to the cloud moments after they're created.\u003c\/li\u003e\n\u003cli\u003eSingle SD memory card slot supports up to the UHS-I standard.\u003c\/li\u003e\n\u003cli\u003eIncluded NP-W126S battery provides up to approximately 45 minutes of continuous 6K capture or up to 440 images in Economy mode.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ Lens (Black)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv data-selenium=\"overviewLongDescription\" class=\"productDescription_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003eSporting a sleek profile and a versatile focal length range, the black\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXC 15-45mm f\/3.5-5.6 OIS PZ\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis a 23-69mm-equivalent zoom characterized by its compact, retractable design. The first power zoom lens in the X-series lineup, this lens allows for electronic zoom control for smooth focal length adjustments. It also features an optical image stabilization system that minimizes the appearance of camera shake by three stops for sharper handheld images. Complementing the handling assets, the optical design incorporates both aspherical and extra-low dispersion elements, to improve sharpness and clarity, and has a Super EBC coating that suppresses flare and ghosting in order to achieve greater contrast and color accuracy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eStandard zoom is designed for FUJIFILM X-mount mirrorless cameras and provides a 23-69mm equivalent focal length range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eTwo extra-low dispersion elements are used to reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eThree aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003ePower zoom design allows for easy switching between focal lengths and two separate speeds can be selected depending on how the zoom ring is rotated. When recording video, the zoom will move at a constant speed in order to produce a smoother, more pleasing motion.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eUsing the power zoom capability, the lens also features a retractable design for a more compact form factor when not in use. Additionally, when the camera is turned on, the lens will automatically extend into position for shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eOptical image stabilization minimizes the appearance of camera shake by 3 stops to better enable handheld shooting with slower shutter speeds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\n\u003cdiv data-selenium=\"videoIframe\" class=\"videoContainer_pdnKDph4rT\"\u003e\n\u003cdiv data-selenium=\"videoPlayerVimeo\" class=\"container_Nvv9thaUIK\"\u003e\n\u003cdiv class=\"videoWrapper_Nvv9thaUIK\"\u003e\n\u003cdiv data-vimeo-initialized=\"true\" data-vimeo-defer=\"true\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820806168738,"sku":"16953950","price":999.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749128975_IMG_2352767.jpg?v=1768480218"},{"product_id":"fujifilm-x-t50-mirrorless-camera-black","title":"Fujifilm X-T50 Mirrorless Camera (Black)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e \u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation in the Forefront\u003c\/h3\u003e \u003c\/div\u003e \u003cdiv class=\"\"\u003e \u003cdiv\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePairing flagship DNA with unprecedented film simulation access,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eintroduces the charcoal silver\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eX-T50 Mirrorless Camera\u003c\/b\u003e. With its dedicated film simulation dial, this is an obvious choice for those looking to explore the full potential of FUJIFILM's numerous film replications, which includes the brand's latest REALA ACE. Many of the same features offered by the X100VI are available with the X-T50, including the same 40.2-megapixel X-Trans CMOS 5 HR sensor and X-Processor 5 combination. However, this camera provides the added benefit of being able to interchange lenses. With its lightweight and streamlined design, the X-T50 is travel-friendly and delivers impressive photo and video with the full realm of film simulation at your fingertips.\u003c\/div\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e \u003cmeta charset=\"utf-8\"\u003e \u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e \u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDedicated Film Simulation Dial\u003c\/h3\u003e \u003c\/div\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWith it being the first X-Series camera to feature a dial dedicated to FUJIFILM's film simulation, the X-T5 is optimized for users who want to quickly adjust the style of their images instead of navigating through menus. While the dial provides access to numerous film style options, there are also custom notches that can be assigned based on your preferences.\u003c\/div\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e \u003cmeta charset=\"utf-8\"\u003e \u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e \u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e \u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eX-Series Lens Support, 1.4x \u0026amp; 2x Digital Teleconverter\u003c\/h3\u003e \u003c\/div\u003e \u003cdiv\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAside from having access to all X-series lenses, this camera also features a 1.4x and 2x digital teleconverter for expanding your framing capabilities.\u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e \u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e \u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/h3\u003e \u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Benefits\u003c\/h3\u003e \u003c\/div\u003e \u003cdiv\u003e \u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e \u003cul\u003e \u003cli\u003eNative frame.io camera to cloud integration\u003c\/li\u003e \u003cli\u003e6.2K\/30P, 4K\/60P, FHD\/240P, 4:2:2 10-bit video\u003c\/li\u003e \u003cli\u003eUp to seven stops of in-body image stabilization\u003c\/li\u003e \u003cli\u003eRemodeled hand grip with a more curved design for precision handling\u003c\/li\u003e \u003c\/ul\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820806267042,"sku":"16953974","price":1499.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129152_1899783.jpg?v=1768480241"},{"product_id":"fujifilm-x-t50-mirrorless-camera-with-15-45mm-f-3-5-5-6-lens-charcoal-silver","title":"Fujifilm X-T50 Mirrorless Camera with 15-45mm f\/3.5-5.6 Lens (Charcoal Silver)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM X-T50 Mirrorless Camera (Charcoal Silver)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv data-selenium=\"overviewLongDescription\" class=\"productDescription_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation in the Forefront\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePairing flagship DNA with unprecedented film simulation access,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eintroduces the \u003cb\u003eX-T50 Mirrorless Camera\u003c\/b\u003e. With its dedicated film simulation dial, this is an obvious choice for those looking to explore the full potential of FUJIFILM's numerous film replications, which includes the brand's latest REALA ACE. Many of the same features offered by the X100VI are available with the X-T50, including the same 40.2-megapixel X-Trans CMOS 5 HR sensor and X-Processor 5 combination. However, this camera provides the added benefit of being able to interchange lenses. With its lightweight and streamlined design, the X-T50 is travel-friendly and delivers impressive photo and video with the full realm of film simulation at your fingertips.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDedicated Film Simulation Dial\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWith it being the first X-Series camera to feature a dial dedicated to FUJIFILM's film simulation, the X-T5 is optimized for users who want to quickly adjust the style of their images instead of navigating through menus. While the dial provides access to numerous film style options, there are also custom notches that can be assigned based on your preferences.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eX-Series Lens Support, 1.4x \u0026amp; 2x Digital Teleconverter\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAside from having access to all X-series lenses, this camera also features a 1.4x and 2x digital teleconverter for expanding your framing capabilities.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Benefits\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eNative frame.io camera to cloud integration\u003c\/li\u003e\n\u003cli\u003e6.2K\/30P, 4K\/60P, FHD\/240P, 4:2:2 10-bit video\u003c\/li\u003e\n\u003cli\u003eUp to seven stops of in-body image stabilization\u003c\/li\u003e\n\u003cli\u003eRemodeled hand grip with a more curved design for precision handling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ Lens (Black)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv data-selenium=\"overviewLongDescription\" class=\"productDescription_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003eSporting a sleek profile and a versatile focal length range, the black\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXC 15-45mm f\/3.5-5.6 OIS PZ\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis a 23-69mm-equivalent zoom characterized by its compact, retractable design. The first power zoom lens in the X-series lineup, this lens allows for electronic zoom control for smooth focal length adjustments. It also features an optical image stabilization system that minimizes the appearance of camera shake by three stops for sharper handheld images. Complementing the handling assets, the optical design incorporates both aspherical and extra-low dispersion elements, to improve sharpness and clarity, and has a Super EBC coating that suppresses flare and ghosting in order to achieve greater contrast and color accuracy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eStandard zoom is designed for FUJIFILM X-mount mirrorless cameras and provides a 23-69mm equivalent focal length range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eTwo extra-low dispersion elements are used to reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eThree aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003ePower zoom design allows for easy switching between focal lengths and two separate speeds can be selected depending on how the zoom ring is rotated. When recording video, the zoom will move at a constant speed in order to produce a smoother, more pleasing motion.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eUsing the power zoom capability, the lens also features a retractable design for a more compact form factor when not in use. Additionally, when the camera is turned on, the lens will automatically extend into position for shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eOptical image stabilization minimizes the appearance of camera shake by 3 stops to better enable handheld shooting with slower shutter speeds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820806332578,"sku":"16954057","price":1599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749128854_IMG_2245212.jpg?v=1768480253"},{"product_id":"fujifilm-x100vi-digital-camera-silver-1","title":"Fujifilm X100VI Digital Camera (Silver)","description":"\u003ch3\u003eTimeless Design, Cutting-Edge Tech, Unforgettable Imagery\u003c\/h3\u003e\n\u003cp\u003eHaving refined the retro styling and ergonomics of the rangefinder-inspired X100-series in its viral fifth iteration, \u003cb\u003eFUJIFILM\u003c\/b\u003e follows up with the tricked-out \u003cb\u003eX100VI Mirrorless Camera\u003c\/b\u003e, filling out the timeless, compact, touch-friendly body with the speed, power, and pixel count of its flagship APS-C sensor-and-processor combo. Featuring unsurpassed design and a wealth of upgraded tech, the X100VI is poised to be the everyday, everywhere darling of photographers who yearn to transform the mundane into the magical.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003e40MP X-Trans CMOS 5 HR Sensor, X-Processor 5\u003c\/h4\u003e\n\u003cp\u003eThe high-resolution 40.2MP X-Trans CMOS 5 HR sensor has an enhanced image-processing algorithm that boosts resolution without compromising the signal-to-noise ratio, delivering astonishing image quality. This sensor has an improved pixel structure, allowing light to be received more efficiently. Partner to the newly designed sensor is a fresh engine-the X-Processor 5-which uses 64-bit processing to realize 3x faster speeds for both video and photo tasks. The combination of this high-resolution sensor and processor achieves remarkably fast operation, wide dynamic range, and incredible photo quality, even at higher ISO sensitivities.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003ePowerful Video Capabilities\u003c\/h4\u003e\n\u003cp\u003eThe powerful video function afforded with the sensor-processor combo means movies can be recorded internally at up to 6.2K at 30p in 10-bit color, along with a 4K HQ mode which oversamples 6.2K footage for superior 4K output. Higher frame rate videos, at 4K 60p or FHD 240p, are also available.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003eIn-Body Image Stabilization, Improved Autofocus\u003c\/h4\u003e\n\u003cp\u003eThe upgraded sensor-processor combination allows the X100VI to be the first in the series to feature in-body image stabilization. The five-axis sensor-shift IBIS helps to minimize the appearance of camera shake by up to six stops. The improved processing also benefits autofocus performance, producing a faster, more intelligent hybrid focusing system using 425 phase-detection points. Backed by deep learning, an AI adaptive algorithm means this focusing system is better suited to automatically detect and track a variety of subject types, ensuring the magic moment is never missed.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003eBuilt for Speed, Built for the Street\u003c\/h4\u003e\n\u003cp\u003eFurther benefiting street photographers, the X100VI is ready for action, no matter how fast the subject is moving. A top electronic shutter speed of 1\/180,000 sec and a maximum mechanical shutter speed of 1\/4000 sec will stop any subject in its tracks. Keep your finger down, and the X100VI records images at up to 20 fps with the electronic shutter at a 1.29x crop, and 11 fps with the mechanical shutter.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFujinon 23mm f\/2 Lens\u003c\/h3\u003e\n\u003cp\u003eUpdated in the fifth generation, the camera's Fujinon 23mm f\/2 lens features a revised optical design that includes two aspherical elements for improved sharpness and clarity through the reduction of spherical aberrations and distortion. With a 35mm full-frame equivalency, the lens' bright f\/2 design handles low-light conditions and affords shallow depth of field. When it's bright, the built-in 4-stop ND filter can also be used for more control over your exposures and to better enable working with shallow depth of field. While the lens is a fixed focal length, the X100VI integrates 1.4x and 2x digital teleconverter settings to simulate the look of working with the longer focal lengths of 49mm and 70mm, respectively.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eAdvanced Hybrid Viewfinder\u003c\/h3\u003e\n\u003cp\u003eBoth optical and electronic viewfinder types are incorporated into the unique Advanced Hybrid Viewfinder, which lets you select from the simplicity and familiarity of an OVF as well as the versatility of an EVF. The optical viewfinder provides a clear, lifelike view of the scene for easier composition and subject tracking. Its enhanced design incorporates an Electronic Rangefinder function, which mimics the functionality of a mechanical rangefinder, and simultaneously overlays information from the electronic viewfinder on top of the optical viewfinder for comparative manual focus control.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003cp\u003eFilm Simulation modes allow you to reproduce the look and feel of several of FUJIFILM's film types. The X100VI boasts FUJIFILM's latest recipe-REALA ACE-and also includes 19 other modes, including Provia, Velvia, Astia, Classic Chrome, PRO Neg.Std, PRO Neg. Hi, Classic Neg., Nostalgic Neg., Eterna Cinema, Eterna Bleach Bypass, Acros, Acros + Ye Filter, Acros + R Filter, Acros + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia. In addition to simulating specific film types, a Grain Effect mode is also available to replicate the look of old film photos with an organic textured appearance, which is especially noticeable when printing. Color Chrome and Color Chrome Blue effects are also available to deepen color, tonal response, and gradation with higher saturation colors.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eFrame.io Camera-to-Cloud integration\u003c\/h3\u003e\n\u003cp\u003eDeliver photos or video straight to the cloud moments after they're created with the first accessory-free integration for Frame.io Camera to Cloud. Use the camera's built-in Wi-Fi or Ethernet LAN connection to connect to Frame.io and deliver hi-res raw or JPEG images, send h.264 video proxies, or upload video securely for review.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003eBody Design\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWith the same 5 x 3 x 2.1\" dimensions of its predecessor, it weighs just 1.5 oz more for a portable 1.1 lb total weight.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTilting 3.0\" 1.62m-dot LCD has a touchscreen design for intuitive operation and playback.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDurable design can be made weather resistant when paired with the optional AR-X100 Adapter Ring and optional weather-sealing protection ring.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe top plate incorporates a series of locking dials and levers for fast, intuitive control over exposure settings, including dials for shutter speed and exposure compensation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFront and rear command dials integrate a push function for easier use and settings selection.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRear joystick is available for intuitive selecting and switching of AF points as well as menu navigation and image playback.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSingle SD memory card slot supports up to the UHS-I standard.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIncluded NP-W126S battery provides approximately 310 frames per charge when working with the EVF or 450 frames per charge when working with the OVF.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820806463650,"sku":"16953912","price":2499.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749128578_1899777.jpg?v=1768480300"},{"product_id":"fujifilm-x-t50-mirrorless-camera-with-xf-16-50mm-f-2-8-4-8-lens-silver","title":"Fujifilm X-T50 Mirrorless Camera with XF 16-50mm f\/2.8-4.8 Lens (Silver)","description":"\u003cp\u003e\nExperience the joy of Film Simulations with the \u003cstrong\u003eFujifilm X-T50 Mirrorless Camera with XF 16-50mm f\/2.8-4.8 Lens (Silver)\u003c\/strong\u003e. The first X Series camera to offer a dedicated Film Simulation dial, the X-T50 is ideal for any passionate creative wishing to easily explore the full potential of Fujifilm's 20 unique Film Simulations, including the latest REALA ACE mode.\n\u003c\/p\u003e\n\n\u003cp\u003e\nThe camera shares many features with the iconic X100VI but offers the added versatility of interchangeable lenses. Key features include a 40.2-megapixel X-Trans CMOS 5 HR sensor, video up to 6.2K\/30P, and 1.4x and 2x digital teleconverters for additional framing flexibility.\n\u003c\/p\u003e\n\n\u003cp\u003e\nWith compact dimensions, redesigned grip, and up to 7.0 stops of in-body image stabilization, the X-T50 is ideal for travel and handheld shooting. It also features intuitive analog controls and advanced autofocus with deep learning AI subject tracking.\n\u003c\/p\u003e\n\n\u003cp\u003e\nFrame.io Camera to Cloud connectivity allows instant sharing of photos and videos, making collaboration seamless wherever your creative journey takes you.\n\u003c\/p\u003e\n\n\u003ch3\u003eFeatures\u003c\/h3\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eFilm Simulations at Your Fingertips:\u003c\/strong\u003e The X-T50 is the first X Series camera with a dedicated Film Simulation dial, offering quick access to 20 built-in modes, including REALA ACE.\n\u003c\/p\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eJoin the Next Generation:\u003c\/strong\u003e Equipped with the fifth-generation X-Trans CMOS 5 HR sensor and X-Processor 5, the camera delivers 40.2MP images and supports 1.4x and 2x digital teleconverters.\n\u003c\/p\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eCreative Balance:\u003c\/strong\u003e A powerful in-body image stabilization system (up to 7.0 stops) and redesigned grip enable steady handheld shooting and expanded low-light capabilities.\n\u003c\/p\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eRoll Camera, Action:\u003c\/strong\u003e Capture video in 6.2K\/30P, 4K\/60P, or Full HD\/240P. F-Log and F-Log2 provide up to 13+ stops of dynamic range for advanced color grading.\n\u003c\/p\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eIntently Focused:\u003c\/strong\u003e Advanced autofocus with AI subject detection accurately tracks animals, birds, and vehicles, even in low-light conditions.\n\u003c\/p\u003e\n\n\u003cp\u003e\n\u003cstrong\u003eShare and Collaborate Instantly:\u003c\/strong\u003e Built-in Frame.io Camera to Cloud enables wireless uploading of photos and videos in real time.\n\u003c\/p\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820806561954,"sku":"16954019","price":1899.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749128932_IMG_2245221_50275bc6-900c-4e91-9505-1e7c779a888d.jpg?v=1768480317"},{"product_id":"fujifilm-x-t50-mirrorless-camera-with-15-45mm-f-3-5-5-6-lens-black","title":"Fujifilm X-T50 Mirrorless Camera with 15-45mm f\/3.5-5.6 Lens (Black)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM X-T50 Mirrorless Camera (Black)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation in the Forefront\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePairing flagship DNA with unprecedented film simulation access,\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eintroduces the \u003cb\u003eX-T50 Mirrorless Camera\u003c\/b\u003e. With its dedicated film simulation dial, this is an obvious choice for those looking to explore the full potential of FUJIFILM's numerous film replications, which includes the brand's latest REALA ACE. Many of the same features offered by the X100VI are available with the X-T50, including the same 40.2-megapixel X-Trans CMOS 5 HR sensor and X-Processor 5 combination. However, this camera provides the added benefit of being able to interchange lenses. With its lightweight and streamlined design, the X-T50 is travel-friendly and delivers impressive photo and video with the full realm of film simulation at your fingertips.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDedicated Film Simulation Dial\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWith it being the first X-Series camera to feature a dial dedicated to FUJIFILM's film simulation, the X-T5 is optimized for users who want to quickly adjust the style of their images instead of navigating through menus. While the dial provides access to numerous film style options, there are also custom notches that can be assigned based on your preferences.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eX-Series Lens Support, 1.4x \u0026amp; 2x Digital Teleconverter\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAside from having access to all X-series lenses, this camera also features a 1.4x and 2x digital teleconverter for expanding your framing capabilities.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle4_TAw0W35QK_ weightBold_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eAdditional Benefits\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eNative frame.io camera to cloud integration\u003c\/li\u003e\n\u003cli\u003e6.2K\/30P, 4K\/60P, FHD\/240P, 4:2:2 10-bit video\u003c\/li\u003e\n\u003cli\u003eUp to seven stops of in-body image stabilization\u003c\/li\u003e\n\u003cli\u003eRemodeled hand grip with a more curved design for precision handling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFUJIFILM XC 15-45mm f\/3.5-5.6 OIS PZ Lens (Black)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003eSporting a sleek profile and a versatile focal length range, the black\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eXC 15-45mm f\/3.5-5.6 OIS PZ\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eis a 23-69mm-equivalent zoom characterized by its compact, retractable design. The first power zoom lens in the X-series lineup, this lens allows for electronic zoom control for smooth focal length adjustments. It also features an optical image stabilization system that minimizes the appearance of camera shake by three stops for sharper handheld images. Complementing the handling assets, the optical design incorporates both aspherical and extra-low dispersion elements, to improve sharpness and clarity, and has a Super EBC coating that suppresses flare and ghosting in order to achieve greater contrast and color accuracy.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eStandard zoom is designed for FUJIFILM X-mount mirrorless cameras and provides a 23-69mm equivalent focal length range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eTwo extra-low dispersion elements are used to reduce color fringing and chromatic aberrations in order to produce high clarity and color fidelity throughout the zoom range.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eThree aspherical elements control distortion and spherical aberrations, which helps to improve sharpness and realize more accurate rendering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eSuper EBC coating has been applied to individual elements to reduce lens flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003ePower zoom design allows for easy switching between focal lengths and two separate speeds can be selected depending on how the zoom ring is rotated. When recording video, the zoom will move at a constant speed in order to produce a smoother, more pleasing motion.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eUsing the power zoom capability, the lens also features a retractable design for a more compact form factor when not in use. Additionally, when the camera is turned on, the lens will automatically extend into position for shooting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eStepping motor, along with an internal focusing design, affords fast and quiet autofocus performance that benefits both stills and video applications.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eOptical image stabilization minimizes the appearance of camera shake by 3 stops to better enable handheld shooting with slower shutter speeds.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"descriptionAsTitle_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eRounded seven-blade diaphragm contributes to a pleasing out-of-focus quality to benefit the use of selective focus and shallow depth of field techniques.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45820806660258,"sku":"16954033","price":1599.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749128692_IMG_2245203.jpg?v=1768480365"},{"product_id":"fujifilm-instax-mini-12-instant-film-camera-holiday-bundle-pastel-blue","title":"FUJIFILM INSTAX MINI 12 Instant Film Camera Holiday Bundle (Pastel Blue)","description":"\u003cdiv class=\"productDescription_UbV5SNP5Eo\" data-selenium=\"overviewLongDescription\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cp\u003eDedicated to the joy of living in the moment, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM INSTAX MINI 12 Instant Film Camera\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eprovides easy-to-use controls and quickly produces memorable credit-card-sized photos. This instant camera is ready to go with a simple twist of the lens. A close-up mode and selfie mirror make the camera perfect for portraits and self-portraits, and the camera's automatic flash system allows you to get shots in dimly-lit environments.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThis holiday bundle includes an assortment of items:\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eQuilted tote bag with three film pockets that conveniently hold camera, film pack, and album, while displaying three INSTAX MINI photos of your choice on the outside\u003c\/li\u003e\n\u003cli\u003ePrinted mini photo album that can hold 64 INSTAX MINI photos\u003c\/li\u003e\n\u003cli\u003eWhite border film (10-pack)\u003c\/li\u003e\n\u003cli\u003eSticker sheet with assorted designs\u003c\/li\u003e\n\u003cli\u003eIdea book\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":45843136774306,"sku":"600024597","price":105.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1757678085_1919947.jpg?v=1771339894"},{"product_id":"fujifilm-x-t30-iii-mirrorless-digital-camera-with-xc-13-33mm-f-3-5-6-3-ois-lens-kit-black","title":"FUJIFILM X-T30 III Mirrorless Digital Camera with XC 13-33mm f\/3.5-6.3 OIS Lens Kit (Black)","description":"\u003ch3\u003eImpressive Imaging, Maximized Convenience\u003c\/h3\u003e\n\n\n\nExpand the creative possibilities of on-the-go image capture with the \u003cstrong\u003eX-T30 III\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM\u003c\/strong\u003e, an analog-inspired mirrorless camera that packs cutting-edge photo and video technology into a stylish, portable form factor. With its centrally located electronic viewfinder and multitude of physical dials, the X-T30 supplies a traditional SLR-style shooting experience, along with the optional convenience of a single-switch fully automatic mode. This operational flexibility allows visual storytellers to focus on their subjects without sacrificing image quality, while FUJIFILM's built-in film emulation, user-customizable recipes, and extensive X-mount ecosystem ensure endless potential for artistic expression.\n\n\n\n\n\u003ch3\u003e26.1MP X-Trans CMOS 4 Sensor \u0026amp; X-Processor 5\u003c\/h3\u003e\n\nThe X-T30 III improves upon FUJIFILM's previous model by bolstering its APS-C-format 26.1MP X-Trans CMOS 4 sensor with the upgraded X-Processor 5 imaging engine. This premium image-processing system offers significant improvements to speed, focus, and video-capturing capabilities. Maximum video resolution jumps from DCI 4K to 6.2K in a 3:2 aspect ratio, taking advantage of the entire 6240 x 4160 sensor, while Portrait Enhancer and advanced digital stabilization ensure footage looks professional. The X-Processor 5 also enables an improved autofocus system, boosting performance with deep-learning AI that automatically identifies and tracks a wide range of moving subjects, including pets, people, vehicles, and more.\n\n\n\n\n\u003ch3\u003eStunning Stills\u003c\/h3\u003e\n\n\nWith its portable frame, comprehensive feature set, and optimal ease-of-use, the FUJIFILM X-T30 III is the perfect everyday carry for capturing memories. Its ability to dial in and save individualized looks, along with its support for a variety of image formats, allows the X-T30 to strike a balance between straight-out-of-camera quality and flexibility for future edits.\n\n\n\n\n\u003cul\u003e\n\u003cli\u003eRaw (RAF) 14-bit, HEIF 4:2:2 10-bit, TIFF 8-bit, and JPEG still-image formats\u003c\/li\u003e\n\u003cli\u003eMaximum resolutions of 6240 x 4160 (3:2), 6240 x 3512 (16:9), and 4160 x 4160 (1:1)\u003c\/li\u003e\n\u003cli\u003eMinimum shutter speeds of 1\/4000 (mechanical) and 1\/32,000 (electronic)\u003c\/li\u003e\n\u003cli\u003eContinuously shoot uncompressed Raw images at up to 30 fps with a 1.25x crop\u003c\/li\u003e\n\u003cli\u003eBuilt-in pop-up flash with a guide number of 16.4' at ISO 100\u003c\/li\u003e\n\u003cli\u003eLong exposure up to 1 hour in bulb mode\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\n\n\n\n\u003ch3\u003eVersatile Video\u003c\/h3\u003e\n\n\nBoasting impressive hybrid capabilities, the X-T30 III captures razor-sharp video 6.2K, UHD 4K, DCI 4K, and Full HD in a variety of formats and data rates. Employing its advanced, AI-powered continuous autofocus, the X-T30 provides dependable video-capturing performance in a compact, SLR-style body.\n\n\u003cul\u003e\n\u003cli\u003e6240 x 4160 (3:2) resolution up to 29.97 fps\u003c\/li\u003e\n\u003cli\u003e4096 x 2160 (17:9) and 3840 x 2160 (16:9) resolutions up to 59.94 fps\u003c\/li\u003e\n\u003cli\u003e2048 x 1080 (17:9) and 1920 x 1080 (16:9) resolutions up to 240 fps\u003c\/li\u003e\n\u003cli\u003eRecord in H.265 and H.264 formats with Long GOP video compression\u003c\/li\u003e\n\u003cli\u003eBitrates up to 200 Mb\/s at all resolutions for exceptional sharpness and color\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\n\u003ch3\u003eTimeless Design\u003c\/h3\u003e\n\n\nFashioned to mirror the silhouettes of analog SLRs from the past in a more compact form factor, the X-T30 III unifies a traditional image-capturing experience with cutting-edge functionality. The camera's physical dials provide manual control over several key functions, including shutter speed, exposure compensation, and film simulations, allowing rapid adjustments to style and exposure without requiring menu navigation. This ergonomic design permits photographers to keep their eye on the 2.36m-Dot OLED viewfinder during shooting, focusing more on creative storytelling and less on technical tinkering.\n\n\n\nWhen more precise changes need to be made, the 3.0\" 1.62m-Dot tilting LCD displays the intuitive menu, allowing convenient touchscreen navigation and supplying advanced users with complete control over all the camera's photo and video settings. As mobile as it is refined, the X-T30 is the ideal everyday camera, measuring only 4.7 x 3.3 x 1.8\", and weighing just 11.6 oz.\n\n\n\n\n\u003ch3\u003eIntelligent Automation\u003c\/h3\u003e\n\n\nThe X-T30 III features a wide variety of automated functions that streamline the image-capturing process, empowering first-time photographers and enabling more experienced shooters to focus on their subjects in time-sensitive scenarios. Located to the right of the viewfinder on the camera's top plate, a single-touch switch enables Intelligent Auto Mode, maximizing ease-of-use with AI-powered subject detection, autofocus, and auto exposure.\n\n\u003cul\u003e\n\u003cli\u003e425-point intelligent hybrid AF with phase detection and low-light sensitivity down to -7EV\u003c\/li\u003e\n\u003cli\u003eAI-based subject detection recognizes eyes, faces, people, animals, vehicles, and more\u003c\/li\u003e\n\u003cli\u003eContinuous AF mode maintains focus through quick movements or brief obstructions\u003c\/li\u003e\n\u003cli\u003eAuto exposure with spot, multi, average, and center-weighted average TTL 256-zone metering\u003c\/li\u003e\n\u003cli\u003eAuto white balance with white priority and ambience priority settings\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\n\n\u003ch3\u003eCustomizable Film Emulation\u003c\/h3\u003e\n\nPairing the digital innovation of FUJIFILM's Film Simulation modes with a physical, on-camera dial, the X-T30 provides an ergonomic way to customize the look and feel of images as they are captured. Located to the left of the viewfinder, the dial features six of FUJIFILM's preset Film Simulation modes and three user-assignable modes that allow creators to customize and save their own recipes for fast recall in the field. Recipes can be created in the Film Simulation Dial section of the Image Quality settings menu, permitting adjustments to Grain Effect, Color Tone, Highlights, and more.\n\n\n\n\nThe X-T30 III includes 20 unique Film Simulation presets, including PROVIA\/Standard, Velvia\/Vivid, ASTIA\/Soft, Classic Chrome, REALA ACE, PRO Neg. Hi, PRO Neg. Std, Classic Neg., Nostalgic Neg., ETERNA\/Cinema, ETERNA BLEACH BYPASS, ACROS, ACROS + Ye Filter, ACROS + R Filter, ACROS + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\n\n\n\n\n\u003ch3\u003eConnectivity \u0026amp; Compatibility\u003c\/h3\u003e\n\n\nThe X-T30 III takes advantage of FUJIFILM's wide range of X-mount lenses and accessories and features comprehensive wired and wireless connectivity.\n\n\u003cul\u003e\n\u003cli\u003eWorks with over 40 X-mount optics and accessories, including the XC 13-33mm f\/3.5-6.3 OIS lens\u003c\/li\u003e\n\u003cli\u003eRecord and output video via SD\/SDHC\/SDXC UHS-I card slot and micro-HDMI port\u003c\/li\u003e\n\u003cli\u003eHot shoe powers attached, compatible accessories such as a microphone or larger flash\u003c\/li\u003e\n\u003cli\u003eBuilt-in Wi-Fi 4 and Bluetooth 4.2 allow wireless sharing and control via mobile devices\u003c\/li\u003e\n\u003cli\u003eUSB-C power input and data I\/O, 2.5mm sub-mini stereo mic and remote input\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\n\u003ch3\u003eFUJIFILM XC 13-33mm f\/3.5-6.3 OIS Lens (FUJIFILM X)\u003c\/h3\u003e\n\n\n\nProviding a versatile wide-to-normal zoom range, the \u003cstrong\u003eXC 13-33mm f\/3.5-6.3 OIS Lens\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM\u003c\/strong\u003e is a compact lens for everyday photo and video capture. Mounting to a compatible APS-C camera via its FUJIFILM X-mount, the lens features a full-frame equivalent focal length of 20 to 50mm. This adaptable field of view, coupled with its constant 7.9\" close focus, allows the lens to capture anything from sweeping landscapes to intimate, stylish close-ups. Its compact, lightweight construction promotes on-the-go creativity without hampering mobility.\n\n\n\n\nFour-stop optical image stabilization makes handheld operation a breeze, reducing camera shake and ensuring consistent low-light performance without the need for a tripod. The integrated STM autofocus motor balances speed with precision, tracking fast-moving subjects in razor-sharp detail. Delivering clean, true-to-life stills and video in a portable form factor, the FUJIFILM XC 13-33mm is an ideal image-making companion.\n\n\n\n\n\n\n\n\u003ch3\u003eVersatile Optics\u003c\/h3\u003e\n\n\n\n\n\u003cul\u003e\n\u003cli\u003e20 to 50mm full-frame equivalent focal length for expansive landscapes and flexible framing\u003c\/li\u003e\n\u003cli\u003eConstant 7.9\" close focus across zoom range for dynamic, detailed close-up images\u003c\/li\u003e\n\u003cli\u003eRounded 9-blade diaphragm delivers smooth subject-to-background transitions\u003c\/li\u003e\n\u003cli\u003ef\/3.5 to f\/6.3 maximum and f\/22 minimum aperture provides adaptable depth control\u003c\/li\u003e\n\u003cli\u003e10-element, 9-group optical design with 4 aspherical and 3 extra-low dispersion elements\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\n\n\n\n\n\u003ch3\u003eUsability\u003c\/h3\u003e\n\n\n\n\n\u003cul\u003e\n\u003cli\u003eFour-stop optical image stabilization benefits handheld shooting and low-light scenarios\u003c\/li\u003e\n\u003cli\u003eSTM motor ensures fast and smooth autofocus, optimized for stills and video\u003c\/li\u003e\n\u003cli\u003eCompact 1.5\" length and lightweight 4.4 oz design make it perfect for everyday carry\u003c\/li\u003e\n\u003cli\u003e49mm front thread for easy integration of necessary filters\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46215169835170,"sku":"16966880","price":1178.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/fujifilm_16966880_x_t30_iii_mirrorless_camera_1761180400_1926409.jpg?v=1768484537"},{"product_id":"fujifilm-x-t30-iii-mirrorless-digital-camera-black","title":"FUJIFILM X-T30 III Mirrorless Digital Camera (Black)","description":"\u003ch3\u003eImpressive Imaging, Maximized Convenience\u003c\/h3\u003e\n\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eExpand the creative possibilities of on-the-go image capture with the \u003cstrong\u003eX-T30 III\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM\u003c\/strong\u003e, an analog-inspired mirrorless camera that packs cutting-edge photo and video technology into a stylish, portable form factor. With its centrally located electronic viewfinder and multitude of physical dials, the X-T30 supplies a traditional SLR-style shooting experience, along with the optional convenience of a single-switch fully automatic mode. This operational flexibility allows visual storytellers to focus on their subjects without sacrificing image quality, while FUJIFILM's built-in film emulation, user-customizable recipes, and extensive X-mount ecosystem ensure endless potential for artistic expression.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003e26.1MP X-Trans CMOS 4 Sensor \u0026amp; X-Processor 5\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003eThe X-T30 III improves upon FUJIFILM's previous model by bolstering its APS-C-format 26.1MP X-Trans CMOS 4 sensor with the upgraded X-Processor 5 imaging engine. This premium image-processing system offers significant improvements to speed, focus, and video-capturing capabilities. Maximum video resolution jumps from DCI 4K to 6.2K in a 3:2 aspect ratio, taking advantage of the entire 6240 x 4160 sensor, while Portrait Enhancer and advanced digital stabilization ensure footage looks professional. The X-Processor 5 also enables an improved autofocus system, boosting performance with deep-learning AI that automatically identifies and tracks a wide range of moving subjects, including pets, people, vehicles, and more.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eStunning Stills\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eWith its portable frame, comprehensive feature set, and optimal ease-of-use, the FUJIFILM X-T30 III is the perfect everyday carry for capturing memories. Its ability to dial in and save individualized looks, along with its support for a variety of image formats, allows the X-T30 to strike a balance between straight-out-of-camera quality and flexibility for future edits.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003eRaw (RAF) 14-bit, HEIF 4:2:2 10-bit, TIFF 8-bit, and JPEG still-image formats\u003c\/li\u003e\n\u003cli\u003eMaximum resolutions of 6240 x 4160 (3:2), 6240 x 3512 (16:9), and 4160 x 4160 (1:1)\u003c\/li\u003e\n\u003cli\u003eMinimum shutter speeds of 1\/4000 (mechanical) and 1\/32,000 (electronic)\u003c\/li\u003e\n\u003cli\u003eContinuously shoot uncompressed Raw images at up to 30 fps with a 1.25x crop\u003c\/li\u003e\n\u003cli\u003eBuilt-in pop-up flash with a guide number of 16.4' at ISO 100\u003c\/li\u003e\n\u003cli\u003eLong exposure up to 1 hour in bulb mode\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eVersatile Video\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eBoasting impressive hybrid capabilities, the X-T30 III captures razor-sharp video 6.2K, UHD 4K, DCI 4K, and Full HD in a variety of formats and data rates. Employing its advanced, AI-powered continuous autofocus, the X-T30 provides dependable video-capturing performance in a compact, SLR-style body.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e6240 x 4160 (3:2) resolution up to 29.97 fps\u003c\/li\u003e\n\u003cli\u003e4096 x 2160 (17:9) and 3840 x 2160 (16:9) resolutions up to 59.94 fps\u003c\/li\u003e\n\u003cli\u003e2048 x 1080 (17:9) and 1920 x 1080 (16:9) resolutions up to 240 fps\u003c\/li\u003e\n\u003cli\u003eRecord in H.265 and H.264 formats with Long GOP video compression\u003c\/li\u003e\n\u003cli\u003eBitrates up to 200 Mb\/s at all resolutions for exceptional sharpness and color\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eTimeless Design\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eFashioned to mirror the silhouettes of analog SLRs from the past in a more compact form factor, the X-T30 III unifies a traditional image-capturing experience with cutting-edge functionality. The camera's physical dials provide manual control over several key functions, including shutter speed, exposure compensation, and film simulations, allowing rapid adjustments to style and exposure without requiring menu navigation. This ergonomic design permits photographers to keep their eye on the 2.36m-Dot OLED viewfinder during shooting, focusing more on creative storytelling and less on technical tinkering.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eWhen more precise changes need to be made, the 3.0\" 1.62m-Dot tilting LCD displays the intuitive menu, allowing convenient touchscreen navigation and supplying advanced users with complete control over all the camera's photo and video settings. As mobile as it is refined, the X-T30 is the ideal everyday camera, measuring only 4.7 x 3.3 x 1.8\", and weighing just 11.6 oz.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eIntelligent Automation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eThe X-T30 III features a wide variety of automated functions that streamline the image-capturing process, empowering first-time photographers and enabling more experienced shooters to focus on their subjects in time-sensitive scenarios. Located to the right of the viewfinder on the camera's top plate, a single-touch switch enables Intelligent Auto Mode, maximizing ease-of-use with AI-powered subject detection, autofocus, and auto exposure.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e425-point intelligent hybrid AF with phase detection and low-light sensitivity down to -7EV\u003c\/li\u003e\n\u003cli\u003eAI-based subject detection recognizes eyes, faces, people, animals, vehicles, and more\u003c\/li\u003e\n\u003cli\u003eContinuous AF mode maintains focus through quick movements or brief obstructions\u003c\/li\u003e\n\u003cli\u003eAuto exposure with spot, multi, average, and center-weighted average TTL 256-zone metering\u003c\/li\u003e\n\u003cli\u003eAuto white balance with white priority and ambience priority settings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eCustomizable Film Emulation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003ePairing the digital innovation of FUJIFILM's Film Simulation modes with a physical, on-camera dial, the X-T30 provides an ergonomic way to customize the look and feel of images as they are captured. Located to the left of the viewfinder, the dial features six of FUJIFILM's preset Film Simulation modes and three user-assignable modes that allow creators to customize and save their own recipes for fast recall in the field. Recipes can be created in the Film Simulation Dial section of the Image Quality settings menu, permitting adjustments to Grain Effect, Color Tone, Highlights, and more.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eThe X-T30 III includes 20 unique Film Simulation presets, including PROVIA\/Standard, Velvia\/Vivid, ASTIA\/Soft, Classic Chrome, REALA ACE, PRO Neg. Hi, PRO Neg. Std, Classic Neg., Nostalgic Neg., ETERNA\/Cinema, ETERNA BLEACH BYPASS, ACROS, ACROS + Ye Filter, ACROS + R Filter, ACROS + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eConnectivity \u0026amp; Compatibility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eThe X-T30 III takes advantage of FUJIFILM's wide range of X-mount lenses and accessories and features comprehensive wired and wireless connectivity.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003eWorks with over 40 X-mount optics and accessories, including the XC 13-33mm f\/3.5-6.3 OIS lens\u003c\/li\u003e\n\u003cli\u003eRecord and output video via SD\/SDHC\/SDXC UHS-I card slot and micro-HDMI port\u003c\/li\u003e\n\u003cli\u003eHot shoe powers attached, compatible accessories such as a microphone or larger flash\u003c\/li\u003e\n\u003cli\u003eBuilt-in Wi-Fi 4 and Bluetooth 4.2 allow wireless sharing and control via mobile devices\u003c\/li\u003e\n\u003cli\u003eUSB-C power input and data I\/O, 2.5mm sub-mini stereo mic and remote input\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46215169867938,"sku":"16957841","price":999.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/fujifilm_16957841_x_t30_iii_mirrorless_camera_1761180400_1926406.jpg?v=1768484547"},{"product_id":"fujifilm-x-t30-iii-mirrorless-digital-camera-with-xc-13-33mm-f-3-5-6-3-ois-lens-kit-silver","title":"FUJIFILM X-T30 III Mirrorless Digital Camera with XC 13-33mm f\/3.5-6.3 OIS Lens Kit (Silver)","description":"\u003ch3\u003eImpressive Imaging, Maximized Convenience\u003c\/h3\u003e\n\u003cp\u003eExpand the creative possibilities of on-the-go image capture with the \u003cstrong\u003eX-T30 III\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM\u003c\/strong\u003e, an analog-inspired mirrorless camera that packs cutting-edge photo and video technology into a stylish, portable form factor. With its centrally located electronic viewfinder and multitude of physical dials, the X-T30 supplies a traditional SLR-style shooting experience, along with the optional convenience of a single-switch fully automatic mode. This operational flexibility allows visual storytellers to focus on their subjects without sacrificing image quality, while FUJIFILM's built-in film emulation, user-customizable recipes, and extensive X-mount ecosystem ensure endless potential for artistic expression.\u003c\/p\u003e\n\u003ch3\u003e26.1MP X-Trans CMOS 4 Sensor \u0026amp; X-Processor 5\u003c\/h3\u003e\n\u003cp\u003eThe X-T30 III improves upon FUJIFILM's previous model by bolstering its APS-C-format 26.1MP X-Trans CMOS 4 sensor with the upgraded X-Processor 5 imaging engine. This premium image-processing system offers significant improvements to speed, focus, and video-capturing capabilities. Maximum video resolution jumps from DCI 4K to 6.2K in a 3:2 aspect ratio, taking advantage of the entire 6240 x 4160 sensor, while Portrait Enhancer and advanced digital stabilization ensure footage looks professional. The X-Processor 5 also enables an improved autofocus system, boosting performance with deep-learning AI that automatically identifies and tracks a wide range of moving subjects, including pets, people, vehicles, and more.\u003c\/p\u003e\n\u003ch3\u003eStunning Stills\u003c\/h3\u003e\n\u003cp\u003eWith its portable frame, comprehensive feature set, and optimal ease-of-use, the FUJIFILM X-T30 III is the perfect everyday carry for capturing memories. Its ability to dial in and save individualized looks, along with its support for a variety of image formats, allows the X-T30 to strike a balance between straight-out-of-camera quality and flexibility for future edits.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRaw (RAF) 14-bit, HEIF 4:2:2 10-bit, TIFF 8-bit, and JPEG still-image formats\u003c\/li\u003e\n\u003cli\u003eMaximum resolutions of 6240 x 4160 (3:2), 6240 x 3512 (16:9), and 4160 x 4160 (1:1)\u003c\/li\u003e\n\u003cli\u003eMinimum shutter speeds of 1\/4000 (mechanical) and 1\/32,000 (electronic)\u003c\/li\u003e\n\u003cli\u003eContinuously shoot uncompressed Raw images at up to 30 fps with a 1.25x crop\u003c\/li\u003e\n\u003cli\u003eBuilt-in pop-up flash with a guide number of 16.4' at ISO 100\u003c\/li\u003e\n\u003cli\u003eLong exposure up to 1 hour in bulb mode\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eVersatile Video\u003c\/h3\u003e\n\u003cp\u003eBoasting impressive hybrid capabilities, the X-T30 III captures razor-sharp video 6.2K, UHD 4K, DCI 4K, and Full HD in a variety of formats and data rates. Employing its advanced, AI-powered continuous autofocus, the X-T30 provides dependable video-capturing performance in a compact, SLR-style body.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e6240 x 4160 (3:2) resolution up to 29.97 fps\u003c\/li\u003e\n\u003cli\u003e4096 x 2160 (17:9) and 3840 x 2160 (16:9) resolutions up to 59.94 fps\u003c\/li\u003e\n\u003cli\u003e2048 x 1080 (17:9) and 1920 x 1080 (16:9) resolutions up to 240 fps\u003c\/li\u003e\n\u003cli\u003eRecord in H.265 and H.264 formats with Long GOP video compression\u003c\/li\u003e\n\u003cli\u003eBitrates up to 200 Mb\/s at all resolutions for exceptional sharpness and color\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTimeless Design\u003c\/h3\u003e\n\u003cp\u003eFashioned to mirror the silhouettes of analog SLRs from the past in a more compact form factor, the X-T30 III unifies a traditional image-capturing experience with cutting-edge functionality. The camera's physical dials provide manual control over several key functions, including shutter speed, exposure compensation, and film simulations, allowing rapid adjustments to style and exposure without requiring menu navigation. This ergonomic design permits photographers to keep their eye on the 2.36m-Dot OLED viewfinder during shooting, focusing more on creative storytelling and less on technical tinkering. When more precise changes need to be made, the 3.0\" 1.62m-Dot tilting LCD displays the intuitive menu, allowing convenient touchscreen navigation and supplying advanced users with complete control over all the camera's photo and video settings. As mobile as it is refined, the X-T30 is the ideal everyday camera, measuring only 4.7 x 3.3 x 1.8\", and weighing just 11.6 oz.\u003c\/p\u003e\n\u003ch3\u003eIntelligent Automation\u003c\/h3\u003e\n\u003cp\u003eThe X-T30 III features a wide variety of automated functions that streamline the image-capturing process, empowering first-time photographers and enabling more experienced shooters to focus on their subjects in time-sensitive scenarios. Located to the right of the viewfinder on the camera's top plate, a single-touch switch enables Intelligent Auto Mode, maximizing ease-of-use with AI-powered subject detection, autofocus, and auto exposure.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e425-point intelligent hybrid AF with phase detection and low-light sensitivity down to -7EV\u003c\/li\u003e\n\u003cli\u003eAI-based subject detection recognizes eyes, faces, people, animals, vehicles, and more\u003c\/li\u003e\n\u003cli\u003eContinuous AF mode maintains focus through quick movements or brief obstructions\u003c\/li\u003e\n\u003cli\u003eAuto exposure with spot, multi, average, and center-weighted average TTL 256-zone metering\u003c\/li\u003e\n\u003cli\u003eAuto white balance with white priority and ambience priority settings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCustomizable Film Emulation\u003c\/h3\u003e\n\u003cp\u003ePairing the digital innovation of FUJIFILM's Film Simulation modes with a physical, on-camera dial, the X-T30 provides an ergonomic way to customize the look and feel of images as they are captured. Located to the left of the viewfinder, the dial features six of FUJIFILM's preset Film Simulation modes and three user-assignable modes that allow creators to customize and save their own recipes for fast recall in the field. Recipes can be created in the Film Simulation Dial section of the Image Quality settings menu, permitting adjustments to Grain Effect, Color Tone, Highlights, and more. The X-T30 III includes 20 unique Film Simulation presets, including PROVIA\/Standard, Velvia\/Vivid, ASTIA\/Soft, Classic Chrome, REALA ACE, PRO Neg. Hi, PRO Neg. Std, Classic Neg., Nostalgic Neg., ETERNA\/Cinema, ETERNA BLEACH BYPASS, ACROS, ACROS + Ye Filter, ACROS + R Filter, ACROS + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/p\u003e\n\u003ch3\u003eConnectivity \u0026amp; Compatibility\u003c\/h3\u003e\n\u003cp\u003eThe X-T30 III takes advantage of FUJIFILM's wide range of X-mount lenses and accessories and features comprehensive wired and wireless connectivity.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWorks with over 40 X-mount optics and accessories, including the XC 13-33mm f\/3.5-6.3 OIS lens\u003c\/li\u003e\n\u003cli\u003eRecord and output video via SD\/SDHC\/SDXC UHS-I card slot and micro-HDMI port\u003c\/li\u003e\n\u003cli\u003eHot shoe powers attached, compatible accessories such as a microphone or larger flash\u003c\/li\u003e\n\u003cli\u003eBuilt-in Wi-Fi 4 and Bluetooth 4.2 allow wireless sharing and control via mobile devices\u003c\/li\u003e\n\u003cli\u003eUSB-C power input and data I\/O, 2.5mm sub-mini stereo mic and remote input\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eFUJIFILM XC 13-33mm f\/3.5-6.3 OIS Lens (FUJIFILM X)\u003c\/h3\u003e\n\u003cp\u003eProviding a versatile wide-to-normal zoom range, the \u003cstrong\u003eXC 13-33mm f\/3.5-6.3 OIS Lens\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM\u003c\/strong\u003e is a compact lens for everyday photo and video capture. Mounting to a compatible APS-C camera via its FUJIFILM X-mount, the lens features a full-frame equivalent focal length of 20 to 50mm. This adaptable field of view, coupled with its constant 7.9\" close focus, allows the lens to capture anything from sweeping landscapes to intimate, stylish close-ups. Its compact, lightweight construction promotes on-the-go creativity without hampering mobility. Four-stop optical image stabilization makes handheld operation a breeze, reducing camera shake and ensuring consistent low-light performance without the need for a tripod. The integrated STM autofocus motor balances speed with precision, tracking fast-moving subjects in razor-sharp detail. Delivering clean, true-to-life stills and video in a portable form factor, the FUJIFILM XC 13-33mm is an ideal image-making companion.\u003c\/p\u003e\n\u003ch3\u003eVersatile Optics\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e20 to 50mm full-frame equivalent focal length for expansive landscapes and flexible framing\u003c\/li\u003e\n\u003cli\u003eConstant 7.9\" close focus across zoom range for dynamic, detailed close-up images\u003c\/li\u003e\n\u003cli\u003eRounded 9-blade diaphragm delivers smooth subject-to-background transitions\u003c\/li\u003e\n\u003cli\u003ef\/3.5 to f\/6.3 maximum and f\/22 minimum aperture provides adaptable depth control\u003c\/li\u003e\n\u003cli\u003e10-element, 9-group optical design with 4 aspherical and 3 extra-low dispersion elements\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eUsability\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFour-stop optical image stabilization benefits handheld shooting and low-light scenarios\u003c\/li\u003e\n\u003cli\u003eSTM motor ensures fast and smooth autofocus, optimized for stills and video\u003c\/li\u003e\n\u003cli\u003eCompact 1.5\" length and lightweight 4.4 oz design make it perfect for everyday carry\u003c\/li\u003e\n\u003cli\u003e49mm front thread for easy integration of necessary filters\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46215169900706,"sku":"16966969","price":1399.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/fujifilm_16966969_x_t30_iii_mirrorless_camera_1761180400_1926411.jpg?v=1768484557"},{"product_id":"fujifilm-x-t30-iii-mirrorless-digital-camera-with-xc-13-33mm-f-3-5-6-3-ois-lens-kit-charcoal-silver","title":"FUJIFILM X-T30 III Mirrorless Digital Camera with XC 13-33mm f\/3.5-6.3 OIS Lens Kit (Charcoal Silver)","description":"\u003ch3\u003eImpressive Imaging, Maximized Convenience\u003c\/h3\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eExpand the creative possibilities of on-the-go image capture with the \u003cstrong\u003eX-T30 III\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM\u003c\/strong\u003e, an analog-inspired mirrorless camera that packs cutting-edge photo and video technology into a stylish, portable form factor. With its centrally located electronic viewfinder and multitude of physical dials, the X-T30 supplies a traditional SLR-style shooting experience, along with the optional convenience of a single-switch fully automatic mode. This operational flexibility allows visual storytellers to focus on their subjects without sacrificing image quality, while FUJIFILM's built-in film emulation, user-customizable recipes, and extensive X-mount ecosystem ensure endless potential for artistic expression.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003e26.1MP X-Trans CMOS 4 Sensor \u0026amp; X-Processor 5\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003eThe X-T30 III improves upon FUJIFILM's previous model by bolstering its APS-C-format 26.1MP X-Trans CMOS 4 sensor with the upgraded X-Processor 5 imaging engine. This premium image-processing system offers significant improvements to speed, focus, and video-capturing capabilities. Maximum video resolution jumps from DCI 4K to 6.2K in a 3:2 aspect ratio, taking advantage of the entire 6240 x 4160 sensor, while Portrait Enhancer and advanced digital stabilization ensure footage looks professional. The X-Processor 5 also enables an improved autofocus system, boosting performance with deep-learning AI that automatically identifies and tracks a wide range of moving subjects, including pets, people, vehicles, and more.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eStunning Stills\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eWith its portable frame, comprehensive feature set, and optimal ease-of-use, the FUJIFILM X-T30 III is the perfect everyday carry for capturing memories. Its ability to dial in and save individualized looks, along with its support for a variety of image formats, allows the X-T30 to strike a balance between straight-out-of-camera quality and flexibility for future edits.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003eRaw (RAF) 14-bit, HEIF 4:2:2 10-bit, TIFF 8-bit, and JPEG still-image formats\u003c\/li\u003e\n\u003cli\u003eMaximum resolutions of 6240 x 4160 (3:2), 6240 x 3512 (16:9), and 4160 x 4160 (1:1)\u003c\/li\u003e\n\u003cli\u003eMinimum shutter speeds of 1\/4000 (mechanical) and 1\/32,000 (electronic)\u003c\/li\u003e\n\u003cli\u003eContinuously shoot uncompressed Raw images at up to 30 fps with a 1.25x crop\u003c\/li\u003e\n\u003cli\u003eBuilt-in pop-up flash with a guide number of 16.4' at ISO 100\u003c\/li\u003e\n\u003cli\u003eLong exposure up to 1 hour in bulb mode\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eVersatile Video\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eBoasting impressive hybrid capabilities, the X-T30 III captures razor-sharp video 6.2K, UHD 4K, DCI 4K, and Full HD in a variety of formats and data rates. Employing its advanced, AI-powered continuous autofocus, the X-T30 provides dependable video-capturing performance in a compact, SLR-style body.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e6240 x 4160 (3:2) resolution up to 29.97 fps\u003c\/li\u003e\n\u003cli\u003e4096 x 2160 (17:9) and 3840 x 2160 (16:9) resolutions up to 59.94 fps\u003c\/li\u003e\n\u003cli\u003e2048 x 1080 (17:9) and 1920 x 1080 (16:9) resolutions up to 240 fps\u003c\/li\u003e\n\u003cli\u003eRecord in H.265 and H.264 formats with Long GOP video compression\u003c\/li\u003e\n\u003cli\u003eBitrates up to 200 Mb\/s at all resolutions for exceptional sharpness and color\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eTimeless Design\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eFashioned to mirror the silhouettes of analog SLRs from the past in a more compact form factor, the X-T30 III unifies a traditional image-capturing experience with cutting-edge functionality. The camera's physical dials provide manual control over several key functions, including shutter speed, exposure compensation, and film simulations, allowing rapid adjustments to style and exposure without requiring menu navigation. This ergonomic design permits photographers to keep their eye on the 2.36m-Dot OLED viewfinder during shooting, focusing more on creative storytelling and less on technical tinkering.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eWhen more precise changes need to be made, the 3.0\" 1.62m-Dot tilting LCD displays the intuitive menu, allowing convenient touchscreen navigation and supplying advanced users with complete control over all the camera's photo and video settings. As mobile as it is refined, the X-T30 is the ideal everyday camera, measuring only 4.7 x 3.3 x 1.8\", and weighing just 11.6 oz.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eIntelligent Automation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eThe X-T30 III features a wide variety of automated functions that streamline the image-capturing process, empowering first-time photographers and enabling more experienced shooters to focus on their subjects in time-sensitive scenarios. Located to the right of the viewfinder on the camera's top plate, a single-touch switch enables Intelligent Auto Mode, maximizing ease-of-use with AI-powered subject detection, autofocus, and auto exposure.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e425-point intelligent hybrid AF with phase detection and low-light sensitivity down to -7EV\u003c\/li\u003e\n\u003cli\u003eAI-based subject detection recognizes eyes, faces, people, animals, vehicles, and more\u003c\/li\u003e\n\u003cli\u003eContinuous AF mode maintains focus through quick movements or brief obstructions\u003c\/li\u003e\n\u003cli\u003eAuto exposure with spot, multi, average, and center-weighted average TTL 256-zone metering\u003c\/li\u003e\n\u003cli\u003eAuto white balance with white priority and ambience priority settings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eCustomizable Film Emulation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003ePairing the digital innovation of FUJIFILM's Film Simulation modes with a physical, on-camera dial, the X-T30 provides an ergonomic way to customize the look and feel of images as they are captured. Located to the left of the viewfinder, the dial features six of FUJIFILM's preset Film Simulation modes and three user-assignable modes that allow creators to customize and save their own recipes for fast recall in the field. Recipes can be created in the Film Simulation Dial section of the Image Quality settings menu, permitting adjustments to Grain Effect, Color Tone, Highlights, and more.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eThe X-T30 III includes 20 unique Film Simulation presets, including PROVIA\/Standard, Velvia\/Vivid, ASTIA\/Soft, Classic Chrome, REALA ACE, PRO Neg. Hi, PRO Neg. Std, Classic Neg., Nostalgic Neg., ETERNA\/Cinema, ETERNA BLEACH BYPASS, ACROS, ACROS + Ye Filter, ACROS + R Filter, ACROS + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eConnectivity \u0026amp; Compatibility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eThe X-T30 III takes advantage of FUJIFILM's wide range of X-mount lenses and accessories and features comprehensive wired and wireless connectivity.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003eWorks with over 40 X-mount optics and accessories, including the XC 13-33mm f\/3.5-6.3 OIS lens\u003c\/li\u003e\n\u003cli\u003eRecord and output video via SD\/SDHC\/SDXC UHS-I card slot and micro-HDMI port\u003c\/li\u003e\n\u003cli\u003eHot shoe powers attached, compatible accessories such as a microphone or larger flash\u003c\/li\u003e\n\u003cli\u003eBuilt-in Wi-Fi 4 and Bluetooth 4.2 allow wireless sharing and control via mobile devices\u003c\/li\u003e\n\u003cli\u003eUSB-C power input and data I\/O, 2.5mm sub-mini stereo mic and remote input\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003ch3\u003eFUJIFILM XC 13-33mm f\/3.5-6.3 OIS Lens (FUJIFILM X)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eProviding a versatile wide-to-normal zoom range, the \u003cstrong\u003eXC 13-33mm f\/3.5-6.3 OIS Lens\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM\u003c\/strong\u003e is a compact lens for everyday photo and video capture. Mounting to a compatible APS-C camera via its FUJIFILM X-mount, the lens features a full-frame equivalent focal length of 20 to 50mm. This adaptable field of view, coupled with its constant 7.9\" close focus, allows the lens to capture anything from sweeping landscapes to intimate, stylish close-ups. Its compact, lightweight construction promotes on-the-go creativity without hampering mobility.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eFour-stop optical image stabilization makes handheld operation a breeze, reducing camera shake and ensuring consistent low-light performance without the need for a tripod. The integrated STM autofocus motor balances speed with precision, tracking fast-moving subjects in razor-sharp detail. Delivering clean, true-to-life stills and video in a portable form factor, the FUJIFILM XC 13-33mm is an ideal image-making companion.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eVersatile Optics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e20 to 50mm full-frame equivalent focal length for expansive landscapes and flexible framing\u003c\/li\u003e\n\u003cli\u003eConstant 7.9\" close focus across zoom range for dynamic, detailed close-up images\u003c\/li\u003e\n\u003cli\u003eRounded 9-blade diaphragm delivers smooth subject-to-background transitions\u003c\/li\u003e\n\u003cli\u003ef\/3.5 to f\/6.3 maximum and f\/22 minimum aperture provides adaptable depth control\u003c\/li\u003e\n\u003cli\u003e10-element, 9-group optical design with 4 aspherical and 3 extra-low dispersion elements\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eUsability\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003eFour-stop optical image stabilization benefits handheld shooting and low-light scenarios\u003c\/li\u003e\n\u003cli\u003eSTM motor ensures fast and smooth autofocus, optimized for stills and video\u003c\/li\u003e\n\u003cli\u003eCompact 1.5\" length and lightweight 4.4 oz design make it perfect for everyday carry\u003c\/li\u003e\n\u003cli\u003e49mm front thread for easy integration of necessary filters\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46215169933474,"sku":"16966957","price":1319.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/fujifilm_16966957_x_t30_iii_mirrorless_camera_1761180400_1926410.jpg?v=1768484578"},{"product_id":"fujifilm-x-t30-iii-mirrorless-digital-camera-silver","title":"FUJIFILM X-T30 III Mirrorless Digital Camera (Silver)","description":"\u003ch3\u003eImpressive Imaging, Maximized Convenience\u003c\/h3\u003e\n\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eExpand the creative possibilities of on-the-go image capture with the \u003cstrong\u003eX-T30 III\u003c\/strong\u003e from \u003cstrong\u003eFUJIFILM\u003c\/strong\u003e, an analog-inspired mirrorless camera that packs cutting-edge photo and video technology into a stylish, portable form factor. With its centrally located electronic viewfinder and multitude of physical dials, the X-T30 supplies a traditional SLR-style shooting experience, along with the optional convenience of a single-switch fully automatic mode. This operational flexibility allows visual storytellers to focus on their subjects without sacrificing image quality, while FUJIFILM's built-in film emulation, user-customizable recipes, and extensive X-mount ecosystem ensure endless potential for artistic expression.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003e26.1MP X-Trans CMOS 4 Sensor \u0026amp; X-Processor 5\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003eThe X-T30 III improves upon FUJIFILM's previous model by bolstering its APS-C-format 26.1MP X-Trans CMOS 4 sensor with the upgraded X-Processor 5 imaging engine. This premium image-processing system offers significant improvements to speed, focus, and video-capturing capabilities. Maximum video resolution jumps from DCI 4K to 6.2K in a 3:2 aspect ratio, taking advantage of the entire 6240 x 4160 sensor, while Portrait Enhancer and advanced digital stabilization ensure footage looks professional. The X-Processor 5 also enables an improved autofocus system, boosting performance with deep-learning AI that automatically identifies and tracks a wide range of moving subjects, including pets, people, vehicles, and more.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eStunning Stills\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eWith its portable frame, comprehensive feature set, and optimal ease-of-use, the FUJIFILM X-T30 III is the perfect everyday carry for capturing memories. Its ability to dial in and save individualized looks, along with its support for a variety of image formats, allows the X-T30 to strike a balance between straight-out-of-camera quality and flexibility for future edits.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003eRaw (RAF) 14-bit, HEIF 4:2:2 10-bit, TIFF 8-bit, and JPEG still-image formats\u003c\/li\u003e\n\u003cli\u003eMaximum resolutions of 6240 x 4160 (3:2), 6240 x 3512 (16:9), and 4160 x 4160 (1:1)\u003c\/li\u003e\n\u003cli\u003eMinimum shutter speeds of 1\/4000 (mechanical) and 1\/32,000 (electronic)\u003c\/li\u003e\n\u003cli\u003eContinuously shoot uncompressed Raw images at up to 30 fps with a 1.25x crop\u003c\/li\u003e\n\u003cli\u003eBuilt-in pop-up flash with a guide number of 16.4' at ISO 100\u003c\/li\u003e\n\u003cli\u003eLong exposure up to 1 hour in bulb mode\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eVersatile Video\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eBoasting impressive hybrid capabilities, the X-T30 III captures razor-sharp video 6.2K, UHD 4K, DCI 4K, and Full HD in a variety of formats and data rates. Employing its advanced, AI-powered continuous autofocus, the X-T30 provides dependable video-capturing performance in a compact, SLR-style body.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e6240 x 4160 (3:2) resolution up to 29.97 fps\u003c\/li\u003e\n\u003cli\u003e4096 x 2160 (17:9) and 3840 x 2160 (16:9) resolutions up to 59.94 fps\u003c\/li\u003e\n\u003cli\u003e2048 x 1080 (17:9) and 1920 x 1080 (16:9) resolutions up to 240 fps\u003c\/li\u003e\n\u003cli\u003eRecord in H.265 and H.264 formats with Long GOP video compression\u003c\/li\u003e\n\u003cli\u003eBitrates up to 200 Mb\/s at all resolutions for exceptional sharpness and color\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eTimeless Design\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eFashioned to mirror the silhouettes of analog SLRs from the past in a more compact form factor, the X-T30 III unifies a traditional image-capturing experience with cutting-edge functionality. The camera's physical dials provide manual control over several key functions, including shutter speed, exposure compensation, and film simulations, allowing rapid adjustments to style and exposure without requiring menu navigation. This ergonomic design permits photographers to keep their eye on the 2.36m-Dot OLED viewfinder during shooting, focusing more on creative storytelling and less on technical tinkering.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eWhen more precise changes need to be made, the 3.0\" 1.62m-Dot tilting LCD displays the intuitive menu, allowing convenient touchscreen navigation and supplying advanced users with complete control over all the camera's photo and video settings. As mobile as it is refined, the X-T30 is the ideal everyday camera, measuring only 4.7 x 3.3 x 1.8\", and weighing just 11.6 oz.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eIntelligent Automation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eThe X-T30 III features a wide variety of automated functions that streamline the image-capturing process, empowering first-time photographers and enabling more experienced shooters to focus on their subjects in time-sensitive scenarios. Located to the right of the viewfinder on the camera's top plate, a single-touch switch enables Intelligent Auto Mode, maximizing ease-of-use with AI-powered subject detection, autofocus, and auto exposure.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003e425-point intelligent hybrid AF with phase detection and low-light sensitivity down to -7EV\u003c\/li\u003e\n\u003cli\u003eAI-based subject detection recognizes eyes, faces, people, animals, vehicles, and more\u003c\/li\u003e\n\u003cli\u003eContinuous AF mode maintains focus through quick movements or brief obstructions\u003c\/li\u003e\n\u003cli\u003eAuto exposure with spot, multi, average, and center-weighted average TTL 256-zone metering\u003c\/li\u003e\n\u003cli\u003eAuto white balance with white priority and ambience priority settings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eCustomizable Film Emulation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003ePairing the digital innovation of FUJIFILM's Film Simulation modes with a physical, on-camera dial, the X-T30 provides an ergonomic way to customize the look and feel of images as they are captured. Located to the left of the viewfinder, the dial features six of FUJIFILM's preset Film Simulation modes and three user-assignable modes that allow creators to customize and save their own recipes for fast recall in the field. Recipes can be created in the Film Simulation Dial section of the Image Quality settings menu, permitting adjustments to Grain Effect, Color Tone, Highlights, and more.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eThe X-T30 III includes 20 unique Film Simulation presets, including PROVIA\/Standard, Velvia\/Vivid, ASTIA\/Soft, Classic Chrome, REALA ACE, PRO Neg. Hi, PRO Neg. Std, Classic Neg., Nostalgic Neg., ETERNA\/Cinema, ETERNA BLEACH BYPASS, ACROS, ACROS + Ye Filter, ACROS + R Filter, ACROS + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003ch3\u003eConnectivity \u0026amp; Compatibility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003eThe X-T30 III takes advantage of FUJIFILM's wide range of X-mount lenses and accessories and features comprehensive wired and wireless connectivity.\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cul\u003e\n\u003cli\u003eWorks with over 40 X-mount optics and accessories, including the XC 13-33mm f\/3.5-6.3 OIS lens\u003c\/li\u003e\n\u003cli\u003eRecord and output video via SD\/SDHC\/SDXC UHS-I card slot and micro-HDMI port\u003c\/li\u003e\n\u003cli\u003eHot shoe powers attached, compatible accessories such as a microphone or larger flash\u003c\/li\u003e\n\u003cli\u003eBuilt-in Wi-Fi 4 and Bluetooth 4.2 allow wireless sharing and control via mobile devices\u003c\/li\u003e\n\u003cli\u003eUSB-C power input and data I\/O, 2.5mm sub-mini stereo mic and remote input\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46215169999010,"sku":"16957346","price":999.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/fujifilm_16957346_x_t30_iii_mirrorless_camera_1761180400_1926405.jpg?v=1768484606"},{"product_id":"fujifilm-x-t30-iii-mirrorless-digital-camera-charcoal-silver","title":"FUJIFILM X-T30 III Mirrorless Digital Camera (Charcoal Silver)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eImpressive Imaging, Maximized Convenience\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eExpand the creative possibilities of on-the-go image capture with the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eX-T30 III\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efrom\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM\u003c\/b\u003e, an analog-inspired mirrorless camera that packs cutting-edge photo and video technology into a stylish, portable form factor. With its centrally located electronic viewfinder and multitude of physical dials, the X-T30 supplies a traditional SLR-style shooting experience, along with the optional convenience of a single-switch fully automatic mode. This operational flexibility allows visual storytellers to focus on their subjects without sacrificing image quality, while FUJIFILM's built-in film emulation, user-customizable recipes, and extensive X-mount ecosystem ensure endless potential for artistic expression.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e26.1MP X-Trans CMOS 4 Sensor \u0026amp; X-Processor 5\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T30 III improves upon FUJIFILM's previous model by bolstering its APS-C-format 26.1MP X-Trans CMOS 4 sensor with the upgraded X-Processor 5 imaging engine. This premium image-processing system offers significant improvements to speed, focus, and video-capturing capabilities. Maximum video resolution jumps from DCI 4K to 6.2K in a 3:2 aspect ratio, taking advantage of the entire 6240 x 4160 sensor, while Portrait Enhancer and advanced digital stabilization ensure footage looks professional. The X-Processor 5 also enables an improved autofocus system, boosting performance with deep-learning AI that automatically identifies and tracks a wide range of moving subjects, including pets, people, vehicles, and more.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eStunning Stills\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWith its portable frame, comprehensive feature set, and optimal ease-of-use, the FUJIFILM X-T30 III is the perfect everyday carry for capturing memories. Its ability to dial in and save individualized looks, along with its support for a variety of image formats, allows the X-T30 to strike a balance between straight-out-of-camera quality and flexibility for future edits.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eRaw (RAF) 14-bit, HEIF 4:2:2 10-bit, TIFF 8-bit, and JPEG still-image formats\u003c\/li\u003e\n\u003cli\u003eMaximum resolutions of 6240 x 4160 (3:2), 6240 x 3512 (16:9), and 4160 x 4160 (1:1)\u003c\/li\u003e\n\u003cli\u003eMinimum shutter speeds of 1\/4000 (mechanical) and 1\/32,000 (electronic)\u003c\/li\u003e\n\u003cli\u003eContinuously shoot uncompressed Raw images at up to 30 fps with a 1.25x crop\u003c\/li\u003e\n\u003cli\u003eBuilt-in pop-up flash with a guide number of 16.4' at ISO 100\u003c\/li\u003e\n\u003cli\u003eLong exposure up to 1 hour in bulb mode\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eVersatile Video\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eBoasting impressive hybrid capabilities, the X-T30 III captures razor-sharp video 6.2K, UHD 4K, DCI 4K, and Full HD in a variety of formats and data rates. Employing its advanced, AI-powered continuous autofocus, the X-T30 provides dependable video-capturing performance in a compact, SLR-style body.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cul\u003e\n\u003cli\u003e6240 x 4160 (3:2) resolution up to 29.97 fps\u003c\/li\u003e\n\u003cli\u003e4096 x 2160 (17:9) and 3840 x 2160 (16:9) resolutions up to 59.94 fps\u003c\/li\u003e\n\u003cli\u003e2048 x 1080 (17:9) and 1920 x 1080 (16:9) resolutions up to 240 fps\u003c\/li\u003e\n\u003cli\u003eRecord in H.265 and H.264 formats with Long GOP video compression\u003c\/li\u003e\n\u003cli\u003eBitrates up to 200 Mb\/s at all resolutions for exceptional sharpness and color\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eTimeless Design\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFashioned to mirror the silhouettes of analog SLRs from the past in a more compact form factor, the X-T30 III unifies a traditional image-capturing experience with cutting-edge functionality. The camera's physical dials provide manual control over several key functions, including shutter speed, exposure compensation, and film simulations, allowing rapid adjustments to style and exposure without requiring menu navigation. This ergonomic design permits photographers to keep their eye on the 2.36m-Dot OLED viewfinder during shooting, focusing more on creative storytelling and less on technical tinkering.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWhen more precise changes need to be made, the 3.0\" 1.62m-Dot tilting LCD displays the intuitive menu, allowing convenient touchscreen navigation and supplying advanced users with complete control over all the camera's photo and video settings. As mobile as it is refined, the X-T30 is the ideal everyday camera, measuring only 4.7 x 3.3 x 1.8\", and weighing just 11.6 oz.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eIntelligent Automation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T30 III features a wide variety of automated functions that streamline the image-capturing process, empowering first-time photographers and enabling more experienced shooters to focus on their subjects in time-sensitive scenarios. Located to the right of the viewfinder on the camera's top plate, a single-touch switch enables Intelligent Auto Mode, maximizing ease-of-use with AI-powered subject detection, autofocus, and auto exposure.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cul\u003e\n\u003cli\u003e425-point intelligent hybrid AF with phase detection and low-light sensitivity down to -7EV\u003c\/li\u003e\n\u003cli\u003eAI-based subject detection recognizes eyes, faces, people, animals, vehicles, and more\u003c\/li\u003e\n\u003cli\u003eContinuous AF mode maintains focus through quick movements or brief obstructions\u003c\/li\u003e\n\u003cli\u003eAuto exposure with spot, multi, average, and center-weighted average TTL 256-zone metering\u003c\/li\u003e\n\u003cli\u003eAuto white balance with white priority and ambience priority settings\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eCustomizable Film Emulation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePairing the digital innovation of FUJIFILM's Film Simulation modes with a physical, on-camera dial, the X-T30 provides an ergonomic way to customize the look and feel of images as they are captured. Located to the left of the viewfinder, the dial features six of FUJIFILM's preset Film Simulation modes and three user-assignable modes that allow creators to customize and save their own recipes for fast recall in the field. Recipes can be created in the Film Simulation Dial section of the Image Quality settings menu, permitting adjustments to Grain Effect, Color Tone, Highlights, and more.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T30 III includes 20 unique Film Simulation presets, including PROVIA\/Standard, Velvia\/Vivid, ASTIA\/Soft, Classic Chrome, REALA ACE, PRO Neg. Hi, PRO Neg. Std, Classic Neg., Nostalgic Neg., ETERNA\/Cinema, ETERNA BLEACH BYPASS, ACROS, ACROS + Ye Filter, ACROS + R Filter, ACROS + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eConnectivity \u0026amp; Compatibility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T30 III takes advantage of FUJIFILM's wide range of X-mount lenses and accessories and features comprehensive wired and wireless connectivity.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cul\u003e\n\u003cli\u003eWorks with over 40 X-mount optics and accessories, including the XC 13-33mm f\/3.5-6.3 OIS lens\u003c\/li\u003e\n\u003cli\u003eRecord and output video via SD\/SDHC\/SDXC UHS-I card slot and micro-HDMI port\u003c\/li\u003e\n\u003cli\u003eHot shoe powers attached, compatible accessories such as a microphone or larger flash\u003c\/li\u003e\n\u003cli\u003eBuilt-in Wi-Fi 4 and Bluetooth 4.2 allow wireless sharing and control via mobile devices\u003c\/li\u003e\n\u003cli\u003eUSB-C power input and data I\/O, 2.5mm sub-mini stereo mic and remote input\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46215170031778,"sku":"16957918","price":999.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/fujifilm_16957918_x_t30_iii_mirrorless_camera_1761180400_1926407.jpg?v=1768484614"},{"product_id":"fujifilm-x-t5-mirrorless-camera-black","title":"Fujifilm X-T5 Mirrorless Camera (Black)","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePowerful Multimedia Mirrorless\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA portable and powerful multimedia mirrorless camera, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM X-T5\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003efeatures the newly developed 40MP APS-C X-Trans CMOS 5 HR BSI sensor for simply stunning results. Comparable in size to the original X-T1 and lighter than its predecessor, this camera provides a classic, dial-based layout and cutting-edge technology that includes a seven-stop in-body image stabilization system, Pixel Shift Multi-Shot mode for 160MP files, and action-freezing shutter speeds up to 1\/180,000 sec from the electronic shutter. In addition to its versatile suite of stills capabilities, the X-T5 is also a highly capable moviemaking machine, recording up to 6.2K in 4:2:2 10-bit color internally or 12-bit ProRes RAW and Blackmagic RAW via HDMI.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e40MP APS-C X-Trans CMOS 5 HR BSI Sensor\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eOffering the ultimate in image quality, the X-T5 features a 40MP X-Trans 5 HR CMOS sensor in a compact, lightweight body that maximizes functionality and portability. Imaging performance is in no way compromised by the camera's diminutive proportions. Instead, the X-T5's improved image processing algorithm delivers outstanding results and is packed with details right across the native ISO range.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePowerful Video Capabilities and External Raw Recording\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eA dynamic camera with powerful video functions, movies can be recorded internally at up to 6.2K at 30p in 4:2:2 10-bit color, plus there's a 4K HQ mode which oversamples 6.2K footage for superior 4K output. This higher video resolution unlocks 2x digital zoom functionality, providing additional in-camera versatility without a noticeable drop in quality.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"lazyload-wrapper\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eBoth F-Log and F-Log2 recording are possible, with the latter providing an expanded dynamic range of 13+ stops. Additionally, 12-bit ProRes RAW and Blackmagic RAW can be output via HDMI to Atomos and Blackmagic devices accordingly.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e425-Point Intelligent Hybrid AF System\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFeaturing outstanding autofocus performance, the X-T5 utilizes 425 phase-detection points and is now sensitive down to -7 EV for working in truly low-light conditions. Also, backed by deep learning, an AI adaptive algorithm means this focusing system is better suited to automatically detect and track animals, athletes, birds, cars, motorcycles, and moving subjects.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eIn-Body Image Stabilization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThanks to the camera's in-body image stabilization (IBIS) system, quality-sapping camera shake is minimized. Built-in 5-axis sensor-shift image stabilization helps to minimize the appearance of camera shake by up to 7 stops. This system works in conjunction with most X Series lenses, including non-stabilized ones, and provides benefits when working with slower shutter speeds and shooting in difficult lighting conditions. Additionally, digital image stabilization can also be used during video recording to further aid in steadying footage, especially when recording handheld.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003ePixel Shift Multishot\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eUtilizing the camera's IBIS system to precisely shift the sensor, Pixel Shift Multishot automatically records 20 separate frames with one press of the shutter release. Resulting files are combined using Pixel Shift Combiner software to quadruple the camera's resolution and produce a detail-rich, 160MP file. Perfect for commercial applications or digital archiving, it's also ideal for any static subject where image quality is of primary importance.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eBuilt for Speed\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T5 provides powerful image-making performance to ensure it's ready for action, no matter how fast your subject is moving. A top electronic shutter speed of 1\/180,000 sec and a maximum mechanical shutter speed of 1\/8000 sec will stop any subject in its tracks, while a lag time of just 35 ms gives an almost instantaneous response when the shutter release is pressed. Keep a finger down, and the X-T5 will record images at up to 15 fps with the mechanical shutter, or 20 fps with the electronic shutter. Either way, no important moment will be missed.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eFilm Simulation Modes\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eFilm Simulation modes allow you to reproduce the look and feel of several of FUJIFILM's film types, including Provia, Velvia, Astia, Classic Chrome, PRO Neg.Std, PRO Neg. Hi, Classic Neg., Nostalgic Neg., Eterna Cinema, Eterna Bleach Bypass, Acros, Acros + Ye Filter, Acros + R Filter, Acros + G Filter, Black \u0026amp; White, Black \u0026amp; White + Ye Filter, Black \u0026amp; White + R Filter, Black \u0026amp; White + G Filter, and Sepia.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle3_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eEnhanced Body Design\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"\"\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eThe X-T5 has a weather-resistant body that features 56 weather-sealed points for high levels of dust and moisture resistance. It can also operate in temperatures as low as 14°F.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eLarge OLED electronic viewfinder with 0.8x magnification features a crisp 3.69m-dot resolution for bright, clear, and detailed eye-level viewing. Additionally, a 100 fps refresh rate offers smooth, realistic performance.\u003c\/li\u003e\n\u003cli\u003eLarge 3.0\" 1.84m-dot LCD touchscreen for intuitive operation and playback, and the tilting design greatly benefits working from high and low shooting angles.\u003c\/li\u003e\n\u003cli\u003eUtilizing an NP-W235 battery, up to 580 frames can be recorded from a single charge, plus the mechanical shutter guarantees 500,000 actuations, delivering long-term accuracy and reliability.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eMicro-HDMI port for outputting video to an external recorder or monitor.\u003c\/li\u003e\n\u003cli\u003eUSB 3.2 Gen 2 port supports tethering, data transfer, and in-camera battery charging.\u003c\/li\u003e\n\u003cli\u003e3.5mm external microphone port for greater control over audio recording.\u003c\/li\u003e\n\u003cli\u003ePC sync port for flash sync.\u003c\/li\u003e\n\u003cli\u003e2.5mm remote port for using wired remote controllers.\u003c\/li\u003e\n\u003cli\u003eIntegrated Bluetooth and Wi-Fi connectivity allows for wirelessly sharing images to a mobile device, or to use the device to remotely control the camera.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46329990545570,"sku":"16953857","price":1899.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1749129395_1899771.jpg?v=1768488010"},{"product_id":"fujifilm-instax-mini-evo-cinema-hybrid-instant-camera","title":"FUJIFILM instax mini Evo Cinema Hybrid Instant Camera","description":"\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eOne Camera, Decades of Possibilities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eBlending instant photography, video capture, and advanced connectivity into a single compact device, the\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eFUJIFILM instax mini Evo Cinema Hybrid Instant Camera\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003etransforms everyday moments into tangible, cinematic keepsakes. Inspired by the Super 8 film cameras of the 1960s, its vertical grip design, analog-style controls, and tactile print lever create a shooting experience that feels as nostalgic as it is modern. With the ability to capture stills, record short video clips, and instantly print on instax mini film, the mini Evo Cinema delivers a uniquely immersive way to create, hold, and share memories.\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eHybrid Capture \u0026amp; Instant Playback\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eDesigned as a true three-in-one camera, the mini Evo Cinema records photos and up to 15 seconds of video while also functioning as a wireless smartphone printer. Video clips can be stitched together in-camera or via the instax mini Evo app, where they can be trimmed, reordered, and enhanced with cinematic opening and end titles before being shared.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eCapture videos up to 15 seconds long\u003c\/li\u003e\n\u003cli\u003eConvert videos into instax prints with scannable QR codes\u003c\/li\u003e\n\u003cli\u003eReplay or download videos by scanning the QR code on a smartphone\u003c\/li\u003e\n\u003cli\u003eFunctions as a smartphone photo printer via Bluetooth or Wi-Fi\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eGen Dial Creative Effects\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eAt the heart of the mini Evo Cinema is the Gen Dial, a tactile control that recreates the visual and audio character of different decades of imaging history. From the grainy charm of 8mm film to the polished look of modern digital media, each effect reshapes both video and stills with era-accurate textures, color, noise, and sound.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e10 decade-inspired effects from the 1930s to the 2020s\u003c\/li\u003e\n\u003cli\u003e10 adjustable intensity levels per decade enable 100 unique looks\u003c\/li\u003e\n\u003cli\u003eAudio matches each visual style, with select sounds such as the whir of film reels\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eStills Capture with Instant Film Printing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eEquipped with a 5MP CMOS sensor and a bright f\/2 28mm-equivalent lens, the mini Evo Cinema captures 3:4 JPEG stills optimized for instant printing. Images can be reviewed on the 1.54\" rear LCD, selected, and printed on premium instax mini instant film at 318 dpi for rich color and sharp detail.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003e1920 x 2560 resolution still images\u003c\/li\u003e\n\u003cli\u003eISO 100 to 1600 with automatic exposure and 256-zone metering\u003c\/li\u003e\n\u003cli\u003ePrints on 2 x 3” instax mini instant film\u003c\/li\u003e\n\u003cli\u003eInternal storage and microSD card slot for expansion up to 256GB\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003einstax mini Evo App\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003ePairing the camera to the instax mini Evo app unlocks deeper creative control and faster sharing. Videos and photos can be transferred, edited, combined into up to 30-second movies, or laid out as movie-poster-style instax prints with titles and text.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasLeftMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"isImage_UbV5SNP5Eo media_UbV5SNP5Eo\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eBluetooth 5.4 and Wi-Fi connectivity\u003c\/li\u003e\n\u003cli\u003eEdit, trim, and merge clips into cinematic sequences\u003c\/li\u003e\n\u003cli\u003eAdd opening titles, end credits, and Poster Template layouts\u003c\/li\u003e\n\u003cli\u003eDirectly print smartphone images to instax mini film\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"featureHeader_UbV5SNP5Eo\"\u003e\n\u003ch3 class=\"text_TAw0W35QK_ comfy_TAw0W35QK_ sizeTitle2_TAw0W35QK_ weightNormal_TAw0W35QK_ primary_i3MsQsqoe0\"\u003eDynamic Design\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003eWith a meticulously crafted, analog-inspired body, the mini Evo Cinema is built to enhance the joy of image capture. Its built-in flash and continuous LED provide light for challenging shooting conditions, while an internal battery with USB-C charging provide modern convenience in a retro-inspired package. A front-facing selfie mirror and 2- or 10-second self-timer make it easy to frame self-portraits, while the included optical viewfinder offers an immersive shooting experience.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"feature_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"hasRightMedia_UbV5SNP5Eo\"\u003e\n\u003cdiv class=\"js-injected-html text_UbV5SNP5Eo\"\u003e\n\u003cul\u003e\n\u003cli\u003eBuilt-in flash and continuous LED light for video\u003c\/li\u003e\n\u003cli\u003eInternal storage capacity of approximately 10 video clips or 50 still images\u003c\/li\u003e\n\u003cli\u003eCompact vertical form factor weighing just 9.5 oz\u003c\/li\u003e\n\u003cli\u003eIncludes viewfinder attachment, grip attachment, hand strap, and USB-C cable\u003c\/li\u003e\n\u003cli\u003eIntegrated rechargeable battery with USB-C charging\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46488290885794,"sku":"16956043","price":409.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1768337141_1942857.jpg?v=1768596392"},{"product_id":"fujifilm-instax-mini-12-instant-film-camera-holiday-bundle-lilac-purple","title":"FUJIFILM INSTAX MINI 12 Instant Film Camera Holiday Bundle (Lilac Purple)","description":"\u003cdiv\u003e\n  \u003cp\u003e\n    Dedicated to the joy of living in the moment, the \u003cstrong\u003eFUJIFILM instax mini 12 Instant Film Camera\u003c\/strong\u003e provides easy-to-use controls and quickly produces memorable credit-card-sized photos. This instant camera is ready to go with a simple twist of the lens. A close-up mode and selfie mirror make the camera perfect for portraits and self-portraits, and the camera's automatic flash system allows you to get shots in dimly-lit environments.\n  \u003c\/p\u003e\n\n  \u003cp\u003e\u003cstrong\u003eThis holiday bundle includes an assortment of items:\u003c\/strong\u003e\u003c\/p\u003e\n  \u003cul\u003e\n    \u003cli\u003eQuilted tote bag with three film pockets that conveniently hold camera, film pack, and album, while displaying three instax mini photos of your choice on the outside\u003c\/li\u003e\n    \u003cli\u003ePrinted mini photo album that can hold 64 instax mini photos\u003c\/li\u003e\n    \u003cli\u003eWhite border film (10-pack)\u003c\/li\u003e\n    \u003cli\u003eSticker sheet with assorted designs\u003c\/li\u003e\n    \u003cli\u003eIdea book\u003c\/li\u003e\n  \u003c\/ul\u003e\n\u003c\/div\u003e\n","brand":"Fujifilm","offers":[{"title":"Default Title","offer_id":46583112368290,"sku":"600024598","price":105.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0463\/9811\/1906\/files\/1757677965_1919948.jpg?v=1771273846"}],"url":"https:\/\/procam.com\/collections\/fujifilm-cameras.oembed","provider":"PROCAM Photo \u0026 Video Gear","version":"1.0","type":"link"}